2. Combines TEXT and visual IMAGES
Includes not only PICTURES but SYMBOLS, FIGURES
and STATISTICS to help people understand the
information easier.
3. Why Infographics?
Complicated marketing concepts in
an effective way
Well thought opinions or marketing
messages may miss attention with
huge text or numbers
Need to make messages more
consumable & easier to digest
4. Why pictures are better
90% of information transmitted to our brain is visual
Visuals are processed 60,000 times faster in the brain than text.
5. Importance to
Marketing
People are more accustomed to visualized data such
as videos or photos, than printed data like books or
newspapers
Only 23% of Americans read newspapers while they spend more than 34 hours
6. Importance to
Marketing
Simplified:
Can contain several articles at once
Symbols or figures such as a flow chart, pie chart or
diagram can represent difficult numbers or text in a simple
way
Fast:
Best for less attention span
7. Importance to
Marketing
Memorable:
According to Rober t Horn’s study visual images
combined with text increases memory retention up to
89%.
A beautiful Infographics can catch people’s attention
and also be internalized in their brain
8. Importance to
Marketing
SEO:
Links in Infographics are favorably received by
Google’s algorithm
Impactful to post on corporate blog or social
platforms
9. Infographics: An easy way to simplify complex
concepts so you can communicate your
message effectively to customers.
Remember the old adage?
Contact us
10. Infographics: An easy way to simplify complex
concepts so you can communicate your
message effectively to customers.
Remember the old adage?
Contact us
