SlideShare une entreprise Scribd logo
1  sur  7
Behavioral Targeting by Yahoo! ,[object Object],[object Object],[object Object],[object Object]
Definition ,[object Object],[object Object]
Benefits for Yahoo! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Benefits for our Customers ,[object Object],[object Object],[object Object],[object Object]
Behavioral Targeting versus Contextual Advertising ,[object Object],[object Object],[object Object],[object Object]
Concerns ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Yahoo! Acquisitions YAHOO! Zimbra:  open source email provider del.icio.us  popular bookmarks eGroups.com email list Management website (now part of Yahoo! groups) MyBlogLog Blog/Pictures Flickr picture website oneSearch -  Yahoo! Shopping- Yahoo! Autos- Yahoo! Real Estate - Yahoo! Travel Yahoo! Domains- Yahoo! Web Hosting- Yahoo! Merchant Solutions- Yahoo! Business Email

Contenu connexe

Similaire à Behavioural Targeting By Yahoo! Group A

Targeted Advertisements & Privacy
Targeted Advertisements & Privacy Targeted Advertisements & Privacy
Targeted Advertisements & Privacy Afnan Rjoub
 
Informed Individual description
Informed Individual descriptionInformed Individual description
Informed Individual descriptionØystein Jakobsen
 
Informed Individual
Informed IndividualInformed Individual
Informed IndividualRune Forberg
 
What is Digital Marketing?
What is Digital Marketing?What is Digital Marketing?
What is Digital Marketing?Holly Dunbar
 
Behavioral Targeting
Behavioral TargetingBehavioral Targeting
Behavioral TargetingChris Olson
 
How To Get Started On Individualized Marketing
How To Get Started On Individualized MarketingHow To Get Started On Individualized Marketing
How To Get Started On Individualized MarketingOgilvyOne Worldwide
 
Segmentation Targeting Positioning & Online Tools
Segmentation Targeting Positioning & Online ToolsSegmentation Targeting Positioning & Online Tools
Segmentation Targeting Positioning & Online ToolsPriyanka Gautam
 
Behavioural Targeting
Behavioural TargetingBehavioural Targeting
Behavioural TargetingJose Llinares
 
Fernando Bermejo: Mapping Online Advertising, From Anxiety to Method
Fernando Bermejo: Mapping Online Advertising, From Anxiety to MethodFernando Bermejo: Mapping Online Advertising, From Anxiety to Method
Fernando Bermejo: Mapping Online Advertising, From Anxiety to MethodNiemanLab
 
Social Media Breakfast Syracuse: Social Media Strategy for Business
Social Media Breakfast Syracuse: Social Media Strategy for Business Social Media Breakfast Syracuse: Social Media Strategy for Business
Social Media Breakfast Syracuse: Social Media Strategy for Business Sara Katherine
 
Reaching the Active Consumer through Experiential Online Media, Alan Cole
Reaching the Active Consumer through Experiential Online Media,  Alan ColeReaching the Active Consumer through Experiential Online Media,  Alan Cole
Reaching the Active Consumer through Experiential Online Media, Alan ColeOnline Marketing Summit
 
Social media in advertising & marketing
Social media in advertising & marketingSocial media in advertising & marketing
Social media in advertising & marketingbrandoj
 
Social media in advertising & marketing
Social media in advertising & marketingSocial media in advertising & marketing
Social media in advertising & marketingwidemand
 
What is digital marketing? Why its Important - An overview, definition and m...
What is digital marketing? Why its Important -  An overview, definition and m...What is digital marketing? Why its Important -  An overview, definition and m...
What is digital marketing? Why its Important - An overview, definition and m...Manoj Pallai
 

Similaire à Behavioural Targeting By Yahoo! Group A (20)

Targeted Advertisements & Privacy
Targeted Advertisements & Privacy Targeted Advertisements & Privacy
Targeted Advertisements & Privacy
 
Native advertising
Native advertisingNative advertising
Native advertising
 
Digital workshop
Digital workshopDigital workshop
Digital workshop
 
Informed Individual description
Informed Individual descriptionInformed Individual description
Informed Individual description
 
Informed Individual
Informed IndividualInformed Individual
Informed Individual
 
What is Digital Marketing?
What is Digital Marketing?What is Digital Marketing?
What is Digital Marketing?
 
