On October 3, 2013, members of the ArtsCenter board made a presentation to the Economic Development & Public Policy Committee.

1. A DRAFT Proposal
Building the Creative
Economy in Carrboro

2. Creative Economy
Creative
Industries
Arts
The Arts at the Core of a Creative Economy

3. The Creative Industries
VISUAL ARTS
• Painting
• Sculpture
• Photography
PERFORMING ARTS
• Theatre
• Dance
• Puppetry
PUBLISHING/MEDIA
• Books
• Newspapers
NEW MEDIA
• Games
• Animation
DESIGN
• Graphic design
• Fashion
CREATIVE
SERVICES
• Architecture
• Advertising

4. Why Build a Creative Economy in Carrboro?
• Carrboro has the right elements
– Liberal and open-minded citizens
– A strong arts community
– Poised for re-development
• Proven economic development model in other
regions
• Attracts people, businesses, jobs

5. The Vision
Develop an engine to drive the
creative economy in Carrboro
and throughout the region

6. Three elements
Education
and Training
Attracting
Companies
Building
Companies

7. Education and Training
• Arts
– Visual/Performing
– Digital
– Design
• Business
– Business Plans
– Financials
– Marketing
– Manufacturing
Education
and Training
Attracting
Companies
Building
Companies

8. Building Creative Economy Companies
• Launching and Incubating
– Mentoring and management
– Shared space and equipment
– Seed funding
Education
and Training
Attracting
Companies
Building
Companies

9. Attracting Creative Economy
Companies to Carrboro
• Affordable space
• Access to creative economy workers
• Access to customers
Education
and Training
Attracting
Companies
Building
Companies

10. CENTER FOR ARTS AND INNOVATION
A physical space for building the creative economy

11. Center for
Arts and
Innovation
A hub for the arts, creativity
and the creative economy in
Carrboro and the region

12. Center for
Arts and
Innovation
Classroom
and Studio
Space
Startup
Incubation
Space
Commercial
Space
Performance
Space

13. Classrooms and Studios: Education and Training
• Function
– Educate the creative class
• Arts and crafts
• The business side of the arts
• Space
– Classrooms and studios
– Equipment for training the creative class
• 3D printer
• Graphics workstations
• Digital textile printer
• Laser cutter
• [others]

14. Incubation Space: The Startup Foundry
• Function
– Launch, nurture, build creative industry startups
• Space
– Shared offices, studios, meeting rooms
– Access to equipment (shared with education)

15. Commercial Space
• Function
– Operational space for
• companies attracted to the region
• companies graduating from the Foundry
• Space
– Office space
– Studio space
– Shared meeting rooms

16. Performance Space
• Function
– Venue for variety of performances
• Local: Deep Dish, Carrboro Modern Dance
• Regional and National
• Space
– Large venue for music, dance, theatre
• [details]
– Small space for intimate performances
• [details]

17. MAKING THE VISION A REALITY
Making the Vision a Reality

18. S Z O S T A K
A Process: Durham Performing Arts Center

19. Carrboro: A Hub of Creativity and Commerce

20. S Z O S T A K
The Existing Art Center Model:
A grass roots funded, non profit organization
providing arts, entertainment and subsidized arts
education to our community.
The New Arts Center Model:
A self sustaining organization that reflects our
community’s ideals and values and provides us
with economic development engine that will
enhance our community and increase the tax
base.
The Arts Center: A New Model

21. Phase One: Strategic Planning (4-6 Months)
ArtCenter Pre-Design and Programming
Master Planning and Precinct Planning
Strategic Operation Planning
Funding Strategy
PublicandUser
Comment
PublicandUser
Comment
PublicandUser
Comment
PublicandUser
Comment
What
Where
Who
How
Strategic Plan
S Z O S T A K

22. S Z O S T A K
TAC: A 10 year program for a 50 year Building
Flexibility for change, seasonally and yearly
The Foundry
How big for a critical mass? What make sense?
Other uses: Deep Dish Theater???
Roof level Music Venue??
What else?

23. S Z O S T A K
Phase One: Strategic Planning (4-6 Months)
Master Planning and Precinct Planning
Arts and Entertainment District Planning
Downtown Master Planning
Parking Plan
Traffic Plan
Heidi’s Bicycle Parking and Path Connection Plan
How Much Housing do we need?
How much Office do we need?

24. S Z O S T A K
Phase One: Strategic Planning (4-6 Months)
Strategic Operation Planning
Who owns the building?
Does the Art Center Manage the facility?
How does the “Foundry” fit in?
What is our business plan?
A Management Agreement

25. S Z O S T A K
Phase One: Strategic Planning (4-6 Months)
Funding Strategy
A Public Private Partnership to fund:

26. Downtown Carrboro: Art and Commerce
New
ArtsCenter Existing
ArtsCenter

27. Downtown Carrboro: Art and Commerce
A Precinct Plan

28. Downtown Carrboro: Art and Commerce

29. Downtown Carrboro: Art and Commerce

30. ArtsCenter
Proposed Site Plan
Proposed
Footprint
Szostak Design
Downtown Carrboro: Art and Commerce
S Z O S T A K

31. The Foundry
ArtsCenter
Theater
Classrooms
Studios
Downtown Carrboro: Art and Commerce
S Z O S T A K

32. Downtown Carrboro: Art and Commerce
S Z O S T A K
THEATER LOBBY, THEATER
LOBBY, THEATER ENTRY, BACK OF HOUSE

33. Downtown Carrboro: Art and Commerce
S Z O S T A K THEATER LOBBY, THEATER, BACK OF HOUSE

34. Downtown Carrboro: Art and Commerce
S Z O S T A K THEATER, OFFICES/CLASSROOMS

35. Downtown Carrboro: Art and Commerce
S Z O S T A K FLEX OFFICE/CLASSROOM/WORKSHOPS/REHEARSAL

36. Downtown Carrboro: Art and Commerce
S Z O S T A K
FLEXIBLE WORK SPACE
DANCE STUDIO
FLEX OFFICE/CLASSROOM/WORKSHOPS/REHEARSAL

37. The Foundry
ArtsCenter
Theater
Classrooms
Studios
Downtown Carrboro: Art and Commerce
S Z O S T A K

38. The Foundry
ArtsCenter
Theater
Classrooms
Studios
Downtown Carrboro: Art and Commerce
S Z O S T A K

39. Downtown Carrboro: Art and Commerce
S Z O S T A K

40. Downtown Carrboro: Art and Commerce
S Z O S T A K