Tony Faure of www.t-4.com asked me to zush-up this presentation so it looked as good as he sounded for this keynote presentatin on what media CEOs can learn from technology CEOs. This is the improved version I created for him.

1. Hallmarks of Great CEOsTransformation & Positive Change Tony Faure, CPA Congress – Oct 2009

2. My story: A tale of two industries

4. Can you pick the media CEO?

5. Does this look like change?

6. Change is at the heart of every CEO’s role in 2009How do we respond?How do we initiate and manage change?

7. “Change will not come if we wait for some other person or some other time. We are the ones we've been waiting for.We are the change that we seek.”

8. What today’s CEOneeds to be 10 skills you must learn to drive change and transformation in your organisation

9. 1 Definer

10. “Investing is work. It is not gambling, or wishing and hoping, or trying to get the inside dope: it is work; a second job. Nevertheless with the right kind of support, you can do it and you can beat the pros. Eureka Report is the beginning of an attempt to provide that support and to redress the balance - to give ordinary people the tools and the knowledge to become independent and reclaim the control - and the money! – that is rightfully theirs.” Alan Kohler CEO, AIBM

11. 2 Cheerleader

12. “We’re going where no one has gone before. There’s no model to follow, nothing to copy. That is what makes this so exciting.” Richard Branson Chairman, Virgin Group

13. 3 Communicator

14. "I do relish the tough times. I see it as an opportunity and look on the upside, put the armour on and jump in the trenches. This is an opportunity to improve, but you have to be brave." John Symond Chairman Aussie Home Loans

15. 4 Listener

16. “God gave you two ears and one mouth for a reason.Use them in that order” Joe Pollard CEO, ninemsn

17. 5 Learner

18. “It doesn’t bother us if something doesn’t work. Because we understand that something else will work.” Eric Schmidt CEO, Google

19. 6 Recruiter

20. "Take our 20 best people away, and I can tell you that Microsoft would become an unimportant company." Bill Gates Microsoft

21. 7 DecisionMaker

22. “You can't build a strong corporation with a lot of committees and a board that has to be consulted every turn. You have to be able to make decisions on your own.”

23. 8 TeamPlayer

24. “I talk to people every day who know more about parts of our business than I ever will, so its about getting those people to contribute everything they possibly can to the business.” Steve Vamos Former CEO Microsoft Australia

25. 9 Innovator

26. “Any entrepreneur who has put technological innovation on the backburner through this recession, watch out. There are young switched on people like this all over the country ready to eat away at your patch. And chances are you won't even see them coming until it's too late.” Amanda Gome CEO, Smart Company

27. 10 Balancer

28. “We have always been very focused on making SEEK an inspiring and energising place to work – it’s integral to our culture and our success.” Paul & Andrew Bassat Joint CEOs, Seek

29. Definer + Cheerleader + Communicator + Listener + Learner + Recruiter + Team Player + Decision Maker + Innovator + Balancer= Leader = CEO

30. CEO=Himselfor Herself

31. Thanks tony@t-4.com.au Photo creditsSlide 4: Visualpanic Slide 8: Joe Crimmings