2. Outline
About Centuropean Group
Solutions
Services
References
3. About Centuropean Group
Founded in 2011, Centuropean Group offers full range of custom software development
services including mobile services and applications development, Internet based
applications development, ecommerce, and e-business consulting. Our headquarters is
located in the center of Europe; in Vienna, Austria.
With respected partners, Centuropean Group provides its corporate solutions on mobile
marketing, e-commerce and database management systems.
• Extensive mobile solutions
• E-commerce, workflow management and virtual payment systems
• Database management systems are developed and consultancy services are
provided.
• Video applications for both companies and end-users
4. Solutions
Mobil Services and Platforms Mobil Marketing Platform & Applications
Infotainment Services Mobile Campaign Management Platform
Social Network Services Target Marketing
Location Based Services Permission Marketing
Group Messaging Services Sponsored Messaging
Interactive Services (Games, Questionnaires, Bulk Messaging
Promotion etc.)
Social Media Enabled Mobile Marketing
3G Services
Mobile QR Code Generation and Management
Corporate Mobile Applications Mobil Device Applications
Integrated Messaging Android, Blackberry, WinMobile Applications
Ring Back Tone Portal (RBT based on Huawei) iPhone / IPAD Applications
MMS Portal Java (J2ME) Applications
Mobil Education Games (Online, Indoor/Outdoor Interactive Game Design)
Vehicle Tracking WAP Sites
Corporate Social Network and Micro-blogging Mobile TV
Internet & E-commerce Solutions
E-commerce portals (B2C and C2C portals) Corporate websites, launcher pages
Dealer portals (B2B portals) Internet application development
5. Solutions – Mobile Marketing
Mobile Campaign Management
Sample Mobile Campaigns Overview
Voucher Web-based user, administration
Lottery and reporting interfaces
Questionnaire Campaign creation and
management interfaces
Competition
Campaign time periods may be
Poll specified
Promotion Unlimited keyword support
Mobile Coupon More than 100.000 queries per
hour are supported
Who can benefit? Reporting on campaign, date,
GSM operators keyword and MSISDN bases
Mobile marketing agencies Blacklist management
Other corporate Advanced integration structure
organizations
Content providers
6. Solutions – Mobile Marketing
Target and Permission Marketing
Overview
Web-based user, administration and reporting interface
Capability of offering different campaigns for different agencies using the same
database of opted-in users
Workflow management and approval mechanism different authorization levels
Campaign creation and management with different authorization levels
Target group creation, updating and deleting
Messaging list creation and management
Various message types (SMS, MMS, WAP Push)
Reporting on campaign, date, keyword and MSISDN bases
DLR support where available
Alphanumeric description for messages
Filtering options (through database, file or remote service)
Black- and whitelist management
Setting daily or weekly message limits is possible
Advanced integration structure and zero data loss thanks to database backups
7. Solutions – Mobile Marketing
Sponsored and Bulk Messaging
Overview
Web-based user, administration and reporting interfaces
Capability of offering different campaigns for different advertisers
Workflow management and approval mechanism different authorization levels
Various message types (SMS, MMS, WAP Push)
Managing text and audio-visual ads for different message types
Running dates of campaigns may be specified
Ability to limit sponsored messages for any given campaign
Various advertising channels for Web, WAP and other mobile channels
Reporting on agency, brand, campaign, date, keyword and MSISDN bases
Advanced analyzing options for ads
Alphanumeric description for messages
Black- and whitelist management
Advanced integration structure
High accessibility and performance
Zero data loss thanks to database backups
8. Solutions – Mobile Marketing
Mobile QR Code Campaing Management System
Sample Applications Overview
Voucher Web-based user, administration and
Lottery reporting interfaces
Questionnaire Support for various gypes
QR
Competition
DataMatrix
Poll
SMS, Vcard,text, url, calendar, event,
Promotion location etc.
Location games
SMS Text Location Vcard URL VCalendar
9. Solutions – Mobile Services
Infotainment Services
All mobile services are provided with Mobile Service Creation environment and
Content Management System
News, sports, weather, lottery games etc.
Subscription and non subscription services
Periodical message sending and query services
SMS, MMS, WAP Push and Wap based content
Promotion via SMS and WAP Channel
Location, event and promotion queries
Advanced report and support interfaces
10. Solutions – Mobile Services
Location based services
Location based services are provided with Mobile Service Creation
environment
Location based application platform services
Service types:
Location based infotainment
Location based gams
Location based social network
Vehicle tracking
“Where is…” services
11. Solutions – Mobile Services
Group messaging services
Web based content management, messaging & website administration
and reporting interfaces
Group creation and management
Sending messages to the group
Specifying access permissions for the group
Joining and leaving available groups
Creating messaging communities without revealing members' phone
numbers
Group members may be charged with 1 message per each
Message sender can be charged for all
Reporting on date, group, keyword and MSISDN bases
Advanced reporting and support interfaces
12. Solutions – Mobile Marketing
Interactive Services
Sample Services Overview
Contests with multiple Web based content management,
choices messaging & website
Contests without any given administration and reporting
choices, that answers are interfaces
typed Various contest, poll, voting
Karaoke and dance contests scenarios can be created and run
simultaneously
Prepaid card contests
Reporting on contest, poll, voting,
Radio contests date, keyword and MSISDN bases
Newspaper contests Winner and substitute lists
Number guessing games reporting
Mastermind game Integration with third-party
applications
Both continuous and momentary
high performance (100.000
messages/hour can be processed
by a basic installation)
13. Solutions – Mobile Marketing
3G Services
Sample Services Overview
3G News and Sport services Web-based content management,
3G Video-on-demand services application administration and
reporting interfaces
Different video types for different
devices (transcoding structure)
Integration with Content Delivery
Network (CDN)
Scenarios of paid content
Content creation both for periodic
delivery or for delivery on a specific
time
Video message delivery without delay,
high achieving service infrastructure
Video on demand -through queries
Subscription structure can be defined
Restricted content
Advanced reporting
14. Solutions – Corporate Mobile Applications
Integrated Messaging
Web-based user, website administration and reporting interfaces
Integration points:
SMSC, MMSC, E-mail servers, Billing systems, Subscribers database and
applications ,Contact list database and applications, Marketing campaign
management database and applications, SSO (Single-Sign-On) structure, USSD
Different types of messaging through single interface (SMS, MMS, E-mail)
Contact list autosearch and autocompletion when composing messages, Contact,
group list creation and editing
MMS Composer support
Sending a single message to many contacts and to a group
Capability of forwarding mobile messages to the application
Scalable, high achieving and secure platform infrastructure
Theme support (available for different user groups or marketing campaigns)
Advanced reporting and support interfaces