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Carissa Davis
    Junior
UNC Chapel Hill
Campus Involvement
Office of Diversity and
Multicultural Affairs

Minority Student Recruitment
Committee

Omega Phi Beta Sorority,
Incorporated

Carolina Hispanic Association

Que Rico Latin Dance Team
 The Rise of Blogs and Blog types
 Blogs: Professional Journalism vs. Civic Journalism: The
                   case for both sides
             The Top Five Lessons Learned
 Blogging has created a new age of civic journalism and
  has even given anyone the opportunity to be a
  journalist without professional training
 Blogs have become a significant source for
  news, projects, fashion trends and almost any subject
  one can think of
 As a result of civic journalism through blogging and
  the variety of blog types, audiences are turning to
  blogs for news more often, this causes a threat to the
  journalism career and its professionalism
The Rise of Blogs:
 In the past three years blogs have surged in popularity
 There are a variety of blog types
   Diary blog
   Filter blog
   News blog
   Project Blog
   How-to Blog
   Review Blog
 Blogger.com
 Wordpress.com
 Tumblr.com
 LiveJournal.com
 Blog.com

These sites have provided people with free opportunities to
write and share news on the internet without professional
training. This causes a dilution of the journalism career’s
professionalism and possible replacement of professional
journalists.
 Study of the rise in the popularity and significance of
  blog use during a three year time period from 2009 to
  2012 and the dilution of the journalism career as a
  result.
 Determine how to lessen the dilution of the
  journalism career and continue the need for
  professional standards in journalism regardless of the
  medium used.
 Main Sources of information: Literary works and
  interview/lectures from a professor of Journalism and
  Mass Communication at UNC Chapel Hill
Professional Journalism:
 Journalists are trained to be professional in their career
  in order to accurately report news and prevent risk of
  spreading false information or being sued
 Professional training includes historical research,
  audience research, grammatical and spelling training,
  review of ethics and media law
 Blogs threaten the success and professionalism of
  journalism
Civic Journalism:
 After the 1830s the local aspect of the press was lost in
  a move toward commercial control of news and
  professionalism of members of the press.
 Local civic press serves as a cornerstone of democracy.
  Eliminating local press would be a loss for the people.
 The rise of blogs shows a public dissatisfaction with
  professional journalism
1.  Blogs can be seen as both a reversion or expansion of
    journalism because they were a new creation that was
    still connected to the older traditions of journalism.
       I agree with this because although blogs add new
  aspects they still report the news. Professional journalists
  also blog.
2. Blogs did not spring up as a result of technology,
    there was always a call for some form of blogs, especially
    for civic journalists. Technology just provided the
    medium.
 I agree with this because civic journalism existed long
  before blogs did. Blogs simply made civic journalism more
  accessible and more connected.
3, Blogs create a webbed network among writers and
readers that print news cannot make. Real-time posts
and comments creates competition for print.
 Today, readers are looking for news updated to the
  second. Print news cannot do that the way blogs,
  internet and social media can. The sooner news can be
  updated, the more appealing that news medium is.
4. Blogs encourage communication and conversation
between readers and authors in ways that print cannot.
 With blogs, readers can post their reactions and
  comments on the blog and receive a response from the
  author within seconds. Print cannot do that in the
  same amount of time.
5. Professional journalists need to change the way they
write and what they choose to write about in order to
remain competitive with bloggers.
 Professional journalists need to be competitive with
  bloggers by appealing to readers. Readers have
  interests that professional journalists have not
  recognized yet.
 Blogs in Plain English:
Web Address:
http://www.youtube.com/watch?v=NN2I1pWXjXI

Description: This video provides a clear explanation of
blogs, their purpose, how they developed and their
significance in professional journalism.

By Lee LeFever (Common Craft)
 What is a Blog? What is Blogging?


Web Address:
http://www.youtube.com/watch?v=1MqVbg6q2UQ

Brief Description: This video also features information
on what blogs are and how they work. This video has a
more comedic approach to the explanation of types of
blogs.
Source: Money Blog Engine July 7, 2011
 10 Myths About Blogs
 Web Address:
 http://www.youtube.com/watch?v=TWRoakh6wGU

 Brief Description: This 5:59 long video breaks down
 and explains some common myths about blogging and
 the blogosphere.

 Source: Scott Rosenberg August 7, 2009
 Why Some Bloggers Struggle with Affiliate Marketing
 http://www.youtube.com/watch?v=J0tNQ5cv9po


 Brief Description: This video describes the difference
 between blogs and static websites and how marketing
 affects them.

 Source: Lisa Mach 27, 2011
 Top 100 Blogs
 Web Address: http://technorati.com/blogs/top100/
 Brief Description: This website give a detailed list of
  top blogs and websites. The website also provides links
  to the websites.
 Source: Technorati.com is a website that focuses on
  technology. It gives technological information to
  readers.
 Blogs in Plain English
 Web Address:
  http://www.commoncraft.com/video/blogs
 Brief Description: This website gives an introduction
  to blogs, their significance and how they operate.
 Source: Common Craft is a website that provides
  simple informational videos on blogs and other
  technologies
 Introduction to Blogging
 Web Address:
  http://codex.wordpress.org/Introduction_to_Blogging
 Brief Description:. This page gives detailed
  descriptions of blogs. The description is broken down
  into various topics.
 Source: Wordpress is one of the major blog websites.
 A Short History of Blogging
 http://www.blogherald.com/2005/03/06/a-short-
  history-of-blogging/
 Brief Description: This webpage gives information
  about the rise of blogs and their climb to popularity
 Source: The Blog Herald is a website that gives news
  and updates about the blogoshpere.

