This presentation is basically based on the profile of Maruti Suzuki where the detailed prospective of the company can be find with its deep SWOT Analyz

3.  Maruti suzuki India ltd.(MSIL)is a leading manufacturer of four wheeler in
India.
 The Company is a subsidiary of Suzuki Motor Corporation .
 In 1953, the government of India and the Indian private sector initiated
manufacturing processes to help develop the automobile industry.
 1981- MARUTI UDYOG LTD was incorporated on under the
INDIAN COMPANIES ACT, 1956.
 1982- License and Joint Venture agreement signed between Maruti
Udyog Ltd. & Suzuki Motor Corporation Japan(SMC ). And Maruti udyog
limited was renamed as Maruti suzuki India limited.
 Maruti Suzuki was born on in 1983. First modern car launched by Maruti
Suzuki in India.
 1987- First lot of 500 cars exported to Hungary
 1992- SMC increases its stake in Maruti to 50 percent.

4. • 2002- Maruti Finance in Mumbai with 10 Finance companies is introduced.
Children’s park inaugurated in Delhi. SMC acquires majority stake in MUL
(increases to 54.2%).
• 2003- IPO (JUNE- ISSUE oversubscribed 11.2 times) Maruti gets listed on BSE
and NSE- July.
• 2006- New car plant and the diesel engine facility commences operations
during 2006-2007 at Manesar, Haryana. In November Maruti inaugurated a new
Institute of Training and Research( IDTR) set up as a collaborative project with
Delhi Government at Sarai Kale Khan in South Delhi.
• 2007- Board of Directors give approval to new name MUL to become Maruti
Suzuki India Limited. Corporate Social Responsibility: adopts three villages in
Manesar .
• In 17 September 2007 it market leader in India.
• 2008- M-800 crosses 25 lakh mark. MSIL celebrates its Silver Jubilee. MSIL
launches National Road Safety Program.
• 2009- A-STAR or Suzuki Alto debuts at Geneva Motor Show sales begins.
Capacity to manufacture expanded from 800,000 to a million units( Gurgaon
plus Manesar plants) annually

5. ORGANIZATION STRUCTURE
MANAGING DIRECTOR
Shinzo Nakanishi
CHAIRMAN OF THE BOARD
R.Bhargava
DIRECTORS
Davinder Osamo Pallavi Amal Manvinder
Brar Suzuki Shroff Ganguli Banga

6.  Maruti Suzuki is India’s and Nepal's
number one leading automobile
manufacturer and the market leader in
the car segment, both in terms of
volume of vehicles sold and revenue
earned
 Until recently, 18.28% of the company
was owned by the Indian government,
and 54.2% by Suzuki of Japan.

7. MARUTI CARS

ECO WAGON-R

RITZ ALTO
 SWIFT ZEN ESTILO
 SX4 MARUTI- 800

8. M ut i
ar
Suz uki
Swi f t
M r ut i
a
Suz uk i
Er t i ga
Mra
ut i
Suz
uk i
Ki z
as h
i

9. OBJECTIVES
 Modernization of the
Indian Automobile Industry.
 Production of fuel-efficient
vehicles to conserve scarce
resources.
 Production of large
number of motor vehicles
which was necessary for
economic growth.

10.  The major competitors for
Maruti cars are;
 Hyundai Motor India Limited
 Tata Motors
 Hindustan Motors
 Mahindra & Mahindra
 Toyota

12. INDIAN AWARDS
 No. 1 in Initial Quality Study – JD Power Total
Customer Satisfaction - TNS Study .
 Car of the Year - BS Motoring .
 Car of the Year - CNBC Autocar .
 Best Value for Money Car .
Viewer's Choice - CNBC Autocar.

13. CNBC Autocar Best Design and Styling .
 Small Car of the Year - NDTV Profit .
 Design Car of the Year - BBC Top Gear .
 Car of the Year - Overdrive Number one premium
compact car in –
JD POWER INDIA APEAL STUDY 2007.
 MARUTI SUZUKI WINS “GOLDEN PEACOCK ECO-
INNOVATION AWARD.

14. THANK
YOU…!!
BY :-
•BHAVESH GUPTA
•NIDHI JAIN
PGDM-2012-14
IILM-AHL jaipur campus