The power of partnerships

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Bosco Anthony | Business Growth Strategist

Business Growth Strategist, Bosco Anthony gives presentation on partnerships. http://www.boscoanthony.com http://www.meetup.com/internetmarketingthinktank

Développement personnel Business Actualités & Politique

The Power of
Partnerships
www.boscoanthony.com

Definition
Partnerships is a
collaboration between
entrepreneurs that
share a common
business purpose.

IMPACTS OF
PARTNERSHIPS
• REVENUE
• PRODUCT LINE
• MARKETING
• CREDIBILITY
• LEAD FUNNEL

THE WHY FACTOR

• TAP INTO NEW MARKETS

• BUILD BUY OR ALLY

• FAST TRACK YOUR LIST

• REFERRAL CONVERSION

• AUTOMATION

WHY IS IT IMPORTANT TODAY?

• WAL-MART SYNDROME
• ATTENTION MARKETING
• PARTNER OR PERIL
• VALUE CONTENT VS BS

LIST BUILDING STRATEGIES

• Social Media Platforms.

• Keynote Events, meet ups and workshops.

• Free E-books, slide presentations and tips.

• Podcasts and Audio Platforms.

• Viral Videos, Interviews.

• Blogging and Guest Blogging.

MULTIPLE CHANNELS FOR
PARTNERSHIPS

• AFFILIATE MARKETING
• JOINT VENTURES
• WHITE LABELLING
• STRATEGIC ALLIANCES
• BUSINESS DEVELOPMENT

THE SWEET SPOT

•
tRUSt +
eXPOSURe+cREDIBI
LITy = BUYING
DECISIONS

THE 3 R’s
REFERRAL

RECOMMENDATION

REVIEW

DO YOU NEED A PARTNERSHIP?

• EVALUATE your business plan?
• WOULD your customer benefit?
• WHAT is your competition doing
• IS there a market opportunity
• CAN you do this on your own

TRICKS OF
THE TRADE
VISION
AUDIENCE
STRATEGY
REWARD
LEGAL
IMPLEMENT
RESULTS
TWEAK AND APPLY!

ASANTE SANA!
www.meetup.com/internetmarketingthinktank
ING CAFE - 466 Howe Feb 29th 2012.

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The power of partnerships

1. The Power of Partnerships www.boscoanthony.com

2. About Me • CLUB INTRAWEST • 6000+ ONE ON ONE COACHING • INTERNET MARKETING CENTER • 250,000 AFFILIATES • BUSINESS GROWTH STRATEGIST • BRAND IN VANCOUVER • KEYNOTES GLOBALLY

3. LIVE YOUR DREAMS RES

4. Definition Partnerships is a collaboration between entrepreneurs that share a common business purpose.

5. IMPACTS OF PARTNERSHIPS • REVENUE • PRODUCT LINE • MARKETING • CREDIBILITY • LEAD FUNNEL

6. THE WHY FACTOR • TAP INTO NEW MARKETS • BUILD BUY OR ALLY • FAST TRACK YOUR LIST • REFERRAL CONVERSION • AUTOMATION

7. WHY IS IT IMPORTANT TODAY? • WAL-MART SYNDROME • ATTENTION MARKETING • PARTNER OR PERIL • VALUE CONTENT VS BS

8. LIST BUILDING STRATEGIES • Social Media Platforms. • Keynote Events, meet ups and workshops. • Free E-books, slide presentations and tips. • Podcasts and Audio Platforms. • Viral Videos, Interviews. • Blogging and Guest Blogging.

9. MULTIPLE CHANNELS FOR PARTNERSHIPS • AFFILIATE MARKETING • JOINT VENTURES • WHITE LABELLING • STRATEGIC ALLIANCES • BUSINESS DEVELOPMENT

10. AFFILIATE MARKETING

11. JOINT VENTURE

12. WHITE LABELLING

13. STRATEGIC ALLIANCES

14. BUSINESS DEVELOPMENT

15. THE SWEET SPOT • tRUSt + eXPOSURe+cREDIBI LITy = BUYING DECISIONS

16. THE 3 R’s REFERRAL RECOMMENDATION REVIEW

17. DO YOU NEED A PARTNERSHIP? • EVALUATE your business plan? • WOULD your customer benefit? • WHAT is your competition doing • IS there a market opportunity • CAN you do this on your own

18. TRICKS OF THE TRADE VISION AUDIENCE STRATEGY REWARD LEGAL IMPLEMENT RESULTS TWEAK AND APPLY!

19. WIN-WIN-WIN CONCEPT

20. THINK GLOBAL NOT LOCAL

21. ASANTE SANA! www.meetup.com/internetmarketingthinktank ING CAFE - 466 Howe Feb 29th 2012.