Social Media Marketing: Show Me the Money Presented to Catalina Marketing March 24, 2009

1. Social Media Marketing Show Me the Money Bernie Borges – Find and Convert March 24, 2009

5. Why Marketing 1.0 Isn’t Good Enough Anymore

6. Old vs. New Marketing Outbound Marketing Inbound Marketing

9. The Buyer is in Control Not the Seller! http://www.youtube.com/watch?v=heSudg-tfIk

10. What is Social Media? Social media is information content created by people using highly accessible and scalable publishing technologies that is intended to facilitate communications , influence and interaction with peers and with public audiences, typically via the Internet and mobile communications networks. The term most often refers to activities that integrate technology, telecommunications and social interaction , and the construction of words, pictures, videos and audio. Businesses also refer to social media as user-generated content (UGC) or consumer-generated media (CGM). http://en.wikipedia.org/wiki/Social_media

11. What is Social Media?

12. Social Media Platforms Share Publish Network reddit digg StumbleUpon Del.icio.us Blogs YouTube Twitter Flickr MySpace Facebook LinkedIn Plaxo

15. Developing A Social Media Plan Source: The Value of Many, Neighborhood America

18. Size of Blog Market

19. Social Media Tools and Platforms

21. Facebook http://www.insidefacebook.com/

22. Facebook

23. Facebook: Individual Profile

24. Facebook/CNN Inauguration

25. Facebook Groups

27. LinkedIn Individual Profile

28. LinkedIn Individual Profile

29. LinkedIn Individual Profile

30. LinkedIn Groups

31. LinkedIn Group Discussions

33. What is Twitter? http://www.commoncraft.com/Twitter Micro Blogging 140 Characters Per Post Follow and be Followed Communicate Connect Inspire Educate Entertain

34. Want to Find Someone on Twitter? http://search.twitter.com/search?q=tampa+chamber+of+commerce

35. http://blog.hubspot.com/blog/tabid/6307/bid/4439/State-of-the-Twittersphere-Q4-2008-Report.aspx

36. Some Famous People on Twitter…

37. Some Not-So-Famous People on Twitter 

38. Want to Find Someone on Twitter? http://www.socialbrandindex.com/

39. Twitter: Events & Trends Using Hashtags

40. Twitter: QuickBooks

43. Personal Branding http://www.businessweek.com/blogs/in_your_face/archives/2008/05/bernie_borges_l.html

44. Video

45. Video: Blendtec Over 6M Views Sales Grew 700% National Media Coverage Cross Over Brand Pull SEO Value

46. Photos

47. Presentations

49. Google Analytics Integration

50. Google Analytics Integration

51. Hubspot: Facebook Lead Tracking

52. Reputation Management Tools http://jobmob.co.il/blog/online-reputation-management-resources-tips/

56. http://www.sherpastore.com/socialmediabmg09.html

60. Case Study Stronger Brander Equity Lower Cost Sales Process Elimination of Non-Performing Marketing Activities

63. Connect with Bernie Borges… Email: [email_address] Website: http://www.findandconvert.com/ Blog: http://www.findandconvert.com/blog/ Twitter: http://twitter.com/berniebay LinkedIn: http://linkedin.com/in/bernieborges Facebook: http://profile.to/bernieborges Facebook Fan Page: http://companies.to/findandconvert