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www.bv02.com all rights reserved 2009 "Leveraging Social Media to Address Business  and Communication Goals"  Where do you begin? How long should it take?  What should it cost? Overview.
bv02.inc www.bv02.com all rights reserved 2009 online communities, social networking, new media communications, web marketing, integrated marketing programs, new media, blog, portals, podcasting, twitters,   online marketing,   online branding andrew.milne
S.M. What ? Good Question. Lets begin www.bv02.com all rights reserved 2009
History: 1978 www.bv02.com all rights reserved 2009
History: 1978 www.bv02.com all rights reserved 2009
History: 1979 www.bv02.com all rights reserved 2009
History: 1982 www.bv02.com all rights reserved 2009
History: 1983 www.bv02.com all rights reserved 2009
History: 1984 www.bv02.com all rights reserved 2009
History: 1986/87 www.bv02.com all rights reserved 2009
History: 1996 www.bv02.com all rights reserved 2009
History: 1998 www.bv02.com all rights reserved 2009
History: 1998 www.bv02.com all rights reserved 2009
History: 1999 www.bv02.com all rights reserved 2009
History: 2000 www.bv02.com all rights reserved 2009
www.bv02.com all rights reserved 2009 History: 2003
www.bv02.com all rights reserved 2009 History: 2005
www.bv02.com all rights reserved 2009 History: 2007/09 Real Estate Investment Calculator Sacramento Real Estate Commercial Real Estate Property Search Real estate developers tools GPS Mobile Web Google Maps More+
www.bv02.com all rights reserved 2009 History: 1998 Philosophy 1. Focus on the user and all else will follow. 2. It's best to do one thing really, really well. 3. Fast is better than slow. 4. Democracy on the web works. 5. You don't need to be at your desk to need an answer. 6. You can make money without doing evil. 7. There's always more information out there. 8. The need for information crosses all borders. 9. You can be serious without a suit. 10. Great just isn't good enough.
www.bv02.com all rights reserved 2009 History:  Evolution
The SWITCH www.bv02.com all rights reserved 2009 http://www.youtube.com/watch?v=MpIOClX1jPE
Social media tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009
www.bv02.com all rights reserved 2009
Social media is:  Marketing ,[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009
Who  Meet ~ Jenny,John & Angi www.bv02.com all rights reserved 2009
Time  www.bv02.com all rights reserved 2009
www.bv02.com all rights reserved 2009
www.bv02.com all rights reserved 2009
www.bv02.com all rights reserved 2009
Meet Jenny… 1st Time buyer ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009 21 - 30 year olds
Meet Jenny… 1st Time buyer ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009 21 - 30 year olds
What Jenny is doing online… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009
Meet John… 2nd Time buyer ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009 (35+ year olds)
Meet John… 2nd Time buyer ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009 (35+ year olds)
What John is doing online… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009
Meet Angi… 3rd Time buyer ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009 (50+ year olds)
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009 Meet Angi… 3rd Time buyer (50+ year olds)
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009 Meet Angi… 3rd Time buyer (50+ year olds)
The Agent: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009
The Manager -  What is expected from you: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009
What is expected from you: www.bv02.com all rights reserved 2009
Why. would I bother doing this?  I HAVE NO TIME … www.bv02.com all rights reserved 2009
www.bv02.com all rights reserved 2009
www.bv02.com all rights reserved 2009
www.bv02.com all rights reserved 2009
www.bv02.com all rights reserved 2009
www.bv02.com all rights reserved 2009
www.bv02.com all rights reserved 2009
www.bv02.com all rights reserved 2009
Why bother with Social Media?  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009
How. Seems like a lot of work, No? www.bv02.com all rights reserved 2009
Four Main Goals and Benefits ,[object Object],[object Object],[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009
Connect your tools: One Goal. Sell ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009
Tips: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009
What’s next.  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.bv02.com all rights reserved 2009
SQUAT!!!!!! www.bv02.com all rights reserved 2009
What’s Next? Where all of this is going… www.bv02.com all rights reserved 2009
www.bv02.com all rights reserved 2009 Dialogue, Please.
