The document discusses leveraging social networking to promote nonprofits. It provides statistics on the size of major social networks like Facebook, Twitter, and LinkedIn. It also notes that 74% of charities have a Facebook presence and 80% commit at least a quarter of an employee's time to social networking. The document discusses why people use social media and how it has changed communication, and provides tips for nonprofits to leverage social networks.
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Social networking for nonprofits
1. Presented by Catherine Wright-Dilbert March – May 2010 Leveraging Social Networking to Get Your Message Out and Increase Supporters
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3. What is Social Networking? http://en.wikipedia.org/wiki/Web_2.0 The term "Web 2.0" (2004–present) is commonly associated with web applications that facilitate interactive information sharing, interoperability, user-centered design,[1] and collaboration on the World Wide Web . Examples of Web 2.0 include web-based communities, hosted services, web applications, social-networking sites, video-sharing sites, wikis, blogs, mashups, and folksonomies. A Web 2.0 site allows its users to interact with other users or to change website content , in contrast to non-interactive websites where users are limited to the passive viewing of information that is provided to them. Leveraging Social Networking for Nonprofits March 2010
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7. How does Social Media Change the Way We Communicate? Leveraging Social Networking for Nonprofits March 2010