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Company Presentation

Altitude Software, the leader in independent contact center solutions
Altitude Software, the leader in independent contact center solutions




         @2007 – Altitude Software. All rights reserved
Corporate Mission




To provide the most effective
solutions …

for professionally managing
customer interactions …


independently of infrastructure and
geography.




                                      2
Completeness of Vision
                              Positioning



Positioning
      The leading independent
      contact center suite vendor



  We deliver infrastructure independent CC
  applications;
  Based on industry standards (including open
  source);
  Using modules in a single Altitude uCI
  architecture that integrate with other
  business applications.




                                                3
Altitude Commitments




freedom of choice
     optimize investments,
     no infrastructure lock-in


embrace change
     from ideas to business goals,
     change is easy


peace of mind
     we support you every step of the
     way


                                        4
Global Presence with Worldwide Offices

Countries w/ Altitude Offices +sites                                     Offices in 15 countries
Countries w/ Altitude sites
                                                                         700 live installations, in 60 countries

                                                                         around 170.000 paid licensed users




                                              London
                                                    Brussels
                                Toronto             Paris
                                                   Madrid
                       Austin             Lisbon
                                                       Tel Aviv
              Mexico City                                                    Beijing
                                                               Dubai                   Manila
                                                                   New Delhi




                                  Sao Paulo
                                                        Cape Town




                                                                                                                   5
Altitude uCI (unified customer interactions)
                     single framework, multiple modules for the CC

Altitude uCI is a suite built
together and not created
from separate products.

This allows for:
   single admin
   single language
   single training

For each CC responsibility,
Altitude uCI has a family of
software applications

We leverage 15 years of
market experience and
approx. 700 installations
                                           One unified system

                                                                     6
Altitude uCI
Suite Diagram




                7
Altitude uCI Deployment Options


                                                  Customer
                                                  premises
                                                  TDM
               PBX        Database




                                                  Customer
                                                  premises
PSTN
                                                  VoIP
            Altitude        Database
            IP Contact Center




                                       Remote Agent




                                                  Hosted /
            IP/TDM PBX    Database                Datacenter

                                                               8
Customers Worldwide Include...


CRM Outsourcers     Financial Services          eGovernment


                                                      Swedish Government


                                                      Flemish
                                                      Government




  Telecom &       Manufacturing & Service Providers   Transportation
   Utilities        Healthcare                          & Logistics




                                                                           9
Global Presence Across
                                                       Regions and Vertical Markets
AP* PER REGION                   AP PER MARKET


          6%      3%
                                 CRM Service Provider                                                            32%
                                                                                                    23%
                                    Financial Services

                                     Telecom & Media                                          20%

                                     Gov. & Education                     4%
33 %                   58 %
                                               Utilities             3%
  Asia Pacific                                                                          18%
                                                Others
  Europe, Middle East & Africa
 Latin America                                             0%   5%         10%   15%   20%    25%         30%    35%
  North America
                                 *AP=Agent Positions




    Global presence strongest in EMEA and LA
    #1 vendor growth for CRM service providers in EMEA
    Leading vendor in Telecoms, Financials and e-Gov                                                      As of 2Q’06
                                                                                                                   10
Distribution and Integration Partners
World wide Delivery with Proven Track Record
 Our worldwide channel partner network incorporates highly
 specialized and experienced companies including System
 Integrators, Consulting Companies, VARs, Distributors and
 Resellers with a wide range of offerings to suit your specific
 business needs.




                                                                  11
Wide Network of Platform Partnerships

Altitude Software products interoperate with multiple hardware and software technology
platforms from many leading Vendors as presented below. Altitude Sotware also has
specific partnership agreements with some of them.
           Communication Systems                    Communication Components




                                                          Voice recorders




   Operating Systems and Databases

                                            Automatic Speech Recognition/Text to Speech




                                                                                         12
Wide Network of Business Applications Partnerships


The ability of Altitude uCI to seamlessly integrate with both front and back-office solutions
is a key factor to build efficient contact centers and consequently maximize customer
satisfaction. As part of Altitude software overall partner strategy there are partnership
agreements with specific Software Vendors.