Extra. Statistics General Growth More than 150 million active users More than half of Facebook users are outside of college The fastest growing demographic is those 25 years old and older User Engagement Average user has 100 friends on the site 2.6 billion minutes are spent on Facebook each day (worldwide) More than 13 million users update their statuses at least once each day More than 2.5 million users become fans of Pages each day Applications More than 700 million photos uploaded to the site each month More than 4 million videos uploaded each month More than 15 million pieces of content (web links, news stories, blog posts, notes, photos, etc.) shared each month More than 2 million events created each month More than 19 million active user groups exist on the site International Growth More than 35 translations available on the site, with more than 60 in development More than 70% of Facebook users are outside the United States Platform More than 660,000 developers and entrepreneurs from more than 180 countries More than 52,000 applications currently available on Facebook Platform 140 new applications added per day More than 95% of Facebook members have used at least one application built on Facebook Plat for mac ebook Platform
Extra. Statistics 6 months later - General Growth More than  250 million  active users More than 120 million users log on to Facebook at least once each day More than two-thirds of Facebook users are outside of college The fastest growing demographic is  those 35 years  old and older User  Engagement Average user has  120 friends  on the site More than 5 billion minutes are spent on Facebook each day (worldwide) More than  30 million users update their statuses at least once each day More than  8 million  users become fans of Pages each day Applications More than 1 billion photos uploaded to the site each month More than 10 million videos uploaded each month More than 1 billion pieces of content (web links, news stories, blog posts, notes, photos, etc.) shared each week More than  2.5 million events  created each month More than  45 million active user groups exist  on the site International Growth More than 50 translations available on the site, with more than 40 in development About 70% of Facebook users are outside the United States Platform More than one million developers and entrepreneurs from more than 180 countries Every month, more than 70% of Facebook users engage with Platform applications More than 350,000 active applications currently on Facebook Platform More than 200 applications have more than one million monthly active users More than 15,000 websites, devices and applications have implemented Facebook Connect since its general availability in December 2008 Mobile   There are more than 30 million active users currently accessing  Facebook through their mobile devices. People that use Facebook on their mobile devices are almost 50% more  active on Facebook than non-mobile users. There are more than 150 mobile operators in 50 countries working to  deploy and promote Facebook mobile products
Extra. Linked In LinkedIn has over 44 million members in over 200 countries and territories around the world. A new member joins LinkedIn approximately every second, and about half of our members are outside the U.S. Executives from all Fortune 500 companies are LinkedIn members. Average Age: 41 Household Income: $109,703 Male: 64% Household Income $100k+ 53.5% Own Smartphone/PDA: 34% College Grad/Post Grad: 80.1% Business Decision Maker: 49% EVP/SVP/VP: 6.5% 24% Have a Portfolio Value of $250k+ Job Titles: C-Level Executives 7.8% EVP/SVP 6.5% Senior Management 16% Middle Management [...] Linked In 2009, reaching 10.7 percent of all active Internet users in June. This growth has come despite a lack of widespread adoption by children, teens, and young adults.  In June 2009, only 16 percent of Twitter.com website users were under the age of 25. Bear in mind persons under 25 make up nearly one quarter of the active US Internet universe, which means that Twitter.com effectively  under-indexes  on the youth market by 36 percent. 90 percent of popular Twitter client Tweetdeck ’s  audience is over 25. 
Extra.
www.bv02.com all rights reserved 2009 Thank you.
www.bv02.com all rights reserved 2009 Extra.

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bv02 ReMax Real estate Presentation

  • 1. www.bv02.com all rights reserved 2009 "Leveraging Social Media to Address Business and Communication Goals" Where do you begin? How long should it take? What should it cost? Overview.
  • 2. bv02.inc www.bv02.com all rights reserved 2009 online communities, social networking, new media communications, web marketing, integrated marketing programs, new media, blog, portals, podcasting, twitters, online marketing, online branding andrew.milne
  • 3. S.M. What ? Good Question. Lets begin www.bv02.com all rights reserved 2009
  • 4. History: 1978 www.bv02.com all rights reserved 2009
  • 5. History: 1978 www.bv02.com all rights reserved 2009
  • 6. History: 1979 www.bv02.com all rights reserved 2009
  • 7. History: 1982 www.bv02.com all rights reserved 2009
  • 8. History: 1983 www.bv02.com all rights reserved 2009
  • 9. History: 1984 www.bv02.com all rights reserved 2009
  • 10. History: 1986/87 www.bv02.com all rights reserved 2009
  • 11. History: 1996 www.bv02.com all rights reserved 2009
  • 12. History: 1998 www.bv02.com all rights reserved 2009
  • 13. History: 1998 www.bv02.com all rights reserved 2009
  • 14. History: 1999 www.bv02.com all rights reserved 2009
  • 15. History: 2000 www.bv02.com all rights reserved 2009
  • 16. www.bv02.com all rights reserved 2009 History: 2003
  • 17. www.bv02.com all rights reserved 2009 History: 2005
  • 18. www.bv02.com all rights reserved 2009 History: 2007/09 Real Estate Investment Calculator Sacramento Real Estate Commercial Real Estate Property Search Real estate developers tools GPS Mobile Web Google Maps More+
  • 19. www.bv02.com all rights reserved 2009 History: 1998 Philosophy 1. Focus on the user and all else will follow. 2. It's best to do one thing really, really well. 3. Fast is better than slow. 4. Democracy on the web works. 5. You don't need to be at your desk to need an answer. 6. You can make money without doing evil. 7. There's always more information out there. 8. The need for information crosses all borders. 9. You can be serious without a suit. 10. Great just isn't good enough.
