The 6th thing you need to know about Strategic Marketing: MARKETING-MIX (4 Ps)
•
0 likes•277 views
Free introduction to Marketing Strategy: 10 THINGS YOU NEED TO KNOW ABOUT STRATEGIC MARKETING
Recommended
Recommended
More Related Content
Recently uploaded
Recently uploaded (20)
Featured
Featured (20)
The 6th thing you need to know about Strategic Marketing: MARKETING-MIX (4 Ps)
- 1. MARKETING STRATEGY 10 THINGS YOU NEED TO KNOW ABOUT STRATEGIC MARKETING BASICS YOU NEED TO KNOW ABOUT STRATEGIC MARKETING Multilingual Marketing Catherine Gason Strategy & Virtual Assistance www.catherinegason.com
- 2. MARKETING STRATEGY 10 THINGS YOU NEED TO KNOW ABOUT STRATEGIC MARKETING 1. The AMA’s Marketing definition 2. The Balance of Perceived Value 3. The AMA’s Marketing Strategy definition 4. Segmentation, Targeting, Positioning 5. Branding 6. Marketing-Mix 7. Product 8. Price 9. Place 10. Promotion Multilingual Marketing Catherine Gason Strategy & Virtual Assistance www.catherinegason.com
- 3. 6 MARKETING-MIX 10 THINGS YOU NEED TO KNOW ABOUT STRATEGIC MARKETING Product Price Target Market Promotion Place Multilingual Marketing Catherine Gason Strategy & Virtual Assistance www.catherinegason.com
- 4. 6 MARKETING-MIX 10 THINGS YOU NEED TO KNOW ABOUT STRATEGIC MARKETING ►Mix of mix of marketing factors that you can use to pursue your marketing goals ►4 P’s classification: Product, Price, Place (or Distribution) and Promotion ►5 P's to include People ►7 P's to include Physical Evidence and Process Multilingual Marketing Catherine Gason Strategy & Virtual Assistance www.catherinegason.com
- 5. MARKETING STRATEGY 10 THINGS YOU NEED TO KNOW ABOUT STRATEGIC MARKETING To read the description of the presentation, please go to: http://www.catherinegason.com/2012/10/marketing-mix-4-p Next week’s presentation will be about: Product Feel free to contact me if you have any questions: Catherine Gason Multilingual Marketing Strategist & VA catherine@catherinegason.com www.catherinegason.com Multilingual Marketing Catherine Gason Strategy & Virtual Assistance www.catherinegason.com