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How to Secure the Lowest
     Possible Costs
              By
 CheapestMerchantAccounts.com
How to Secure the Lowest Possible Costs
 The Following is Our Advice for Securing the Best Deal for Your
                           Business:
Avoid Worrying About Rates – Focus on Cost
As mentioned above, the merchant service providers are very
experienced at marketing to small business owners.
So they try and grab your attention by advertising the “lowest rates”
available.




   Find out how to get the lowest cost on your Merchant Accounts
How to Secure the Lowest Possible Costs
Many even offer available rates on their websites’, and you’ve likely
seen banners offering “Rates as Low as X.YZ%”.
This approach from a small businesses owners perspective is very
effective, compare rates, find the lowest, sign up.
While an effective marketing tool, it is exactly the type of trap that leads
to businesses far overpaying on their processing costs.




    Find out how to get the lowest cost on your Merchant Accounts
How to Secure the Lowest Possible Costs
                      The reason for this is that the processor’s
                      advertised rate only applies to a single card
                      and transaction type.
                      Visa or Mastercard, Business or Personal,
                      High Risk or Rewards, each card type is
                      unique and has its own rates; which rate is
                      determined by the transaction type, was
                      the card swiped or keyed in, does the
                      business keep receipts, are the transactions
                      handled online?
                      Each of these impacts the type of rate the
                      processor can offer.

Find out how to get the lowest cost on your Merchant Accounts
How to Secure the Lowest Possible Costs
This is a long explanation for why focusing
on rates is a trap that many business owners
fall into, when what they really need to look
at is overall cost.
This is not easy, but a trained and qualified
sales representative should be able to
understand your business, the type of
transactions and typical card types the
business will see.
They can then craft a merchant account that
fits the business and has the lowest overall
cost.

   Find out how to get the lowest cost on your Merchant Accounts
How to Secure the Lowest Possible Costs
At All Costs Avoid Specified Length/Term Contracts
One of the most frustrating parts of the merchant account industry is
the use of contracts.
Many processors have standard 3 year contracts with hefty cancellation
costs.




   Find out how to get the lowest cost on your Merchant Accounts
How to Secure the Lowest Possible Costs
                  These contracts have no place in the
                  industry, yet have somehow become
                  the norm.
                  Worse yet is that some processors
                  are actually devious enough to have
                  no “cancellation” fee, but do have an
                  “early termination” fee, or perhaps a
                  clause that entitles them to a
                  monthly minimum payment each
                  month through the remainder of the
                  contract.
                  Avoid contracts at all cost.

           Merchant Account
How to Secure the Lowest Possible Costs
Customer Support and Service
Often this is one of the most overlooked items when comparing
merchant service providers.
Many small business owners assume that if they have a problem the
processor will “just take care of it”.
Unfortunately these are exactly the types of assumptions that have
made this industry so reviled, as those same merchants find out very
quickly that not all credit card processors are created equal.




 Get the lowest cost on your Merchant
               Accounts
How to Secure the Lowest Possible Costs
Many processors are small operations, maybe even a single sales rep
working out of his basement.
Customer Service is outsourced to the cheapest bid, with the hope that
issues will not arise, and even if they do when the merchant is signed
into a 3 year contract, what is the penalty to having a poor customer
service experience.




                          Merchant Account
How to Secure the Lowest Possible Costs
              Level of Trust
              You are entrusting one of the most
              critical aspects of your business to a third
              party.
              It is a relationship that you need to trust
              in, and to do so you need to trust that
              you are working with a processor that
              realizes their success is dependent on
              your success.
              The higher your profits the more you can
              invest in your business, which in turn will
              lead to more sales and processing in the
              future.
           Merchant Account
How to Secure the Lowest Possible Costs
While difficult to quantify in a phone call, one of the best measuring
sticks you can use is the level of knowledge the individual you are
speaking with has about your business and credit card processing.
As noted there are so many factors that go into setting an account up
correctly, any call that does not involve the processor learning more
about your business, the type of cards you will see, and the ways you
will processing credit cards is not one to put much trust in.




                           Merchant Account
How to Secure the Lowest Possible Costs




We hope that this guide on what to look for, and look out for, can help
you find the merchant processor that with best fit your specific needs.
Each business is unique and finding the best merchant account for your
business is not a cookie cutter process, by asking the right questions you
can put yourself in a great position for success.
                           Merchant Account
How to Secure the Lowest Possible Costs
We here at CheapestMerchantAccounts.com
have also attempted to grade many of the
top and most popular credit card processing
companies on the market today.
Our full list of reviews is available here, each
has been graded on their standard rates, any
dues/fees typically assessed to merchants,
along with the customer service offered and
any contract/cancellation fee concerns.
Please use these ratings as a guide, but most
importantly make sure you feel comfortable
with the company you speak with.

