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© Copyright 5/12/2015 BMC Software, Inc
1
Barry Lindstrom
Adaptive Design Scientist
10/14/2014
PuttingtheArt in
Artificial
Intelligence
© Copyright 5/12/2015 BMC Software, Inc
2
Just what do you mean
Putting the Art in Artificial Intelligence?
Art: A human perception of reality
Artificial: Simulating something natural
Intelligence: Capacity for Learning, Understanding and Problem Solving
Putting the Art in Artificial Intelligence:
Ensuring the Simulation of Learning, Understanding and Problem Solving
reflects Reality in the Proper Context
© Copyright 5/12/2015 BMC Software, Inc
3
If you don’t know where you are going, any map will do
The Goal:
ANY
Authorized
User
Using
ANY
Device
will get an Accurate Answer
to ANY Question that is
presented to our Virtual Agent
© Copyright 5/12/2015 BMC Software, Inc
4
If you don’t know where you are, a map won’t help
The Situation:
~1 exabyte (1,048,576 terabytes)
Stored in 6 Server Farms
Our Corporate KnowledgeAuthorized Seekers of Knowledge
~250,000 Employees
(above times 125)
Our Data Access Policy
The only truly secure environment
is the one that denies all access
Our Process Controls
© Copyright 5/12/2015 BMC Software, Inc
5
© Copyright 5/12/2015 BMC Software, Inc
6
Just what do you mean
The Virtual Single Point of Contact
Virtual Agent:
a computer generated,
animated,
virtual character (usually with anthropomorphic appearance)
that uses artificial intelligence
to serve as an online customer service representative.
© Copyright 5/12/2015 BMC Software, Inc
7
User “asks” Question
AIML (Artificial Intelligence Markup Language) interface finds
“best” answer
Virtual Agent sends Question to AIML library
AIML interface returns “best” answerVirtual Agent responds to User
How does it work?
© Copyright 5/12/2015 BMC Software, Inc
8
Current Interactions:
1. Base Question/
Response
2. Multiple Questions (with wildcarding)/
Same Response
3. Base Question/
Multiple Choice Response
4. Base Question/
Multiple Randomized Response
5. Unanswered Question –
Request Research
Just what do you mean
User “asks” Question?
© Copyright 5/12/2015 BMC Software, Inc
9
Add/Edit
Multiple Choice Responses
Using AIML Syntax
Add/Edit
Multiple Choice Responses
Using AIML Syntax
How does AIML acquire knowledge
if I don’t have SPoC?
Add/Edit Each Question using AIML syntax
Add/Edit Corresponding Response using AIML syntax
Direct Edit an AIML File
AIML File
Add/Edit
Multiple ways to Ask the same Question
Using AIML Syntax
Add/Edit
Multiple ways to Ask the same Question
Using AIML Syntax
Add/Edit
Multiple ways to Ask the same Question
Using AIML Syntax
Add/Edit
Multiple Choice Responses
Using AIML Syntax
But I have THOUSANDS of Questions and Answers to load.
Who can show me a Better Way?
© Copyright 5/12/2015 BMC Software, Inc
10
Service Grouping
Responses
Multiple ways to Ask the same Question
Multiple Choice Response
Multiple ways to Ask the same Question
Multiple ways to Ask the same Question
Multiple Choice ResponseMultiple Choice Responses
Response Enhancer
(Font, Style, URL Tag, etc)
Simple Question & Response Interface
“Markup” Generator
Auto-Build One File
Per Service Grouping
AIML FileAIML FileAIML Files
This is how AIML acquires knowledge using
SPoC’s simple Q&R interface
Questions
Now dat’s what I’m tallkin about!
