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Six games - hackathon betabeers v3

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SIX GAMES Six Games. 3 Minutes. How good are you? business school &
GAMIFY GAME DISCOVERY Game Casual Gamers Developers SIX GAMES Lead Game generation discovery business school &
DEMO business school &
INDUSTRY & MARKET Mobile Gaming: $8B Competition ✤Facebook ✤Twitter $4.6B iOS & ✤Kongregate Android $500M Casual Games ✤20-35 y.o. (~53%) ✤iOS business school &
BUSINESS MODEL • Pay per-click (affiliate programs) Buy Buy • Free for game developers Buy Buy business school &
STRATEGY • Who: Target small game developers • How: Gamer engagement • What: Speed gaming for casual gamers • Large # of games + suggestions • How: Streamline integration for game • Tailor games to gamers devs. iOS Game business school &
CHALLENGES • Scalability of content Developer buy-in • Streamlinethe game embedding process Process & Technology • Expansionto XBox, PSN & Android Pricing models, APIs business school &
business school &

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Six games - hackathon betabeers v3

  • 1. SIX GAMES Six Games. 3 Minutes. How good are you? business school &
  • 2. GAMIFY GAME DISCOVERY Game Casual Gamers Developers SIX GAMES Lead Game generation discovery business school &
  • 4. INDUSTRY & MARKET Mobile Gaming: $8B Competition ✤Facebook ✤Twitter $4.6B iOS & ✤Kongregate Android $500M Casual Games ✤20-35 y.o. (~53%) ✤iOS business school &
  • 5. BUSINESS MODEL • Pay per-click (affiliate programs) Buy Buy • Free for game developers Buy Buy business school &
  • 6. STRATEGY • Who: Target small game developers • How: Gamer engagement • What: Speed gaming for casual gamers • Large # of games + suggestions • How: Streamline integration for game • Tailor games to gamers devs. iOS Game business school &
  • 7. CHALLENGES • Scalability of content Developer buy-in • Streamlinethe game embedding process Process & Technology • Expansionto XBox, PSN & Android Pricing models, APIs business school &