Will Digital Be The Next Tv In India

Will Digital be the next TV in India anytime soon? Perspective of a Digital Entrepreneur

Reach ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Advertising ,[object Object],[object Object],[object Object],[object Object]

Advertising (Contd) Internet as a % of total advertising

Advertising in India ,[object Object],[object Object],[object Object],[object Object],[object Object],Source: Lintas Media Group

Advertising in India (Contd) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Targetting ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Business/Brand building ,[object Object],[object Object],[object Object]

Media / Online Companies convergence

Convergence ,[object Object],[object Object],[object Object]

Video usage online Youtube channels with most views in Nov 2007

Growth Trajectory ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Conclusion ,[object Object],[object Object]

Will Digital Be The Next Tv In India

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Will Digital Be The Next Tv In India

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