1. © 2013 IBM Corporation
Big Data & Analytics Roles
Big Data & Analytics Professionals of the Future
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2. @ 2013 IBM Corporation
http://hbr.org/2012/10/data-scientist-the-sexiest-job-of-the-21st-century

3. @ 2013 IBM Corporation
http://www.cutter.com/bia/fulltext/reports/2013/02/index.html
http://ibmdatamag.com/2013/02/i-am-an-information-strategist

4. @ 2013 IBM Corporation
Surprise!
Data Policy is fastest growing job role

5. @ 2013 IBM Corporation
Data skills needed elsewhere too
 Law & Government
– Data lawyer
– Open Data
 Business
– Business schools are aggressively tackling analytics, but building skills to address larger
implications of data is often a gap:
• MBA programs, business analytics programs, and information systems programs (which
often reside within business schools) typically have minimal curriculum spanning the larger
issues of data
 Literacy for all (students & professionals)
– Data literacy
– Analytics literacy
 Field specific competency
– Bio/health informatics is just the beginning
http://bit.ly/XZcji7
http://bit.ly/15A1PIE

6. @ 2013 IBM Corporation
Data Scientists are curious: exploring, asking questions, doing “what if”
analysis, questioning existing assumptions and processes
Discipline incorporates skills across:
• Data Strategy, Governance, Ethics
• Analytics (descriptive, predictive, prescriptive, decisive)
• Data Visualization,
• Computer Programming
• Data Mining
• Database Engineering
• Machine Learning
Example Programs:
Common titles:
• Data Scientist
• Decision Scientist
• Analytics Specialist
• Predictive Modeler
• Data Visualization Specialist
• Machine Learning Engineer
• Computational Scientist
Master of Science in AnalyticsData Science Certificate

7. @ 2013 IBM Corporation
Chief Data Officers understand how to use data to create strategic
opportunities; responsible for organizational data strategy & governance
Discipline incorporates skills across:
• Data Strategy
• Data Policy, Governance, Law, Ethics
• Enterprise & Cloud Data Architecture
• Database Engineering
• Data Warehousing
• Information Integration
• Data Science & Analytics
Example Programs:
Where will the CDO come from?
• Data Architect
• Data Engineer
• Data Warehouse / Business Intelligence
Architect
• Information Architect
• Information Strategist
• Director/VP Data Management

8. @ 2013 IBM Corporation
Data Policy Pros strategically manage data across the enterprise, while ensuring
high levels of data quality, integrity, availability, security, and privacy.
Discipline incorporates skills across:
• Data Architecture
• Data Lifecycle / Data Supply Chain
• Data Privacy & Security
• Data Quality
• Master Data Management
• Understanding & compliance with
business rules; laws & regulations
Example Programs:
Common titles:
• Data Curator / Steward
• Data Governance Specialist / Lead
• Data Architect - Governance
• Data Privacy Manager
• Compliance Manager - Data
Management
• Master Data Management Architect
Master of Information
Management
MS in Information
Management

9. @ 2013 IBM Corporation
Data Architects create enduring data models & architects providing users timely
& reliable access to data & analytics needed for established and new business
initiatives.
Discipline incorporates skills across:
• Enterprise IT / Data Architecture
• Database Engineering / Performance
Optimization
• Data Governance
• Data Warehousing
• Information Integration
• Data Science & Analytics
Example Programs:
Common titles:
• Data Architect
• Data Warehouse Architect
• Business Intelligence Architect
• Data Engineer
• Information Architect
• Infrastructure Architect
• Information Strategist
• Director/VP Data Management
Masters in Information
Technology & Management
MS in Computer Information
Systems (Database Management
& Business Intelligence)

10. @ 2013 IBM Corporation
Visual Analysts promote the effective use of interactive visual information systems in in
dealing with complex and data-rich problems in organizations and society
Discipline incorporates skills across:
• Visual Information Systems
• Human Cognition
• Statistical Modeling
• Analytical Reasoning
• Data Management
• Information Privacy
Example Programs:
Common titles:
• Visualization Developer / Engineer
• Visualization Data / Information Specialist
• Visual Designer
• Director, Visual Analysis
• Visual Analytics Researcher
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Certificate in Visual Analytics

11. @ 2013 IBM Corporation
Big Data Developers combine skills in software engineering, statistics & machine
learning, and complex systems architectures to manage data at extreme scale.
Discipline incorporates skills across:
• Computer Science
• Computational Analytics
• Machine Learning
• Database Engineering
• Systems Engineering & Architecture
Example Programs:
Common titles:
• NoSQL* software engineer / architect
• Machine Learning software engineer /
architect
• Algorithms engineer / designer
• BI / analytics developer / architect
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MS in Computer Science

12. @ 2013 IBM Corporation
Business Analysts combine deep analytics skills with strong
communication skills and strategic mind set to transform data into a
competitive asset.
Discipline incorporates skills across:
• Data Driven Business Strategy
• Industry specific experience
• Critical & Analytical Methods
• Analytics Driven Decision Making
• Communicate Analytical Findings
• Understanding of legal & ethical
implications of data analysis
Example Programs:
Common titles:
• Business Analyst
• Data Analyst
• Market Analyst
• Financial Analyst
• Supply Chain Analyst
• Business Planning
• Business Strategist
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Msc in Business AnalyticsMS in Business Analytics
MS in Marketing Analytics

13. @ 2013 IBM Corporation
http://ibm.com/developerworks/bigdata/

14. @ 2013 IBM Corporation
http://bigdatauniversity.com

15. @ 2013 IBM Corporation
IBMdatamag
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16. @ 2013 IBM Corporation
Big Data & Analytics EdCon 2013 – November 2nd & 3rd in Las Vegas
http://edcon2013.ischool.syr.edu/
Two day event
 $795 rate for Faculty includes both EdCon &
IOD
 Saturday :
– Hands on Tutorials with select products
• Big Insights
• BLU
• Cognos
• SPSS
 Sunday:
– Call for papers closed July 10th
– Agenda TBA

17. @ 2013 IBM Corporation
@brandsteve