iOS publishing so easy it makes you lazy! The easiest way to distribute publications on iOS devices. Using LazyPub you can easily publish your PDF, EPUB or HTML publications on iOS through a universal app for iPhone and iPad devices. If you are publishing a magazine, a catalogue or a brochure in a regular basis LazyPub can help you reach a large audience at a small cost! In app purchases are implemented and additionally if you are offerring subscriptions to your readers you can use LazyPub’s Newsstand application.

1. iOS publishing so easy
it makes you lazy!

2. traditional
magazines/catalogues/brochures

3. traditional circulation

4. the Apple iOS era
Read more about Newsstand

5. Digital publishing was a
$462B industry in
2011 with an annual
growth of aprox. 3%
expected to rise to
$510B by 2014*
*based on Outsell's industry research (Jan 2012)

6. Any newspaper and magazine publisher
will need a multi-channel content
distribution strategy to effectively reach
their most valuable audiences.
Newsstand will need to be a key part of
that strategy. Some key insights:
‣ Dedicated App for publications
‣ 400 million iOS devices worldwide as
of June 2012
‣ iOS Newsstand has seen an
impressive revenue growth of 407
percent since it launched.
‣ Makes it easier for readers to reach
into their virtual wallets and pay for
content.
Read more on: PaidContent

7. Readers are reading
more on mobile
A recent study by Pew Research Center found that
nearly a quarter of Americans
regularly get their news from a
mobile device (smartphone or tablet).
Not only that, those using mobile devices for news
consume more content and return to the news site or
app more frequently than they do on computers.
The Apple App Store is capitalizing on this new
consumer trend, by organizing the world’s digital
news into a virtual newsstand. As is the Apple
mantra, this vastly improves the total user
experience for the reader – thereby driving greater
traffic and revenue opportunities for media
properties trying to reach these audiences.
Source: TechNode

8. Readers are spending
more on mobile
Over the past five years, Apple has built an audience
with the sales of over 400 million iOS
devices. Consequently, the iOS Newsstand has seen
an impressive revenue growth of 407%
since it launched. It’s clear that Apple’s user-centric and
simple approach to design is making it easier for
readers to reach into their virtual wallets and pay for
content.
Source: TechNode

9. ... using LazyPub, cloud
publishing is now easy!
Using LazyPub you can easily publish
your PDF, EPUB or HTML publications on
the iOS through a universal app for
iPhone and iPad devices.

10. Advanced reader for
PDF, EPUB and HTML
publications
Page thumbnails, bookmarks,
portrait and landscape orientation
support, brightness control,
interactivity.

11. Backend for issue
management
Just log in to your LazyPub account
in order to upload a new issue, add
interactive elements and access
detailed analytics.

12. Add interactive elements
to simple PDF files!
Add video, sound or web interactions
to any simple PDF file and instantly
give your publication added value.
YouTube, Vimeo, DailyMotion videos supported.

13. Detailed analytics for
your publications in real
time!
Issue downloads, how many times did
a user red a specific issue, how many
minutes did they spend on a specific
page, what was the most interesting
article and many more!

14. Secure
The LazyPub team takes the security
and safety of your publication files
very seriously. Files are safely stored
and backed-up in LazyPub’s servers
while all transactions occur over
Secure Sockets Layer (SSL)
connections.

15. Reach a large audience at a small cost
Newsstand iOS application
In app purchases and Subscriptions
Advanced Reader
Page thumbnails, bookmarks, portrait and landscape
orientation support, brightness control, interactivity.
PUSH Notifications
Hosting and Traffic included
No hidden fees
3 subscription packages to select from
Free Updates

16. iOS publishing so easy
it makes you lazy!
www.lazypub.com