A summary of my forthcoming book: Marketing 2.0; Bridging the Gap Between Seller and Buyer on the Social Web.

1. Marketing 2.0 Bridging the Gap Between Sellers and Buyers on the Social Web Bernie Borges – Find and Convert February 16, 2009

5. Why Marketing 1.0 Doesn’t Work Anymore

6. Old vs. New Marketing Outbound Marketing Inbound Marketing

9. The Buyer is in Control Not the Seller! http://www.youtube.com/watch?v=heSudg-tfIk

10. Marketing 2.0 Landscape on the Web Share Publish Network reddit digg StumbleUpon Del.icio.us Blogs YouTube Twitter Flickr MySpace Facebook LinkedIn Plaxo

13. Developing A Social Media Plan Source: The Value of Many, Neighborhood America

16. Size of Blog Market

17. Social Media Tools and Platforms

19. Facebook http://www.insidefacebook.com/

20. Facebook

21. Facebook: Individual Profile

22. Facebook/CNN Inauguration

23. Facebook Groups

24. Facebook Groups

26. LinkedIn Individual Profile Work History Recommendations Introductions Portfolio Valuable Links

27. LinkedIn Groups

29. What is Twitter? http://www.commoncraft.com/Twitter Micro Blogging 140 Characters Per Post Follow and be Followed Communicate Connect Inspire Educate Entertain

30. Want to Find Someone on Twitter? http://search.twitter.com/search?q=tampa+chamber+of+commerce

31. http://blog.hubspot.com/blog/tabid/6307/bid/4439/State-of-the-Twittersphere-Q4-2008-Report.aspx

32. Some Famous People on Twitter…

33. Some Not-So-Famous People on Twitter 

34. Want to Find Someone on Twitter? http://www.socialbrandindex.com/

35. Twitter: Events & Trends Using Hashtags

36. Twitter: QuickBooks

39. Personal Branding http://www.businessweek.com/blogs/in_your_face/archives/2008/05/bernie_borges_l.html

40. Video

41. Video: Blendtec Over 6M Views Sales Grew 700% National Media Coverage Cross Over Brand Pull SEO Value

42. Photos

43. Presentations

45. Google Analytics Integration

46. Google Analytics Integration

47. Hubspot: Facebook Lead Tracking

48. Reputation Management Tools http://jobmob.co.il/blog/online-reputation-management-resources-tips/

52. http://www.sherpastore.com/socialmediabmg09.html

56. Case Study Stronger Brander Equity Lower Cost Sales Process Elimination of Non-Performing Marketing Activities

59. Connect with Bernie Borges… Email: [email_address] Website: http://www.findandconvert.com/ Blog: http://www.findandconvert.com/blog/ Twitter: http://twitter.com/ berniebay LinkedIn: http://linkedin.com/in/bernieborges Facebook: http://profile.to/bernieborges Facebook Fan Page: http://companies.to/findandconvert