Contenu connexe Similaire à Inspire Your Customers To Buy (20) Plus de Geoff McDonald (20) Inspire Your Customers To Buy1. How to Inspire Your
Customers to Buy
Geoff McDonald @IdeasMarketing #ideaslunch
5. ➊ Passion
➋ Purpose
➌ Leadership
➍ Sales
Poll Question : Which is most important to you right now?
9. Simon Sinek
Image: CaptureYourFlag.com
English, Cultural Anthropology, Law, Advertising, TED Video
10. WHY
HOW
WHAT
The Golden Circles
The 3 circle, 3 word book summary
11. WHY LIMBIC BRAIN
HOW
WHAT NEOCORTEX
Biology not Opinion
12. WHY
HOW
WHAT
Feelings and Words
How we make decisions
14. why Beliefs • Clarity
Three Things to Focus On
15. why Beliefs • Clarity
how Actions • Discipline
Three Things to Focus On
16. why Beliefs • Clarity
how Actions • Discipline
what Results • Consistency
Three Things to Focus On
17. The key to causing action
Book Rapper thinks...
19. Part 3
How to Ignite Your Passion
Geoff McDonald @IdeasMarketing #ideaslunch
25. Part 4
How to Use Your Business To
Fulfil Your Purpose
Geoff McDonald @IdeasMarketing #ideaslunch
26. Why does your business exist?
Remember back to when you first started...
29. The Cause Leads the Business
Results come easier when we do things in the right sequence
30. Money
Ideas People
Campaign
Previous Webinars : Three Essentials
33. Part 5
How to Be a Great Leader and
Incite Action in Others
Geoff McDonald @IdeasMarketing #ideaslunch
35. I have
a plan!
Great speeches in history... well, almost...
37. It’s what you can do for your country
The WHY sets the context for what follows
38. WHY
HOW
WHAT
Managers Leaders
Start with WHY, Know HOW
40. Part 6
How to Inspire Your Customers
to Buy Almost Everything You
Offer
Geoff McDonald @IdeasMarketing #ideaslunch
43. Peer Pressure
Promotion
Aspiration
Novelty
Price
Fear
WHAT Selling : Ways We Manipulate People to Buy
44. Inspire
Loyalty
Long
Manipulate
Transact
Short
Buying WHY versus buying WHAT
54. Next Webinar
Next Year
Invite Yourself : IdeasMarketing.com.au/Webinars
56. Manifesto Ideas Lunch 2012 Game
3 Events in One Day
Melbourne • Thursday 1st December • 8:30am - 5:00pm
57. Manifesto : Create Your WHY
The Seminar Sandwich
Melbourne • Thursday 1st December • 8:30am - 11:30am
58. Couple on the Run : WHY, HOW, WHAT
The Seminar Sandwich
Melbourne • Thursday 1st December • 12:00pm - 1:30pm
59. 2012 Game : Create your HOW and WHAT
The Seminar Sandwich
Melbourne • Thursday 1st December • 2:00pm - 5:00pm
61. $40 Lunch
$100 Seminar
Melbourne • Thursday 1st December • 8:30am - 5:00pm
62. $40 Lunch
$100 Seminar
$120 Save $20
Seminar + Lunch
Melbourne • Thursday 1st December • 8:30am - 5:00pm
63. $40 Lunch
$100 Seminar
$120 Save $20
Seminar + Lunch
$160 2xSeminars + Lunch
Save $80
Melbourne • Thursday 1st December • 8:30am - 5:00pm
64. 10 20 10
Manifesto Ideas Lunch 2012 Game
The Seminar Sandwich
Register : IdeasMarketing.com.au/workshops