…Fist Bump Dude
© Copyright 5/12/2015 BMC Software, Inc
11
Feature Backlog
1. Animated Emotions based on Response
2. Integrated Voice Response
3. SPoC on Smart Phones and Tablets
4. Formless Request submission
5. Automatic User Recognition
6. Service and other Alerts
7. Handoff to Live Chat
8. Links to Dashboards/Status Reports
9. Expand Service Groupings
10. SPoC on IM/Lync
11. Optimize For Scalability/Performance
More SPoC
© Copyright 5/12/2015 BMC Software, Inc
12
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Putting the Art into Artifical Intelligence

  • 1. © Copyright 5/12/2015 BMC Software, Inc 1 Barry Lindstrom Adaptive Design Scientist 10/14/2014 PuttingtheArt in Artificial Intelligence
  • 2. © Copyright 5/12/2015 BMC Software, Inc 2 Just what do you mean Putting the Art in Artificial Intelligence? Art: A human perception of reality Artificial: Simulating something natural Intelligence: Capacity for Learning, Understanding and Problem Solving Putting the Art in Artificial Intelligence: Ensuring the Simulation of Learning, Understanding and Problem Solving reflects Reality in the Proper Context
  • 3. © Copyright 5/12/2015 BMC Software, Inc 3 If you don’t know where you are going, any map will do The Goal: ANY Authorized User Using ANY Device will get an Accurate Answer to ANY Question that is presented to our Virtual Agent
  • 4. © Copyright 5/12/2015 BMC Software, Inc 4 If you don’t know where you are, a map won’t help The Situation: ~1 exabyte (1,048,576 terabytes) Stored in 6 Server Farms Our Corporate KnowledgeAuthorized Seekers of Knowledge ~250,000 Employees (above times 125) Our Data Access Policy The only truly secure environment is the one that denies all access Our Process Controls
  • 5. © Copyright 5/12/2015 BMC Software, Inc 5
  • 6. © Copyright 5/12/2015 BMC Software, Inc 6 Just what do you mean The Virtual Single Point of Contact Virtual Agent: a computer generated, animated, virtual character (usually with anthropomorphic appearance) that uses artificial intelligence to serve as an online customer service representative.
  • 7. © Copyright 5/12/2015 BMC Software, Inc 7 User “asks” Question AIML (Artificial Intelligence Markup Language) interface finds “best” answer Virtual Agent sends Question to AIML library AIML interface returns “best” answerVirtual Agent responds to User How does it work?
  • 8. © Copyright 5/12/2015 BMC Software, Inc 8 Current Interactions: 1. Base Question/ Response 2. Multiple Questions (with wildcarding)/ Same Response 3. Base Question/ Multiple Choice Response 4. Base Question/ Multiple Randomized Response 5. Unanswered Question – Request Research Just what do you mean User “asks” Question?
  • 9. © Copyright 5/12/2015 BMC Software, Inc 9 Add/Edit Multiple Choice Responses Using AIML Syntax Add/Edit Multiple Choice Responses Using AIML Syntax How does AIML acquire knowledge if I don’t have SPoC? Add/Edit Each Question using AIML syntax Add/Edit Corresponding Response using AIML syntax Direct Edit an AIML File AIML File Add/Edit Multiple ways to Ask the same Question Using AIML Syntax Add/Edit Multiple ways to Ask the same Question Using AIML Syntax Add/Edit Multiple ways to Ask the same Question Using AIML Syntax Add/Edit Multiple Choice Responses Using AIML Syntax But I have THOUSANDS of Questions and Answers to load. Who can show me a Better Way?
  • 10. © Copyright 5/12/2015 BMC Software, Inc 10 Service Grouping Responses Multiple ways to Ask the same Question Multiple Choice Response Multiple ways to Ask the same Question Multiple ways to Ask the same Question Multiple Choice ResponseMultiple Choice Responses Response Enhancer (Font, Style, URL Tag, etc) Simple Question & Response Interface “Markup” Generator Auto-Build One File Per Service Grouping AIML FileAIML FileAIML Files This is how AIML acquires knowledge using SPoC’s simple Q&R interface Questions Now dat’s what I’m tallkin about! …Fist Bump Dude
  • 11. © Copyright 5/12/2015 BMC Software, Inc 11 Feature Backlog 1. Animated Emotions based on Response 2. Integrated Voice Response 3. SPoC on Smart Phones and Tablets 4. Formless Request submission 5. Automatic User Recognition 6. Service and other Alerts 7. Handoff to Live Chat 8. Links to Dashboards/Status Reports 9. Expand Service Groupings 10. SPoC on IM/Lync 11. Optimize For Scalability/Performance More SPoC
  • 12. © Copyright 5/12/2015 BMC Software, Inc 12 From all of Us