Billion Hearts Beating, a 360-degree national communication campaign of the Apollo Hospitals Group and The Times of India, won the Global Award for Brand Excellence as the Campaign of The Year Award at the recently concluded World Brand Congress 2010, at Mumbai.

1. Billion Hearts Beating, the campaign against heart disease, has been
among the GLOBAL AWARDS FOR BRAND EXCELLENCE, winning Best
Marketing Campaign of the Year at the recently concluded World
Brand Congress 2010, amidst fierce competition and a slew of entries
from India and other parts of the world.
A global platform that engages the marketing elite on the emerging role
of brands and the critical challenges they face, World Brand Congress
2010 saw the active participation of over 500 leading marketing
professionals and a host of some of the world’s top brands.
The achievement, especially at such a prestigious event, speaks volumes
about the campaign’s ability to inspire people to join the fight against
heart disease. The campaign, spearheaded by none other than Apollo
Hospitals’ Founder-Chairman, Dr. Prathap Reddy, will continue in its effort
to educate people and elicit positive action.
Apollo Hospitals takes this opportunity to thank everyone associated with
the campaign, and reaffirms its commitment to fighting heart disease.