Most everyone by now has heard the Web/Library 2.0 buzz -- it is loud, but not necessarily clear. With Web 3.0 on the horizon, it is time to flush out the how to’s to 2.0 and forget the buzz! Planning for Web 2.0 usage is not as simple as it seems. Questions like, “Why 2.0?” or “Out of the dozens of free tools available, which do I use and for what purpose?” or “Which tools will reach the most people with the least amount of effort?” are common and will be answered by the panelists. So, join three panelists from academic, public, and consortium organizations and experience practical Web/Library 2.0 examples from “real life” situations while helping to provide some momentum for librarians who are starting to dabble in these new tools.