Google Hangouts is a free video chat service from Google that allows group video calls for up to 10 people or live broadcasts to unlimited viewers. It can be used by coaching businesses to build trust with clients, by service providers to distribute content and brand themselves, and by ecommerce owners for product demonstrations and community building. The document provides steps to set up a Google Hangouts account and hold video calls or broadcasts, and tips for maximizing the effectiveness of Hangouts for business purposes.
2. What is Google Hangouts?
– Free video chat service from Google
– Utilize Group interaction
– Readily accessible via laptop, desktop or mobile device
– Document sharing
– Sync across devices
– View history
– Make Google Voice calls
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3. Two Types of Hangouts
• Hangouts
– Video chats for 10 people or less
– Not recorded
– Available to only those you invite
• Hangouts on Air
– Viewed by anyone
– Automatically recorded to your YouTube Channel
– Can not invite public but public can view
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4. Google Hangouts Can Help Your
Business
We’ll look at 3 business models, how to use Google
Hangouts and some benefits of each.
1.Coaching Business
2.Service Providers
3.eCommerce Business Owners
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5. Coaching Business
• Google Hangouts help Coaches
– Build trust and likability
– Connect to clients face to face
– Offer a new product to sales funnel
• Offer group coaching
• Share seminars
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6. Service Providers
• Google Hangouts help Service
Providers
– Distribute content
– Reach larger audience of prospects
– Strengthen branding
– Create consistent voice and message
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7. eCommerce Business Owners
• Google Hangouts help eCommerce
Owners
– With Content Marketing
– Build Community of Followers
• Examples:
– Product Demonstrations
– How to use Products
– Share Tips
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8. Adding To Your Marketing
Strategy
• Google Hangouts offer many benefits
– Branding your business
– Excellent customer experience
– Easy to use
– Integrates with current marketing strageties
– Helps grow business
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9. 7 Uses for Coaches
1. Offer Free Consultations
2. Coaching Sessions
3. Group Coaching Sessions
4. Webinars and Education
5. Special Announcements
6. Q&A Sessions
7. Meet and train virtual assistants
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10. 6 Uses for Service Providers and
eCommerce Business Owners
1. Customer Service
2. Product Demonstrations
3. Tips and Online Education
4. Announcements
5. Launch Products
6. Build a Community
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11. Getting Started with Google
Hangouts
By now you may have many creative and inspired
ideas running through your entrepreneurial mind.
So let’s turn our attention to how to get started with
Google Hangouts so you can create your first
Hangout.
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12. Step One: Get a Google+ Account
Sign up at https://plus.google.com/
– Have a Company Page to
• Make it easy to be found
• Brand your Hangouts
• Add people
• Follow people
• Create Circles
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13. Step Two: Install Google Talk
• Install plugin from
https://www.google.com/tools/dlpage/hangoutplugin
• login to your Google+ account to make sure it’s activated and
installed correctly.
Note: Once you install you can no longer be invisible but you can set
your account to say “busy.”
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14. Step Three: Start Your
Own Hangout
• Click the “New Hangout” tab
– Top right corner of your Google+ account
– Choose your personal account or company page
Note: If you have multiple cameras and microphones
connected to your computer, make sure you select
the one you prefer to use first.
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15. Step 4: Invite
• Who do you want to invite?
– Circle of Friends or Customers
– Specific Individual
– Public
• Click “Add More People”
• Confirm your invitations
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16. Features of Google Hangouts
• Instant message
• Watch and share a YouTube video
• Mute videos or yourself
• Adjust your settings
• Share documents and images
• Take a screenshot
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17. Wrapping Up a Hangout
Wrapping up a Google Hangout is easy.
Simply click on the phone icon to hang
up.
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18. Creating a Live Event – Google
Hangout on Air
A live hangout is a bit different than a hangout that’s by
invitation only. There are a couple ways you can create a
live hangout to share with your prospects.
1.Add Video Call
2.Create an Event
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19. Hanging Out on Air
Note: Once your on-air hangout is completed, it
automatically becomes a draft recorded video in
your YouTube account where you can edit it and
publish to your YouTube channel.
You can then market this video much like your
other content.
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20. Tips to Maximize Google
Hangouts
• Practice a few times with friends and
family.
• Mute yourself when not talking
• Invest in a quality headset with
microphone
• Check Lighting
• Eliminate Distractions
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21. More Tips to Maximize Google
Hangouts
• Share and get the word out
• Integrate all Google tools
• Create a list of people to invite
• Prepare!
• Give your hangout a catchy title
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22. Closing Tips
• Make sure to test and track your
success.
• Ask for feedback
• Pay attention analytics
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