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Chief Technology Solutions www.chieftech.com.au




             Social Software:
         KM Panacea... or Technology Fad?

                       James Dellow
            Presented to the NSW KM Forum on 7th July, 2005




                                                                               1
© 2005
Chief Technology Solutions www.chieftech.com.au




                 Next Generation KM
         Previous generations of KM really focused on
  ●

         information management issues
         The next generation of KM features:
  ●


         –   Knowledge ecologies made up of communities of
             practice and social networks
         –   Convergence with innovation and decision
             support
         It continues to be supported and driven in part by
  ●

         information technology, but with less emphasis on
         the capture and reuse paradigm (not a “thing” to be
         managed)
                                                                              2
© 2005
Chief Technology Solutions www.chieftech.com.au




         Tsunami in the blogosphere




                                                                  3
© 2005
Chief Technology Solutions www.chieftech.com.au




         The Social Software Cloud

                                    Wikis
                Social Search
                                    Social Networking
                Tags
                          RSS
                                    Media Sharing
         Instant Messaging
                            Locality and Proximity
           Feed Readers
                                     Blogs
                 Social Bookmarking




                                                                             4
© 2005
Chief Technology Solutions www.chieftech.com.au




            RSS Readers or
              Aggrigators

              RSS (XML)

          Weblogs           Wiki Wiki
         (or Blogs)         (or Wiki)




                                                            5
© 2005
Chief Technology Solutions www.chieftech.com.au




             The Same... But Different
         Groupware and                      Social Software
  ●                                     ●

         Collaboration Software              –   Clay Shirky (2002)
         –   Ray Ozzie (1989)                –   Bottom up/outward in
         –   Top down/inward out             –   Self-organising,
         –                                       emergent networks
             Bounded networks
             (organisational,                –   quot;Small pieces, loosely
             project, business                   joinedquot; (David
             relationship)                       Weinberger)
         –   Enterprise software             –   Innovation by and for
             platforms with                      consumers first
             interoperability added

                                                                                   6
© 2005
Chief Technology Solutions www.chieftech.com.au




                                                      7
© 2005
Chief Technology Solutions www.chieftech.com.au




                                                      8
© 2005
Chief Technology Solutions www.chieftech.com.au




                      Challenges

         People
  ●


         Process
  ●


         Content
  ●


         Technology
  ●




                                                                       9
© 2005
Chief Technology Solutions www.chieftech.com.au




                        Conclusions
         In theory, social software is a natural fit with
  ●

         next generation KM
         Technology isn't the issue, but it is the issue:
  ●


         –   Grey Area: Information Management vs Social
             Software
         –   Beware of social software hype - confusion
             between form and function
         –   Social software innovation is being driven
             primarily by consumer applications
         –   More information risks exist for organisations
                                                                              10
© 2005

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Social Software: KM Panacea... or Technology Fad?

  • 1. Chief Technology Solutions www.chieftech.com.au Social Software: KM Panacea... or Technology Fad? James Dellow Presented to the NSW KM Forum on 7th July, 2005 1 © 2005
  • 2. Chief Technology Solutions www.chieftech.com.au Next Generation KM Previous generations of KM really focused on ● information management issues The next generation of KM features: ● – Knowledge ecologies made up of communities of practice and social networks – Convergence with innovation and decision support It continues to be supported and driven in part by ● information technology, but with less emphasis on the capture and reuse paradigm (not a “thing” to be managed) 2 © 2005
  • 3. Chief Technology Solutions www.chieftech.com.au Tsunami in the blogosphere 3 © 2005
  • 4. Chief Technology Solutions www.chieftech.com.au The Social Software Cloud Wikis Social Search Social Networking Tags RSS Media Sharing Instant Messaging Locality and Proximity Feed Readers Blogs Social Bookmarking 4 © 2005
  • 5. Chief Technology Solutions www.chieftech.com.au RSS Readers or Aggrigators RSS (XML) Weblogs Wiki Wiki (or Blogs) (or Wiki) 5 © 2005
  • 6. Chief Technology Solutions www.chieftech.com.au The Same... But Different Groupware and Social Software ● ● Collaboration Software – Clay Shirky (2002) – Ray Ozzie (1989) – Bottom up/outward in – Top down/inward out – Self-organising, – emergent networks Bounded networks (organisational, – quot;Small pieces, loosely project, business joinedquot; (David relationship) Weinberger) – Enterprise software – Innovation by and for platforms with consumers first interoperability added 6 © 2005
  • 7. Chief Technology Solutions www.chieftech.com.au 7 © 2005
  • 8. Chief Technology Solutions www.chieftech.com.au 8 © 2005
  • 9. Chief Technology Solutions www.chieftech.com.au Challenges People ● Process ● Content ● Technology ● 9 © 2005
  • 10. Chief Technology Solutions www.chieftech.com.au Conclusions In theory, social software is a natural fit with ● next generation KM Technology isn't the issue, but it is the issue: ● – Grey Area: Information Management vs Social Software – Beware of social software hype - confusion between form and function – Social software innovation is being driven primarily by consumer applications – More information risks exist for organisations 10 © 2005