Behavioral Targeting
Behavioral TargetingBehavioral Targeting
Behavioral Targeting
 
How To Get Started On Individualized Marketing
How To Get Started On Individualized MarketingHow To Get Started On Individualized Marketing
How To Get Started On Individualized Marketing
 
Segmentation Targeting Positioning & Online Tools
Segmentation Targeting Positioning & Online ToolsSegmentation Targeting Positioning & Online Tools
Segmentation Targeting Positioning & Online Tools
 
Behavioural Targeting
Behavioural TargetingBehavioural Targeting
Behavioural Targeting
 
Fernando Bermejo: Mapping Online Advertising, From Anxiety to Method
Fernando Bermejo: Mapping Online Advertising, From Anxiety to MethodFernando Bermejo: Mapping Online Advertising, From Anxiety to Method
Fernando Bermejo: Mapping Online Advertising, From Anxiety to Method
 
Social Media Breakfast Syracuse: Social Media Strategy for Business
Social Media Breakfast Syracuse: Social Media Strategy for Business Social Media Breakfast Syracuse: Social Media Strategy for Business
Social Media Breakfast Syracuse: Social Media Strategy for Business
 
Reaching the Active Consumer through Experiential Online Media, Alan Cole
Reaching the Active Consumer through Experiential Online Media,  Alan ColeReaching the Active Consumer through Experiential Online Media,  Alan Cole
Reaching the Active Consumer through Experiential Online Media, Alan Cole
 
Privacy Controversy
Privacy ControversyPrivacy Controversy
Privacy Controversy
 
Digital marketing
Digital marketingDigital marketing
Digital marketing
 
Social media in advertising & marketing
Social media in advertising & marketingSocial media in advertising & marketing
Social media in advertising & marketing
 
Social media in advertising & marketing
Social media in advertising & marketingSocial media in advertising & marketing
Social media in advertising & marketing
 
Christi Olson - Advanced Search Summit Napa 2021
Christi Olson - Advanced Search Summit Napa 2021Christi Olson - Advanced Search Summit Napa 2021
Christi Olson - Advanced Search Summit Napa 2021
 
Digital marketing
Digital marketingDigital marketing
Digital marketing
 
What is digital marketing? Why its Important - An overview, definition and m...
What is digital marketing? Why its Important -  An overview, definition and m...What is digital marketing? Why its Important -  An overview, definition and m...
What is digital marketing? Why its Important - An overview, definition and m...
 

Dernier

Kharghar Blowjob Housewife Call Girls NUmber-9833754194-CBD Belapur Internati...
Kharghar Blowjob Housewife Call Girls NUmber-9833754194-CBD Belapur Internati...Kharghar Blowjob Housewife Call Girls NUmber-9833754194-CBD Belapur Internati...
Kharghar Blowjob Housewife Call Girls NUmber-9833754194-CBD Belapur Internati...priyasharma62062
 
VIP Independent Call Girls in Mira Bhayandar 🌹 9920725232 ( Call Me ) Mumbai ...
VIP Independent Call Girls in Mira Bhayandar 🌹 9920725232 ( Call Me ) Mumbai ...VIP Independent Call Girls in Mira Bhayandar 🌹 9920725232 ( Call Me ) Mumbai ...
VIP Independent Call Girls in Mira Bhayandar 🌹 9920725232 ( Call Me ) Mumbai ...dipikadinghjn ( Why You Choose Us? ) Escorts
 
