beFRESCO designs marketing strategies aimed at multiplying hotel recommendations among travelers, increasing conversion rates and improving revPAR.

1. beFRESCO
for the Hotel Industry
THIS DOCUMENT IS CONFIDENTIAL and intended solely for the use of the individual to whom it is addressed or any other recipient expressly authorised by beFRESCO, in writing or otherwise, to receive the same.
Any disclosure, reproduction, copying, distribution, or other dissemination or use of this communication is strictly prohibited.
beFRESCO is based in Barcelona, Dublin, New York and Madrid, and serves Travel Industry Brands, Worldwide.
Carlos Pérez (carlos.perez@befresco.com)
Federico Pareja (federico.pareja@befresco.com)
Social Media Strategy to gain brand consistency
and increase recommendations, visibility and sales

2. beFRESCO designs marketing strategies
aimed at multiplying
hotel recommendations among travelers,
increasing conversion rates
and improving revPAR

3. beFRESCO
analyzes the
conversation
and reputation
of the hotel
brands, and
designs content
and UGC
strategies to
improve scores
in TripAdvisor,
OTAs and
Google searches
in an unbiased
manner.
rank #59 of 469
rank #49 of 469
rank #38 of 528
rank #62 of 528

4. beFRESCO produces contents
with conversational value aimed
at increasing recommendations
among travelers, through their
preferred Social Networks.
beFRESCO strategies increase
reviews from satisfied
customers in TripAdvisor and
OTAs, bettering scores and rank
positions, and improving
visibility, conversion rates and
revPAR.

5. beFRESCO
produces and curates contents
to move customers ahead
at every stage of the sales funnel