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5 reasons every business owner should write a book
1. 5 Reasons Every Business
Owner Should Write a Book
Brenda Trott (Make Money In Your Sleep Girl)
2. #1 You can charge more money
Let’s think about this for a moment. If you needed a plumber to install your new jet-tub, which of the
following plumbers would you hire? The one who wrote the book about jet-tub installation, or the
other one? Which plumber do you think would charge more? Authors are considered experts on their
subject, and experts get to charge more for their services.
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3. #2 Residual Income
You can't always count on the ability to make a living. People get sick, break
bones and all sorts of things. A book could be another form of income while you
are vacationing or out of commission. Without marketing, you probably won’t
be able to retire, but it certainly a nice additional income.
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4. #3 Increase Your Current Business
Even if you just give your book away, you will become the person who knows
about your industry and every time someone puts your book on the shelf, they
are advertising you and your business!
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5. #4 It Opens Doors To Speaking Events
People don’t even need to have read your book. If you are an author, people
want to meet hear from you. When you speak, you are seen as an authority on
your topic and you get more customers.
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6. #5 Its good for your reputation
As a business owner, you need to ever be mindful of your reputation. People will “Google” your
business name and your personal name before they do business with you. Being proactive is the best
way to “manage” your business. Your authorship page and sometimes your book’s sales page will show
up on the first page of Google. That's better than your latest divorce proceedings.
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