Booking open Available Pune Call Girls Wadgaon Sheri 6297143586 Call Hot Ind...
Booking open Available Pune Call Girls Wadgaon Sheri  6297143586 Call Hot Ind...Booking open Available Pune Call Girls Wadgaon Sheri  6297143586 Call Hot Ind...
Booking open Available Pune Call Girls Wadgaon Sheri 6297143586 Call Hot Ind...Call Girls in Nagpur High Profile
 
Call Girls Banaswadi Just Call 👗 7737669865 👗 Top Class Call Girl Service Ban...
Call Girls Banaswadi Just Call 👗 7737669865 👗 Top Class Call Girl Service Ban...Call Girls Banaswadi Just Call 👗 7737669865 👗 Top Class Call Girl Service Ban...
Call Girls Banaswadi Just Call 👗 7737669865 👗 Top Class Call Girl Service Ban...amitlee9823
 
( Jasmin ) Top VIP Escorts Service Dindigul 💧 7737669865 💧 by Dindigul Call G...
( Jasmin ) Top VIP Escorts Service Dindigul 💧 7737669865 💧 by Dindigul Call G...( Jasmin ) Top VIP Escorts Service Dindigul 💧 7737669865 💧 by Dindigul Call G...
( Jasmin ) Top VIP Escorts Service Dindigul 💧 7737669865 💧 by Dindigul Call G...dipikadinghjn ( Why You Choose Us? ) Escorts
 
Top Rated Pune Call Girls Viman Nagar ⟟ 6297143586 ⟟ Call Me For Genuine Sex...
Top Rated  Pune Call Girls Viman Nagar ⟟ 6297143586 ⟟ Call Me For Genuine Sex...Top Rated  Pune Call Girls Viman Nagar ⟟ 6297143586 ⟟ Call Me For Genuine Sex...
Top Rated Pune Call Girls Viman Nagar ⟟ 6297143586 ⟟ Call Me For Genuine Sex...Call Girls in Nagpur High Profile
 
VIP Independent Call Girls in Andheri 🌹 9920725232 ( Call Me ) Mumbai Escorts...
VIP Independent Call Girls in Andheri 🌹 9920725232 ( Call Me ) Mumbai Escorts...VIP Independent Call Girls in Andheri 🌹 9920725232 ( Call Me ) Mumbai Escorts...
VIP Independent Call Girls in Andheri 🌹 9920725232 ( Call Me ) Mumbai Escorts...dipikadinghjn ( Why You Choose Us? ) Escorts
 
Top Rated Pune Call Girls Dighi ⟟ 6297143586 ⟟ Call Me For Genuine Sex Servi...
Top Rated  Pune Call Girls Dighi ⟟ 6297143586 ⟟ Call Me For Genuine Sex Servi...Top Rated  Pune Call Girls Dighi ⟟ 6297143586 ⟟ Call Me For Genuine Sex Servi...
Top Rated Pune Call Girls Dighi ⟟ 6297143586 ⟟ Call Me For Genuine Sex Servi...Call Girls in Nagpur High Profile
 
Call Girls in New Friends Colony Delhi 💯 Call Us 🔝9205541914 🔝( Delhi) Escort...
Call Girls in New Friends Colony Delhi 💯 Call Us 🔝9205541914 🔝( Delhi) Escort...Call Girls in New Friends Colony Delhi 💯 Call Us 🔝9205541914 🔝( Delhi) Escort...
Call Girls in New Friends Colony Delhi 💯 Call Us 🔝9205541914 🔝( Delhi) Escort...Delhi Call girls
 
Mira Road Memorable Call Grls Number-9833754194-Bhayandar Speciallty Call Gir...
Mira Road Memorable Call Grls Number-9833754194-Bhayandar Speciallty Call Gir...Mira Road Memorable Call Grls Number-9833754194-Bhayandar Speciallty Call Gir...
Mira Road Memorable Call Grls Number-9833754194-Bhayandar Speciallty Call Gir...priyasharma62062
 
falcon-invoice-discounting-unlocking-prime-investment-opportunities
falcon-invoice-discounting-unlocking-prime-investment-opportunitiesfalcon-invoice-discounting-unlocking-prime-investment-opportunities
falcon-invoice-discounting-unlocking-prime-investment-opportunitiesFalcon Invoice Discounting
 