                            Merchant Account
How to Secure the Lowest Possible Costs
                     If you are not being asked the right questions,
                     or the answers to your questions are not
                     what you expect to hear, try someone else!
                     Ideally finding a merchant account provider
                     will be a one time process for you; set your
                     account up with the right processor and with
                     very little maintenance you will be happy
                     with the results, while rushing through the
                     process quickly or comparing rates through
                     emails means risking potentially thousands of
                     dollars a year.
                     Good luck and please let us know if we can
                     help in any other way.
Find out how to get the lowest cost on your Merchant Accounts

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How to Accept Credit Cards for Less

  • 1. How to Secure the Lowest Possible Costs By CheapestMerchantAccounts.com
  • 2. How to Secure the Lowest Possible Costs The Following is Our Advice for Securing the Best Deal for Your Business: Avoid Worrying About Rates – Focus on Cost As mentioned above, the merchant service providers are very experienced at marketing to small business owners. So they try and grab your attention by advertising the “lowest rates” available. Find out how to get the lowest cost on your Merchant Accounts
  • 3. How to Secure the Lowest Possible Costs Many even offer available rates on their websites’, and you’ve likely seen banners offering “Rates as Low as X.YZ%”. This approach from a small businesses owners perspective is very effective, compare rates, find the lowest, sign up. While an effective marketing tool, it is exactly the type of trap that leads to businesses far overpaying on their processing costs. Find out how to get the lowest cost on your Merchant Accounts
  • 4. How to Secure the Lowest Possible Costs The reason for this is that the processor’s advertised rate only applies to a single card and transaction type. Visa or Mastercard, Business or Personal, High Risk or Rewards, each card type is unique and has its own rates; which rate is determined by the transaction type, was the card swiped or keyed in, does the business keep receipts, are the transactions handled online? Each of these impacts the type of rate the processor can offer. Find out how to get the lowest cost on your Merchant Accounts
  • 5. How to Secure the Lowest Possible Costs This is a long explanation for why focusing on rates is a trap that many business owners fall into, when what they really need to look at is overall cost. This is not easy, but a trained and qualified sales representative should be able to understand your business, the type of transactions and typical card types the business will see. They can then craft a merchant account that fits the business and has the lowest overall cost. Find out how to get the lowest cost on your Merchant Accounts
  • 6. How to Secure the Lowest Possible Costs At All Costs Avoid Specified Length/Term Contracts One of the most frustrating parts of the merchant account industry is the use of contracts. Many processors have standard 3 year contracts with hefty cancellation costs. Find out how to get the lowest cost on your Merchant Accounts
  • 7. How to Secure the Lowest Possible Costs These contracts have no place in the industry, yet have somehow become the norm. Worse yet is that some processors are actually devious enough to have no “cancellation” fee, but do have an “early termination” fee, or perhaps a clause that entitles them to a monthly minimum payment each month through the remainder of the contract. Avoid contracts at all cost. Merchant Account
  • 8. How to Secure the Lowest Possible Costs Customer Support and Service Often this is one of the most overlooked items when comparing merchant service providers. Many small business owners assume that if they have a problem the processor will “just take care of it”. Unfortunately these are exactly the types of assumptions that have made this industry so reviled, as those same merchants find out very quickly that not all credit card processors are created equal. Get the lowest cost on your Merchant Accounts
  • 9. How to Secure the Lowest Possible Costs Many processors are small operations, maybe even a single sales rep working out of his basement. Customer Service is outsourced to the cheapest bid, with the hope that issues will not arise, and even if they do when the merchant is signed into a 3 year contract, what is the penalty to having a poor customer service experience. Merchant Account
  • 10. How to Secure the Lowest Possible Costs Level of Trust You are entrusting one of the most critical aspects of your business to a third party. It is a relationship that you need to trust in, and to do so you need to trust that you are working with a processor that realizes their success is dependent on your success. The higher your profits the more you can invest in your business, which in turn will lead to more sales and processing in the future. Merchant Account
  • 11. How to Secure the Lowest Possible Costs While difficult to quantify in a phone call, one of the best measuring sticks you can use is the level of knowledge the individual you are speaking with has about your business and credit card processing. As noted there are so many factors that go into setting an account up correctly, any call that does not involve the processor learning more about your business, the type of cards you will see, and the ways you will processing credit cards is not one to put much trust in. Merchant Account
  • 12. How to Secure the Lowest Possible Costs We hope that this guide on what to look for, and look out for, can help you find the merchant processor that with best fit your specific needs. Each business is unique and finding the best merchant account for your business is not a cookie cutter process, by asking the right questions you can put yourself in a great position for success. Merchant Account
  • 13. How to Secure the Lowest Possible Costs We here at CheapestMerchantAccounts.com have also attempted to grade many of the top and most popular credit card processing companies on the market today. Our full list of reviews is available here, each has been graded on their standard rates, any dues/fees typically assessed to merchants, along with the customer service offered and any contract/cancellation fee concerns. Please use these ratings as a guide, but most importantly make sure you feel comfortable with the company you speak with. Merchant Account
  • 14. How to Secure the Lowest Possible Costs If you are not being asked the right questions, or the answers to your questions are not what you expect to hear, try someone else! Ideally finding a merchant account provider will be a one time process for you; set your account up with the right processor and with very little maintenance you will be happy with the results, while rushing through the process quickly or comparing rates through emails means risking potentially thousands of dollars a year. Good luck and please let us know if we can help in any other way. Find out how to get the lowest cost on your Merchant Accounts