Browse our Media Kit and discover your possibilities.

1. Media In Motion

2. The Concept:
Media in Motion was established in
2007, and designed to offer clients a
powerful “out of the box” advertising
medium in a clutter free environment
while reaching an influential audience.
Active health club members are
characterized as being lifestyle
ambassadors and purchase
influencers. With Mountainside’s
40,000 members and 13,200 through
our doors daily this means a unique
branding opportunity for your business
with prime targeting.

3. Active Health Club Members:
Active Health Club Members are….
• Early adopters of new technology
• Highly health conscious in food, beverage
and personal care consumption
• Green Advocates
• “Buyers of the Best” – Buy far more based
on quality vs. price
• Extremely brand loyal; when they find a
product or service they like they stick with it
and tell many others (Mountainside’s
average length of stay is 22 months).
*Data Derived from AMPG Omnibus surveys, 2009

4. MSF a Socialization Hub:

5. Mountainside Facts:
• Established in 1991
• 8 Clubs across AZ – Gilbert, Mesa, Chandler, E. Scottsdale, N.W Scottsdale, Surprise,
N. Phoenix and Peoria.
• 3 Clubs Denver Metro, CO – Westminster, Lone Tree and Arvada.
• 40,000 active members and growing across 11 clubs (adding over 500 new members
each month).
• Our members are generally between the ages of 30-54, often with children and tend
to be upper-to-middle-income households.
• The median income of Mountainside Fitness Primary Core Members is $84,822.
• 93% are home owners and 58% are married.
*Data is derived from Buxton Company in September 2008.

6. Mountainside Locations:
AZ Locations:
- Gilbert
- Ocotillo
- Mesa
- Scottsdale
- Scottsdale/Platinum
- N. Phoenix
- Surprise
- Peoria
CO Locations:
- Arvada
- Lone Tree
- Westminster

7. Media In Motion Products:

8. Digital Television Signage:
Mountainside Fitness is partnering with
Benson Systems to offer a unique
digital signage opportunity on the 115
televisions in each Mountainside
Fitness facility. This opportunity is
unique because your message is
delivered on EVERY channel on EVERY
TV inside Mountainside Fitness at one
time! No one else in the fitness
industry can offer this technology.

9. Digital Television Signage:
Two types of placement are available:
– crawl/ticker along the bottom is sold in 10 second increments
- static image on the right hand side of the screen is sold in 20 second increments

10. M Magazine:
M Fitness Magazine is a quarterly publication that has grown
significantly in circulation since its inception in 2007. This flourishing
publication has highlighted many prominent members of the Arizona
community and provides our members with information that is
important to their health and well being. Our magazine has
extensive distribution to all Mountainside Fitness locations, giving
you access to over 40,000 members. We also distribute to select
professional sport venues and all 19 Sun Devil Auto locations.

11. Banners & Panels:
Banners and Panels are available in
a variety of areas in the clubs
including
- Locker Rooms
- Strength Training Area
- M Café
- Cardio Area
- Childcare
Banners are 3 x 5 and panels are
available in 16 x 20 or 24 x 36

12. On-Site Events:
On-Site Events are available to complement
any current campaign or can be sold on
their own as a way to interact directly with
our members and share your product. With
13,200 members through our doors each
day, you can influence their buying power
directly!
61% of health club members shop
after working out...
- 55% go to the Supermarket/Drug Store
- 28% go to a Health Food Store
- 27% go to a Wholesale Club
*Data is derived from Suburban Associates health club exit survey
research

13. Email Blasts:
Email blasts are sent to our members
twice a month for internal
announcements and allow an
opportunity for partners to reach
30,000 recipients in an instant. Each
blasts will always include a link directly
to your website.
All email blasts include a coupon for
products or services within the club,
which our members look forward to
and also increases readership.

14. Overhead Radio:
Brand your product with hourly
announcements on Mountainside’s
overhead PA - Muzak system. This
is a great way to direct members
to other areas of the club where
they can learn more about your
brand or even to your website!

15. Sponsorships:
Sponsorship opportunities are
available in multiple areas of the
club including the basketball
court, the cycle studio, group
fitness and the mind & body
studio.
Mountainside also offers “out of
the box” branding opportunities in
areas such as on our yoga mats,
pillar wraps and shower mats.

16. Sponsorships:

17. Sponsorships:

18. Corporate Memberships:
Mountainside offers custom designed
corporate partnership packages for
team building and to promote a
healthier workplace.
All packages are designed around the
needs an wants of your employees!

19. Website Partnership:
All Mountainside partners are
featured on
www.mountainsidefitness.com
under the partners page. Which
also includes a link to your
webpage or a splash page where
you can offer Mountainside
Members exclusive discounts and
track the buying power of our
members.