(Sexy Sheela) Call Girl Mumbai Call Now 👉9920725232👈 Mumbai Escorts 24x7
(Sexy Sheela) Call Girl Mumbai Call Now 👉9920725232👈 Mumbai Escorts 24x7(Sexy Sheela) Call Girl Mumbai Call Now 👉9920725232👈 Mumbai Escorts 24x7
(Sexy Sheela) Call Girl Mumbai Call Now 👉9920725232👈 Mumbai Escorts 24x7jayawati511
 
Stock Market Brief Deck (Under Pressure).pdf
Stock Market Brief Deck (Under Pressure).pdfStock Market Brief Deck (Under Pressure).pdf
Stock Market Brief Deck (Under Pressure).pdfMichael Silva
 
Top Rated Pune Call Girls Sinhagad Road ⟟ 6297143586 ⟟ Call Me For Genuine S...
Top Rated  Pune Call Girls Sinhagad Road ⟟ 6297143586 ⟟ Call Me For Genuine S...Top Rated  Pune Call Girls Sinhagad Road ⟟ 6297143586 ⟟ Call Me For Genuine S...
Top Rated Pune Call Girls Sinhagad Road ⟟ 6297143586 ⟟ Call Me For Genuine S...Call Girls in Nagpur High Profile
 
Kopar Khairane Russian Call Girls Number-9833754194-Navi Mumbai Fantastic Unl...
Kopar Khairane Russian Call Girls Number-9833754194-Navi Mumbai Fantastic Unl...Kopar Khairane Russian Call Girls Number-9833754194-Navi Mumbai Fantastic Unl...
Kopar Khairane Russian Call Girls Number-9833754194-Navi Mumbai Fantastic Unl...priyasharma62062
 
Business Principles, Tools, and Techniques in Participating in Various Types...
Business Principles, Tools, and Techniques  in Participating in Various Types...Business Principles, Tools, and Techniques  in Participating in Various Types...
Business Principles, Tools, and Techniques in Participating in Various Types...jeffreytingson
 
Booking open Available Pune Call Girls Shivane 6297143586 Call Hot Indian Gi...
Booking open Available Pune Call Girls Shivane  6297143586 Call Hot Indian Gi...Booking open Available Pune Call Girls Shivane  6297143586 Call Hot Indian Gi...
Booking open Available Pune Call Girls Shivane 6297143586 Call Hot Indian Gi...Call Girls in Nagpur High Profile
 
20240419-SMC-submission-Annual-Superannuation-Performance-Test-–-design-optio...
20240419-SMC-submission-Annual-Superannuation-Performance-Test-–-design-optio...20240419-SMC-submission-Annual-Superannuation-Performance-Test-–-design-optio...
20240419-SMC-submission-Annual-Superannuation-Performance-Test-–-design-optio...Henry Tapper
 

Dernier (20)

(INDIRA) Call Girl Mumbai Call Now 8250077686 Mumbai Escorts 24x7
(INDIRA) Call Girl Mumbai Call Now 8250077686 Mumbai Escorts 24x7(INDIRA) Call Girl Mumbai Call Now 8250077686 Mumbai Escorts 24x7
(INDIRA) Call Girl Mumbai Call Now 8250077686 Mumbai Escorts 24x7
 
Kharghar Blowjob Housewife Call Girls NUmber-9833754194-CBD Belapur Internati...
Kharghar Blowjob Housewife Call Girls NUmber-9833754194-CBD Belapur Internati...Kharghar Blowjob Housewife Call Girls NUmber-9833754194-CBD Belapur Internati...
Kharghar Blowjob Housewife Call Girls NUmber-9833754194-CBD Belapur Internati...
 