                 ERP/CRM                                    Quality Management




         Workforce Management                                    Fax Server




                                                                                                13
Altitude Value Propositions

• Best of both worlds: best-of-suite” with “best-of-breed”
  Market proven platform independence


• Unique suite with a single language
  single tool can “do it all”

• Future-proof technology based on standards and
  platform independence


• Single suite and language = TCO savings
• RAD nature = fast ROI


• Smooth VOIP migration (coexistence)
• Infrastructure independence
                                                             14
Altitude Value Propositions

• Best of both worlds: best-of-suite” with “best-of-breed”
  Market proven platform independence


• Unique suite with a single language,
  single tool can “do it all”

• Future-proof technology based on standards and
  platform independence


• Single suite and language = TCO savings
• RAD nature = fast ROI


• Smooth VOIP migration (coexistence)
• Infrastructure independence
                                                             15
Explaining the Interaction Lifecycle Model:
                                                                   Typical Phases and Systems
                                      Interaction Lifecycle Management


                                                                                     Quality
                                                       Agent
                     Identification     Routing                      Follow up      Monitoring
Interaction phases                                  Productivity
                                                                                    Feedback


                       Time Time          Time    Time   Time
                                                                       Callback
                                         ACD /
       Sub system        IVR                         Screen pop     Telemarketing   Recording
                                         Router
                                                                        scripts




                                                                                                 16
Typical vendor X scenario:
                                                               Many Systems for Many Functions

                                    Interaction Lifecycle Management
                                                                                             Quality
                                                             Agent
                          Identification    Routing                        Follow up        Monitoring
Interaction phases                                        Productivity
                                                                                            Feedback


                                    Interaction phases (for calls as still highest volume media)
                                                                            Callback
                                             ACD /
             Sub system       IVR                         Screen pop     Telemarketing     Recording
                                             Router
                                                                             scripts




                     UI      IVR            Router          uAgent          uAgent         Recorder
  Vendor X




                 config      IVR            Router          uAgent          uAgent         Recorder




               DB, APIs      IVR            Router          uAgent          uAgent         Recorder



                                                                                                         17
Typical Altitude Software scenario:
                                                                   Integrated Modules, Single Architecture

                                                      Interaction Lifecycle Management
                                                                                                          Productivity +

                                                                                                        Quality
                                                                           Agent
                                     Identification     Routing                          Follow up     Monitoring
Interaction phases                                                      Productivity
                                                                                                       Feedback


                                               Interaction phases (for calls as still highest volume media)
                                                                                          Callback
                                                         ACD /
                      Sub system         IVR                            Screen pop     Telemarketing   Recording
                                                         Router
                                                                                           scripts




                      Altitude uCI
  Altitude Software




                                        IVR             Router            uAgent            uAgent     Recorder



                           config                                   Single Point of Admin


                         DB, APIs                                 Altitude Integration Server




                                                                                                                           18
Altitude Value Propositions

• Best of both worlds: best-of-suite” with “best-of-breed”
  Market proven platform independence


• Unique suite with a single language,
  single tool can “do it all”

• Future-proof technology based on standards and
  platform independence


• Single suite and language = TCO savings
• RAD nature = fast ROI


• Smooth VOIP migration (coexistence)
• Infrastructure independence
                                                             19
Typical Vendor X Scenarios
                                                   Develop Many Integrations for New Services
                                              Interaction Lifecycle Management


                                                                                                           Quality
                                                                  Agent
                             Identification      Routing                               Follow up          Monitoring
Interaction phases                                             Productivity
                                                                                                          Feedback


                                       Interaction phases (for calls as still highest volume media)
                                                                                      Callback
                                                 ACD /
             Sub system          IVR                               Screen pop      Telemarketing          Recording
                                                 Router
                                                                                       scripts
  Vendor X




               Language      Scripting          Scripting          Scripting           Scripting          Scripting
                                         data               data                data               data
             Visual Editor       GUI              GUI                 GUI                 GUI                GUI