  • 20. www.bv02.com all rights reserved 2009 History: Evolution
  • 21. The SWITCH www.bv02.com all rights reserved 2009 http://www.youtube.com/watch?v=MpIOClX1jPE
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  • 25. Who Meet ~ Jenny,John & Angi www.bv02.com all rights reserved 2009
  • 26. Time www.bv02.com all rights reserved 2009
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  • 41. What is expected from you: www.bv02.com all rights reserved 2009
  • 42. Why. would I bother doing this? I HAVE NO TIME … www.bv02.com all rights reserved 2009
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  • 51. How. Seems like a lot of work, No? www.bv02.com all rights reserved 2009
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  • 56. SQUAT!!!!!! www.bv02.com all rights reserved 2009
  • 57. What’s Next? Where all of this is going… www.bv02.com all rights reserved 2009
  • 58. www.bv02.com all rights reserved 2009 Dialogue, Please.
  • 59. Extra. Statistics General Growth More than 150 million active users More than half of Facebook users are outside of college The fastest growing demographic is those 25 years old and older User Engagement Average user has 100 friends on the site 2.6 billion minutes are spent on Facebook each day (worldwide) More than 13 million users update their statuses at least once each day More than 2.5 million users become fans of Pages each day Applications More than 700 million photos uploaded to the site each month More than 4 million videos uploaded each month More than 15 million pieces of content (web links, news stories, blog posts, notes, photos, etc.) shared each month More than 2 million events created each month More than 19 million active user groups exist on the site International Growth More than 35 translations available on the site, with more than 60 in development More than 70% of Facebook users are outside the United States Platform More than 660,000 developers and entrepreneurs from more than 180 countries More than 52,000 applications currently available on Facebook Platform 140 new applications added per day More than 95% of Facebook members have used at least one application built on Facebook Plat for mac ebook Platform
  • 60. Extra. Statistics 6 months later - General Growth More than 250 million active users More than 120 million users log on to Facebook at least once each day More than two-thirds of Facebook users are outside of college The fastest growing demographic is those 35 years old and older User Engagement Average user has 120 friends on the site More than 5 billion minutes are spent on Facebook each day (worldwide) More than 30 million users update their statuses at least once each day More than 8 million users become fans of Pages each day Applications More than 1 billion photos uploaded to the site each month More than 10 million videos uploaded each month More than 1 billion pieces of content (web links, news stories, blog posts, notes, photos, etc.) shared each week More than 2.5 million events created each month More than 45 million active user groups exist on the site International Growth More than 50 translations available on the site, with more than 40 in development About 70% of Facebook users are outside the United States Platform More than one million developers and entrepreneurs from more than 180 countries Every month, more than 70% of Facebook users engage with Platform applications More than 350,000 active applications currently on Facebook Platform More than 200 applications have more than one million monthly active users More than 15,000 websites, devices and applications have implemented Facebook Connect since its general availability in December 2008 Mobile There are more than 30 million active users currently accessing Facebook through their mobile devices. People that use Facebook on their mobile devices are almost 50% more active on Facebook than non-mobile users. There are more than 150 mobile operators in 50 countries working to deploy and promote Facebook mobile products
  • 61. Extra. Linked In LinkedIn has over 44 million members in over 200 countries and territories around the world. A new member joins LinkedIn approximately every second, and about half of our members are outside the U.S. Executives from all Fortune 500 companies are LinkedIn members. Average Age: 41 Household Income: $109,703 Male: 64% Household Income $100k+ 53.5% Own Smartphone/PDA: 34% College Grad/Post Grad: 80.1% Business Decision Maker: 49% EVP/SVP/VP: 6.5% 24% Have a Portfolio Value of $250k+ Job Titles: C-Level Executives 7.8% EVP/SVP 6.5% Senior Management 16% Middle Management [...] Linked In 2009, reaching 10.7 percent of all active Internet users in June. This growth has come despite a lack of widespread adoption by children, teens, and young adults. In June 2009, only 16 percent of Twitter.com website users were under the age of 25. Bear in mind persons under 25 make up nearly one quarter of the active US Internet universe, which means that Twitter.com effectively under-indexes on the youth market by 36 percent. 90 percent of popular Twitter client Tweetdeck ’s audience is over 25. 
  • 63. www.bv02.com all rights reserved 2009 Thank you.
  • 64. www.bv02.com all rights reserved 2009 Extra.