VIP Independent Call Girls in Mira Bhayandar 🌹 9920725232 ( Call Me ) Mumbai ...
VIP Independent Call Girls in Mira Bhayandar 🌹 9920725232 ( Call Me ) Mumbai ...VIP Independent Call Girls in Mira Bhayandar 🌹 9920725232 ( Call Me ) Mumbai ...
VIP Independent Call Girls in Mira Bhayandar 🌹 9920725232 ( Call Me ) Mumbai ...
 
Booking open Available Pune Call Girls Wadgaon Sheri 6297143586 Call Hot Ind...
Booking open Available Pune Call Girls Wadgaon Sheri  6297143586 Call Hot Ind...Booking open Available Pune Call Girls Wadgaon Sheri  6297143586 Call Hot Ind...
Booking open Available Pune Call Girls Wadgaon Sheri 6297143586 Call Hot Ind...
 
Call Girls Banaswadi Just Call 👗 7737669865 👗 Top Class Call Girl Service Ban...
Call Girls Banaswadi Just Call 👗 7737669865 👗 Top Class Call Girl Service Ban...Call Girls Banaswadi Just Call 👗 7737669865 👗 Top Class Call Girl Service Ban...
Call Girls Banaswadi Just Call 👗 7737669865 👗 Top Class Call Girl Service Ban...
 
( Jasmin ) Top VIP Escorts Service Dindigul 💧 7737669865 💧 by Dindigul Call G...
( Jasmin ) Top VIP Escorts Service Dindigul 💧 7737669865 💧 by Dindigul Call G...( Jasmin ) Top VIP Escorts Service Dindigul 💧 7737669865 💧 by Dindigul Call G...
( Jasmin ) Top VIP Escorts Service Dindigul 💧 7737669865 💧 by Dindigul Call G...
 
Top Rated Pune Call Girls Viman Nagar ⟟ 6297143586 ⟟ Call Me For Genuine Sex...
Top Rated  Pune Call Girls Viman Nagar ⟟ 6297143586 ⟟ Call Me For Genuine Sex...Top Rated  Pune Call Girls Viman Nagar ⟟ 6297143586 ⟟ Call Me For Genuine Sex...
Top Rated Pune Call Girls Viman Nagar ⟟ 6297143586 ⟟ Call Me For Genuine Sex...
 
VIP Independent Call Girls in Andheri 🌹 9920725232 ( Call Me ) Mumbai Escorts...
VIP Independent Call Girls in Andheri 🌹 9920725232 ( Call Me ) Mumbai Escorts...VIP Independent Call Girls in Andheri 🌹 9920725232 ( Call Me ) Mumbai Escorts...
VIP Independent Call Girls in Andheri 🌹 9920725232 ( Call Me ) Mumbai Escorts...
 
Top Rated Pune Call Girls Dighi ⟟ 6297143586 ⟟ Call Me For Genuine Sex Servi...
Top Rated  Pune Call Girls Dighi ⟟ 6297143586 ⟟ Call Me For Genuine Sex Servi...Top Rated  Pune Call Girls Dighi ⟟ 6297143586 ⟟ Call Me For Genuine Sex Servi...
Top Rated Pune Call Girls Dighi ⟟ 6297143586 ⟟ Call Me For Genuine Sex Servi...
 
Call Girls in New Friends Colony Delhi 💯 Call Us 🔝9205541914 🔝( Delhi) Escort...
Call Girls in New Friends Colony Delhi 💯 Call Us 🔝9205541914 🔝( Delhi) Escort...Call Girls in New Friends Colony Delhi 💯 Call Us 🔝9205541914 🔝( Delhi) Escort...
Call Girls in New Friends Colony Delhi 💯 Call Us 🔝9205541914 🔝( Delhi) Escort...
 
Mira Road Memorable Call Grls Number-9833754194-Bhayandar Speciallty Call Gir...
Mira Road Memorable Call Grls Number-9833754194-Bhayandar Speciallty Call Gir...Mira Road Memorable Call Grls Number-9833754194-Bhayandar Speciallty Call Gir...
Mira Road Memorable Call Grls Number-9833754194-Bhayandar Speciallty Call Gir...
 