  Given the acquisition of multiple systems, it can be typical that languages, configurations
  and APIs are different between each sub system.
                                                                                                                       20
Typical Altitude Software Scenario
                                                 One Single Tool can Manage all Interaction Phases
                                                       Interaction Lifecycle Management
                                                                                                           Productivity +

                                                                                                         Quality
                                                                           Agent
                                      Identification     Routing                         Follow up      Monitoring
Interaction phases                                                      Productivity
                                                                                                        Feedback


                                                Interaction phases (for calls as still highest volume media)
                                                                                          Callback
                                                          ACD /
                      Sub system          IVR                            Screen pop    Telemarketing   Recording
                                                          Router
                                                                                           scripts
  Altitude Software




                                                                    Shared associated data


                      Programming                              Altitude Scripting Language

                      Visual Editor                                Altitude Script Developer



  Unique integrated suite provides easy data access and transfer tools with single language
  and tool for complete interaction lifecycle (multimedia workflow) management.
                                                                                                                            21
Altitude Value Propositions

• Best of both worlds: best-of-suite” with “best-of-breed”
  Market proven platform independence


• Unique suite with a single language,
  single tool can “do it all”

• Future-proof technology based on standards and
  platform independence


• Single suite and language = TCO savings
• RAD nature = fast ROI


• Smooth VOIP migration (coexistence)
• Infrastructure independence
                                                             22
Platform and Infrastructure Independence

 Operating
  Systems



Databases




Switches
  TDM



IP Switches



                                                         23
Open System
                                                      Examples of Modules Mixed with Other Mendors

                                                      Interaction Lifecycle Management


                                                                                                             Quality
                                                                           Agent
                                     Identification     Routing                            Follow up        Monitoring
Interaction phases                                                      Productivity
                                                                                                            Feedback


                                               Interaction phases (for calls as still highest volume media)
                                                                                             Callback
                                                         ACD /
                      Sub system         IVR                            Screen pop        Telemarketing     Recording
                                                         Router
                                                                                              scripts
  Altitude Software




                      Altitude uCI
                                        IVR             Router              ERP             uAgent          Recorder



                         DB, APIs                                    altitude connector                Connector altitude
                                                                  Altitude Integration Server




                                                                                                                            24
Standards-based Developments

                                                Peace of Mind +

 Services Oriented Architecture, Web Services Enabled
 Services Oriented Architecture, Web Services Enabled
                   Integration Server - Java
                  Integration Server –
                          .Net




                  Altitude UCI



            Standards-based Technologies
            Standards-based Technologies

ODBC           CSTA            C# / C++        VXML




                                                                  25
Altitude Value Propositions

• Best of both worlds: best-of-suite” with “best-of-breed”
  Market proven platform independence


• Unique suite with a single language,
  single tool can “do it all”

• Future-proof technology based on standards and
  platform independence


• Single suite and language = TCO savings
• RAD nature = fast ROI


• Smooth VOIP migration (coexistence)
• Infrastructure independence
                                                             26
Altitude uCI TCO:
                                                          One of Lowest in Market


Lower Development Efforts
  single tool and language                $                         $
  faster campaign creation and                 SW licenses
                                                                            Altitude uCI
  re-tooling - RAD (rapid                                         TCO
                                               Training                     SAVINGS
  application development)
                                        TCO
Lower IT costs in multi-platform
                                              Development
  systems                                                                 SW licenses
  ability to run same scripting                                            Training
                                               Integration
  app over diverse platforms                                             Development
Lower Training Time and Efforts                                           Integration
                                                     IT
  development                                                                  IT
                                              infrastructure            infrastructure
  agent ramp-up time with
  uAgent and ASL
                                              Vendor X
                                                                        Altitude Software

 Bottom line: not only lower operational expenses, but also faster deployment of campaigns
 and shorter learning curve for agents.
 NOTE: Proven by most demanding CC customers, outsourcers
                                                                                            27
Value Propositions

• Best of both worlds: best-of-suite” with “best-of-breed”
  Market proven platform independence


• Unique suite with a single language,
  single tool can “do it all”

• Future-proof technology based on standards and
  platform independence


• Single suite and language = TCO savings
• RAD nature = fast ROI


• Smooth VOIP migration (coexistence)
• Infrastructure independence
                                                             28
Smooth VoIP Migration
                            with Platform Independent Applications