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Final240

  • 1. Carissa Davis Junior UNC Chapel Hill
  • 2. Campus Involvement Office of Diversity and Multicultural Affairs Minority Student Recruitment Committee Omega Phi Beta Sorority, Incorporated Carolina Hispanic Association Que Rico Latin Dance Team
  • 3.
  • 4.  The Rise of Blogs and Blog types  Blogs: Professional Journalism vs. Civic Journalism: The case for both sides  The Top Five Lessons Learned
  • 5.  Blogging has created a new age of civic journalism and has even given anyone the opportunity to be a journalist without professional training  Blogs have become a significant source for news, projects, fashion trends and almost any subject one can think of  As a result of civic journalism through blogging and the variety of blog types, audiences are turning to blogs for news more often, this causes a threat to the journalism career and its professionalism
  • 6. The Rise of Blogs:  In the past three years blogs have surged in popularity  There are a variety of blog types  Diary blog  Filter blog  News blog  Project Blog  How-to Blog  Review Blog
  • 7.  Blogger.com  Wordpress.com  Tumblr.com  LiveJournal.com  Blog.com These sites have provided people with free opportunities to write and share news on the internet without professional training. This causes a dilution of the journalism career’s professionalism and possible replacement of professional journalists.
  • 8.  Study of the rise in the popularity and significance of blog use during a three year time period from 2009 to 2012 and the dilution of the journalism career as a result.  Determine how to lessen the dilution of the journalism career and continue the need for professional standards in journalism regardless of the medium used.  Main Sources of information: Literary works and interview/lectures from a professor of Journalism and Mass Communication at UNC Chapel Hill
  • 9. Professional Journalism:  Journalists are trained to be professional in their career in order to accurately report news and prevent risk of spreading false information or being sued  Professional training includes historical research, audience research, grammatical and spelling training, review of ethics and media law  Blogs threaten the success and professionalism of journalism
  • 10. Civic Journalism:  After the 1830s the local aspect of the press was lost in a move toward commercial control of news and professionalism of members of the press.  Local civic press serves as a cornerstone of democracy. Eliminating local press would be a loss for the people.  The rise of blogs shows a public dissatisfaction with professional journalism
  • 11. 1. Blogs can be seen as both a reversion or expansion of journalism because they were a new creation that was still connected to the older traditions of journalism.  I agree with this because although blogs add new aspects they still report the news. Professional journalists also blog. 2. Blogs did not spring up as a result of technology, there was always a call for some form of blogs, especially for civic journalists. Technology just provided the medium.  I agree with this because civic journalism existed long before blogs did. Blogs simply made civic journalism more accessible and more connected.
  • 12. 3, Blogs create a webbed network among writers and readers that print news cannot make. Real-time posts and comments creates competition for print.  Today, readers are looking for news updated to the second. Print news cannot do that the way blogs, internet and social media can. The sooner news can be updated, the more appealing that news medium is.
  • 13. 4. Blogs encourage communication and conversation between readers and authors in ways that print cannot.  With blogs, readers can post their reactions and comments on the blog and receive a response from the author within seconds. Print cannot do that in the same amount of time.
  • 14. 5. Professional journalists need to change the way they write and what they choose to write about in order to remain competitive with bloggers.  Professional journalists need to be competitive with bloggers by appealing to readers. Readers have interests that professional journalists have not recognized yet.
  • 15.  Blogs in Plain English: Web Address: http://www.youtube.com/watch?v=NN2I1pWXjXI Description: This video provides a clear explanation of blogs, their purpose, how they developed and their significance in professional journalism. By Lee LeFever (Common Craft)
  • 16.  What is a Blog? What is Blogging? Web Address: http://www.youtube.com/watch?v=1MqVbg6q2UQ Brief Description: This video also features information on what blogs are and how they work. This video has a more comedic approach to the explanation of types of blogs. Source: Money Blog Engine July 7, 2011
  • 17.  10 Myths About Blogs  Web Address: http://www.youtube.com/watch?v=TWRoakh6wGU  Brief Description: This 5:59 long video breaks down and explains some common myths about blogging and the blogosphere.  Source: Scott Rosenberg August 7, 2009
  • 18.  Why Some Bloggers Struggle with Affiliate Marketing  http://www.youtube.com/watch?v=J0tNQ5cv9po  Brief Description: This video describes the difference between blogs and static websites and how marketing affects them.  Source: Lisa Mach 27, 2011
  • 19.  Top 100 Blogs  Web Address: http://technorati.com/blogs/top100/  Brief Description: This website give a detailed list of top blogs and websites. The website also provides links to the websites.  Source: Technorati.com is a website that focuses on technology. It gives technological information to readers.
  • 20.  Blogs in Plain English  Web Address: http://www.commoncraft.com/video/blogs  Brief Description: This website gives an introduction to blogs, their significance and how they operate.  Source: Common Craft is a website that provides simple informational videos on blogs and other technologies
  • 21.  Introduction to Blogging  Web Address: http://codex.wordpress.org/Introduction_to_Blogging  Brief Description:. This page gives detailed descriptions of blogs. The description is broken down into various topics.  Source: Wordpress is one of the major blog websites.
  • 22.  A Short History of Blogging  http://www.blogherald.com/2005/03/06/a-short- history-of-blogging/  Brief Description: This webpage gives information about the rise of blogs and their climb to popularity  Source: The Blog Herald is a website that gives news and updates about the blogoshpere.