1. Assignment 02
[thesis]

2. My idea
A mobile app (or a mobile site) that:
● Helps people find and experience different
activities on the city that they are, taking
them out of their routine.
● Collects and remember this moments later
on.

3. Competitors :: Bucket Listly
Lifetime goals; Separated by theme, but not by
"lists"; Big goals, general, and not by location.

4. Competitors :: Unlike
A city guide for trendy places in selected cities
around the world; places not experiences.

5. Competitors :: Vayable
"Groupon" like for experiences when you travel;
very touristy.

6. Competitors :: Well
To-do lists shared with friends; give some
suggestions of things to do and lists to create.

7. Different because...
● Mobile
● Geolocation: experiences per area - where
you are or where you are going to.
● Personal curatorship: suggestions related to
your preferences.
● Organization: lists and categories.
● Residual: in the end it becomes an album.

8. Improves
● On-the-go.
● Geolocated suggestions.
● Follow or create lists.
● Suggestions now, memories later.
● User experience.

9. Audience
● Anyone who likes to go out and is looking for
things to do.

10. Context
● Mobile, digital and technology overall are
here with a purpose: simplify our lives and
narrow the connections between people.
● Sometimes we isolate ourselves in the digital
world, forgetting to live the "real world"
around us.
● My project is facilitator and a reminder of the
interesting things surrounding us.

11. Context
● As special as living something is
remembering the something that we lived.
● Instagram-way-of-life we don't miss to record
the moment. But there are so many records
that organizing it is a tough task that, most of
the times, we don't execute.
● I want to make this simpler. You select a
picture when you check your activity and
later on you get all compiled on one string of
moments.

12. BRUNA CALHEIROS
M.P.S Candidate / New York University,
The Tisch School of the Arts
Interactive Telecommunications Program
// brucalheiros@gmail.com
// @baunilha