        Driven by business and not by platforms, applications
        will migrate, grow and evolve.
        Solutions will not be proprietary (avoid the days of
        mainframe lock-in)


                     Past             Present          Future


Desktops
Applications                                                App



Middleware
(CTI, BD, etc)
                                                     Middleware

Communication
Servers                                                         IP
                   PSTN-based      PSTN     IP

                                                                     29
Seamlessly Integrate IP




                          30
Suite of Services for the Contact Center




   Global               Altitude            Pay as
Professional           University           Service
  Services




 Hosted /                 24/7                Managed
On-demand                Support              Services



                                                          31
Recent Achievements
                                                            Awards
Recent Awards
    2007 Internet Telephony Excellence Award
    Altitude IP Contact Center
    TMC
    2007 Member's Choice Awards
    Multi-Channel Solution: Altitude uCI
    ContactCenterWorld.com

    IP Contact Center Technology Pioneer Award
    Altitude Voice Portal
    TMC

    Altitude IP Contact Centre CRM Excellence Award 2007
    Altitude Voice Portal
    TMC
    Call Center Product of the Year Award
    Altitude uCI
    Network Computing

Previous Awards
    Altitude Software as long history of 25+ industry awards recognizing our
    innovation and tangible results.
                                                                               32
Recent Achievements
                   Major end of 2006, beginning of 2007 Deals
                                          PT          Norway
North America


                                        France       Belgium



                                       Germany         Spain



 Brazil


Mexico


                                                      Philippines
                                           India
                Qatar        UAE