From Luxury Escort Service Kamathipura : 9352852248 Make on-demand Arrangemen...
From Luxury Escort Service Kamathipura : 9352852248 Make on-demand Arrangemen...From Luxury Escort Service Kamathipura : 9352852248 Make on-demand Arrangemen...
From Luxury Escort Service Kamathipura : 9352852248 Make on-demand Arrangemen...
 
falcon-invoice-discounting-unlocking-prime-investment-opportunities
falcon-invoice-discounting-unlocking-prime-investment-opportunitiesfalcon-invoice-discounting-unlocking-prime-investment-opportunities
falcon-invoice-discounting-unlocking-prime-investment-opportunities
 
(Sexy Sheela) Call Girl Mumbai Call Now 👉9920725232👈 Mumbai Escorts 24x7
(Sexy Sheela) Call Girl Mumbai Call Now 👉9920725232👈 Mumbai Escorts 24x7(Sexy Sheela) Call Girl Mumbai Call Now 👉9920725232👈 Mumbai Escorts 24x7
(Sexy Sheela) Call Girl Mumbai Call Now 👉9920725232👈 Mumbai Escorts 24x7
 
Stock Market Brief Deck (Under Pressure).pdf
Stock Market Brief Deck (Under Pressure).pdfStock Market Brief Deck (Under Pressure).pdf
Stock Market Brief Deck (Under Pressure).pdf
 
Top Rated Pune Call Girls Sinhagad Road ⟟ 6297143586 ⟟ Call Me For Genuine S...
Top Rated  Pune Call Girls Sinhagad Road ⟟ 6297143586 ⟟ Call Me For Genuine S...Top Rated  Pune Call Girls Sinhagad Road ⟟ 6297143586 ⟟ Call Me For Genuine S...
Top Rated Pune Call Girls Sinhagad Road ⟟ 6297143586 ⟟ Call Me For Genuine S...
 
Kopar Khairane Russian Call Girls Number-9833754194-Navi Mumbai Fantastic Unl...
Kopar Khairane Russian Call Girls Number-9833754194-Navi Mumbai Fantastic Unl...Kopar Khairane Russian Call Girls Number-9833754194-Navi Mumbai Fantastic Unl...
Kopar Khairane Russian Call Girls Number-9833754194-Navi Mumbai Fantastic Unl...
 
Business Principles, Tools, and Techniques in Participating in Various Types...
Business Principles, Tools, and Techniques  in Participating in Various Types...Business Principles, Tools, and Techniques  in Participating in Various Types...
Business Principles, Tools, and Techniques in Participating in Various Types...
 
Booking open Available Pune Call Girls Shivane 6297143586 Call Hot Indian Gi...
Booking open Available Pune Call Girls Shivane  6297143586 Call Hot Indian Gi...Booking open Available Pune Call Girls Shivane  6297143586 Call Hot Indian Gi...
Booking open Available Pune Call Girls Shivane 6297143586 Call Hot Indian Gi...
 
20240419-SMC-submission-Annual-Superannuation-Performance-Test-–-design-optio...
20240419-SMC-submission-Annual-Superannuation-Performance-Test-–-design-optio...20240419-SMC-submission-Annual-Superannuation-Performance-Test-–-design-optio...
20240419-SMC-submission-Annual-Superannuation-Performance-Test-–-design-optio...
 

Behavioural Targeting By Yahoo! Group A

  • 1.
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7. Yahoo! Acquisitions YAHOO! Zimbra: open source email provider del.icio.us popular bookmarks eGroups.com email list Management website (now part of Yahoo! groups) MyBlogLog Blog/Pictures Flickr picture website oneSearch - Yahoo! Shopping- Yahoo! Autos- Yahoo! Real Estate - Yahoo! Travel Yahoo! Domains- Yahoo! Web Hosting- Yahoo! Merchant Solutions- Yahoo! Business Email