1. Charlotte Page & Jamie Whitbread
Focus Group Questionnaire
The purpose of this questionnaire is to gain an
understanding of your views and opinions surrounding our
media product. This is so that as the producers, we can
see whether we have created a package that appeals to
the intended target group and use your feedback to further
improve.
1.) What is your gender?
Male Female
2.) How old are you?
Under 16 16 to 20 21 to 25 26 to 30 31 to 35
36 to 40 41 to 49 50+
3.) What is your employment status?
Full-Time Employment Part-Time Employment Unemployed
Retired Student
4.) What is your town of residence?
Harlow Epping Roydon Broxbourne Other
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TRAILER
5.) What are your first impressions of our trailer? Do you think it
portrays the horror genre?
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6.) What do you think about the shot types that have been used?
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7.) What are your thoughts on how the trailer has been structured and
pieced together?
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8.) What do you think about the overall pace and flow of the trailer?
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9.) What are your opinions on the choice of music and sounds?
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2. Charlotte Page & Jamie Whitbread
10.) What are your thoughts on the following mise-en-scene elements?
Props Costume & Make-Up Setting Lighting Costume
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11.) What are your thoughts on the text style that has been used?
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12.) Would you be likely to watch the full film? Yes/No
POSTER & MAGAZINE
13.) What do you think about the image used?
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14.) What are your opinions on the typography?
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15.) What do you think of the layout?
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16.) What do you think about the colours that have been used?
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17.) With the magazine, would the main article and coverlines be
something that would be of interest to you? Yes/No
18.) Do you think you would purchase the magazine? Yes/No
19.)Would you be intrigued to find out more about the film if you saw the
poster advertised? Yes/No
OVERALL
20.) Do you think that the poster and magazine supports the release of
the film? Yes/No
21.) Do you think the overall house style is consistent and is suitable for
horror? Yes/No
22.) Overall, does this media package appeal to you?Yes/No
Thank you for your time.