                                                                    33
34

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Altitude Presentation

  • 1. Company Presentation Altitude Software, the leader in independent contact center solutions Altitude Software, the leader in independent contact center solutions @2007 – Altitude Software. All rights reserved
  • 2. Corporate Mission To provide the most effective solutions … for professionally managing customer interactions … independently of infrastructure and geography. 2
  • 3. Completeness of Vision Positioning Positioning The leading independent contact center suite vendor We deliver infrastructure independent CC applications; Based on industry standards (including open source); Using modules in a single Altitude uCI architecture that integrate with other business applications. 3
  • 4. Altitude Commitments freedom of choice optimize investments, no infrastructure lock-in embrace change from ideas to business goals, change is easy peace of mind we support you every step of the way 4
  • 5. Global Presence with Worldwide Offices Countries w/ Altitude Offices +sites Offices in 15 countries Countries w/ Altitude sites 700 live installations, in 60 countries around 170.000 paid licensed users London Brussels Toronto Paris Madrid Austin Lisbon Tel Aviv Mexico City Beijing Dubai Manila New Delhi Sao Paulo Cape Town 5
  • 6. Altitude uCI (unified customer interactions) single framework, multiple modules for the CC Altitude uCI is a suite built together and not created from separate products. This allows for: single admin single language single training For each CC responsibility, Altitude uCI has a family of software applications We leverage 15 years of market experience and approx. 700 installations One unified system 6
  • 8. Altitude uCI Deployment Options Customer premises TDM PBX Database Customer premises PSTN VoIP Altitude Database IP Contact Center Remote Agent Hosted / IP/TDM PBX Database Datacenter 8
  • 9. Customers Worldwide Include... CRM Outsourcers Financial Services eGovernment Swedish Government Flemish Government Telecom & Manufacturing & Service Providers Transportation Utilities Healthcare & Logistics 9
  • 10. Global Presence Across Regions and Vertical Markets AP* PER REGION AP PER MARKET 6% 3% CRM Service Provider 32% 23% Financial Services Telecom & Media 20% Gov. & Education 4% 33 % 58 % Utilities 3% Asia Pacific 18% Others Europe, Middle East & Africa Latin America 0% 5% 10% 15% 20% 25% 30% 35% North America *AP=Agent Positions Global presence strongest in EMEA and LA #1 vendor growth for CRM service providers in EMEA Leading vendor in Telecoms, Financials and e-Gov As of 2Q’06 10
  • 11. Distribution and Integration Partners World wide Delivery with Proven Track Record Our worldwide channel partner network incorporates highly specialized and experienced companies including System Integrators, Consulting Companies, VARs, Distributors and Resellers with a wide range of offerings to suit your specific business needs. 11
  • 12. Wide Network of Platform Partnerships Altitude Software products interoperate with multiple hardware and software technology platforms from many leading Vendors as presented below. Altitude Sotware also has specific partnership agreements with some of them. Communication Systems Communication Components Voice recorders Operating Systems and Databases Automatic Speech Recognition/Text to Speech 12
  • 13. Wide Network of Business Applications Partnerships The ability of Altitude uCI to seamlessly integrate with both front and back-office solutions is a key factor to build efficient contact centers and consequently maximize customer satisfaction. As part of Altitude software overall partner strategy there are partnership agreements with specific Software Vendors. ERP/CRM Quality Management Workforce Management Fax Server 13
  • 14. Altitude Value Propositions • Best of both worlds: best-of-suite” with “best-of-breed” Market proven platform independence • Unique suite with a single language single tool can “do it all” • Future-proof technology based on standards and platform independence • Single suite and language = TCO savings • RAD nature = fast ROI • Smooth VOIP migration (coexistence) • Infrastructure independence 14
  • 15. Altitude Value Propositions • Best of both worlds: best-of-suite” with “best-of-breed” Market proven platform independence • Unique suite with a single language, single tool can “do it all” • Future-proof technology based on standards and platform independence • Single suite and language = TCO savings • RAD nature = fast ROI • Smooth VOIP migration (coexistence) • Infrastructure independence 15
  • 16. Explaining the Interaction Lifecycle Model: Typical Phases and Systems Interaction Lifecycle Management Quality Agent Identification Routing Follow up Monitoring Interaction phases Productivity Feedback Time Time Time Time Time Callback ACD / Sub system IVR Screen pop Telemarketing Recording Router scripts 16
  • 17. Typical vendor X scenario: Many Systems for Many Functions Interaction Lifecycle Management Quality Agent Identification Routing Follow up Monitoring Interaction phases Productivity Feedback Interaction phases (for calls as still highest volume media) Callback ACD / Sub system IVR Screen pop Telemarketing Recording Router scripts UI IVR Router uAgent uAgent Recorder Vendor X config IVR Router uAgent uAgent Recorder DB, APIs IVR Router uAgent uAgent Recorder 17
  • 18. Typical Altitude Software scenario: Integrated Modules, Single Architecture Interaction Lifecycle Management Productivity + Quality Agent Identification Routing Follow up Monitoring Interaction phases Productivity Feedback Interaction phases (for calls as still highest volume media) Callback ACD / Sub system IVR Screen pop Telemarketing Recording Router scripts Altitude uCI Altitude Software IVR Router uAgent uAgent Recorder config Single Point of Admin DB, APIs Altitude Integration Server 18
