Outsourcing: Costs Down and Revenues Up with Freelancer.com CEO Matt Barrie, Chairman of Advanced Human Technologies, Ross Dawson, Founder of Temando Carl Hartmann and Founder an CEO of OzHut, Wai Hong Fong

1. Outs ourcing —
C os ts Down +
Revenues Up
New outs ourcing s olutions have
dramatically arrived on the web.
Learn what can be outs ourced;
plus how to find, evaluate and
manage s olutions and avoid
cos tly mis takes .
#Lets TalkB iz
Let’s Talk Bus ines s pres entation 2012

2. Outs ourcing —
C os ts Down +
Revenues Up
— Ros s Daws on
C hairman, A dvanced Human Technologies
— Matt Barrie
C hief E xecutive Officer, Freelancer.com
— C arl Hartmann
C o-founder and Managing Director, Temando
— Wai Hong Fong
Founder and C hief E xecutive Officer, OZHut
Let’s Talk Bus ines s pres entation 2012

3. Tapping
the Power of
Crowdsourcing

4. Definitions of crowdsourcing
“Crowdsourcing is a neologistic compound of
Crowd and Outsourcing for the act of taking
tasks traditionally performed by an employee or
contractor, and outsourcing them to a group of
people or community, through an "open call" to
a large group of people (a crowd) asking for
contributions.” - Wikipedia
“Tapping the minds of many.” - Ross Dawson

6. Product development by crowds

7. Playing games for science

11. Examples of work that crowds can do
• Gather prospect information
• Clean up databases
• Do data analysis
• Manage spreadsheets
• Design flyers
• Create websites
• Develop mobile apps
• Write blog posts
• Setup and run social media
• General PA/ assistant work

12. Four questions
• Inside or outside?
• Local or global?
• Commodity or talent?
• Hourly or fixed fees?

13. Be precise and communicate clearly
Flickr credit: Eric Kilby

14. Get talent

15. Build relationships of respect

16. Set milestones and monitor

17. Using service marketplaces

18. Outs ourcing —
C os ts Down +
Revenues Up
— Ros s Daws on
C hairman, A dvanced Human Technologies
— Matt Barrie
C hief E xecutive Officer, Freelancer.com
— C arl Hartmann
C o-founder and Managing Director, Temando
— Wai Hong Fong
Founder and C hief E xecutive Officer, OZHut
Let’s Talk Bus ines s pres entation 2012

42. Outs ourcing —
C os ts Down +
Revenues Up
— Ros s Daws on
C hairman, A dvanced Human Technologies
— Matt Barrie
C hief E xecutive Officer, Freelancer.com
— C arl Hartmann
C o-founder and Managing Director, Temando
— Wai Hong Fong
Founder and C hief E xecutive Officer, OZHut
Let’s Talk Bus ines s pres entation 2012

50. Outs ourcing —
C os ts Down +
Revenues Up
— Ros s Daws on
C hairman, A dvanced Human Technologies
— Matt Barrie
C hief E xecutive Officer, Freelancer.com
— C arl Hartmann
C o-founder and Managing Director, Temando
— Wai Hong Fong
Founder and C hief E xecutive Officer, OZHut
Let’s Talk Bus ines s pres entation 2012

51. Outsourcing for eCommerce Success
Wai Hong Fong
Founder and Chief Executive Officer
Tweet Tweet! @waihonger

52. 10 Killer Tools for eCommerce Success
Wai Hong Fong, OZHut

53. Why Outsource?
1) Reduced Costs
2) Scalability
3) Insufficient Talent

54. Usertesting.com

55. Usertesting.com - Killer Tool #3

56. Odesk

57. Let’s Talk Bus ines s pres entation 2012