  • 19. Altitude Value Propositions • Best of both worlds: best-of-suite” with “best-of-breed” Market proven platform independence • Unique suite with a single language, single tool can “do it all” • Future-proof technology based on standards and platform independence • Single suite and language = TCO savings • RAD nature = fast ROI • Smooth VOIP migration (coexistence) • Infrastructure independence 19
  • 20. Typical Vendor X Scenarios Develop Many Integrations for New Services Interaction Lifecycle Management Quality Agent Identification Routing Follow up Monitoring Interaction phases Productivity Feedback Interaction phases (for calls as still highest volume media) Callback ACD / Sub system IVR Screen pop Telemarketing Recording Router scripts Vendor X Language Scripting Scripting Scripting Scripting Scripting data data data data Visual Editor GUI GUI GUI GUI GUI Given the acquisition of multiple systems, it can be typical that languages, configurations and APIs are different between each sub system. 20
  • 21. Typical Altitude Software Scenario One Single Tool can Manage all Interaction Phases Interaction Lifecycle Management Productivity + Quality Agent Identification Routing Follow up Monitoring Interaction phases Productivity Feedback Interaction phases (for calls as still highest volume media) Callback ACD / Sub system IVR Screen pop Telemarketing Recording Router scripts Altitude Software Shared associated data Programming Altitude Scripting Language Visual Editor Altitude Script Developer Unique integrated suite provides easy data access and transfer tools with single language and tool for complete interaction lifecycle (multimedia workflow) management. 21
  • 22. Altitude Value Propositions • Best of both worlds: best-of-suite” with “best-of-breed” Market proven platform independence • Unique suite with a single language, single tool can “do it all” • Future-proof technology based on standards and platform independence • Single suite and language = TCO savings • RAD nature = fast ROI • Smooth VOIP migration (coexistence) • Infrastructure independence 22
  • 23. Platform and Infrastructure Independence Operating Systems Databases Switches TDM IP Switches 23
  • 24. Open System Examples of Modules Mixed with Other Mendors Interaction Lifecycle Management Quality Agent Identification Routing Follow up Monitoring Interaction phases Productivity Feedback Interaction phases (for calls as still highest volume media) Callback ACD / Sub system IVR Screen pop Telemarketing Recording Router scripts Altitude Software Altitude uCI IVR Router ERP uAgent Recorder DB, APIs altitude connector Connector altitude Altitude Integration Server 24
  • 25. Standards-based Developments Peace of Mind + Services Oriented Architecture, Web Services Enabled Services Oriented Architecture, Web Services Enabled Integration Server - Java Integration Server – .Net Altitude UCI Standards-based Technologies Standards-based Technologies ODBC CSTA C# / C++ VXML 25
  • 26. Altitude Value Propositions • Best of both worlds: best-of-suite” with “best-of-breed” Market proven platform independence • Unique suite with a single language, single tool can “do it all” • Future-proof technology based on standards and platform independence • Single suite and language = TCO savings • RAD nature = fast ROI • Smooth VOIP migration (coexistence) • Infrastructure independence 26
  • 27. Altitude uCI TCO: One of Lowest in Market Lower Development Efforts single tool and language $ $ faster campaign creation and SW licenses Altitude uCI re-tooling - RAD (rapid TCO Training SAVINGS application development) TCO Lower IT costs in multi-platform Development systems SW licenses ability to run same scripting Training Integration app over diverse platforms Development Lower Training Time and Efforts Integration IT development IT infrastructure infrastructure agent ramp-up time with uAgent and ASL Vendor X Altitude Software Bottom line: not only lower operational expenses, but also faster deployment of campaigns and shorter learning curve for agents. NOTE: Proven by most demanding CC customers, outsourcers 27
  • 28. Value Propositions • Best of both worlds: best-of-suite” with “best-of-breed” Market proven platform independence • Unique suite with a single language, single tool can “do it all” • Future-proof technology based on standards and platform independence • Single suite and language = TCO savings • RAD nature = fast ROI • Smooth VOIP migration (coexistence) • Infrastructure independence 28
  • 29. Smooth VoIP Migration with Platform Independent Applications Driven by business and not by platforms, applications will migrate, grow and evolve. Solutions will not be proprietary (avoid the days of mainframe lock-in) Past Present Future Desktops Applications App Middleware (CTI, BD, etc) Middleware Communication Servers IP PSTN-based PSTN IP 29
  • 31. Suite of Services for the Contact Center Global Altitude Pay as Professional University Service Services Hosted / 24/7 Managed On-demand Support Services 31
  • 32. Recent Achievements Awards Recent Awards 2007 Internet Telephony Excellence Award Altitude IP Contact Center TMC 2007 Member's Choice Awards Multi-Channel Solution: Altitude uCI ContactCenterWorld.com IP Contact Center Technology Pioneer Award Altitude Voice Portal TMC Altitude IP Contact Centre CRM Excellence Award 2007 Altitude Voice Portal TMC Call Center Product of the Year Award Altitude uCI Network Computing Previous Awards Altitude Software as long history of 25+ industry awards recognizing our innovation and tangible results. 32
  • 33. Recent Achievements Major end of 2006, beginning of 2007 Deals PT Norway North America France Belgium Germany Spain Brazil Mexico Philippines India Qatar UAE 33
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