Growth requirements in 2010

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The document discusses the key ingredients needed for a Danish high-growth company to expand in 2010, including an office location with smart employees, easy airport access, and super fast internet. While the location discussed has 3 of the 4 key ingredients, the document cautions that internet speed alone does not drive faster growth and that a company may need to consider locations that have all the necessary ingredients for rapid expansion.

Technology

What do a Danish
high growth
company need to
grow in 2010?

Thursday, August 26, 2010

An ofﬁce (drop by and say Hi!)

Thursday, August 26, 2010

Plenty of smart people

Thursday, August 26, 2010

Easy access to the airport

Thursday, August 26, 2010

Super fast internet...

?
Thursday, August 26, 2010

3 out of 4, not
bad... we will
take it :)

Thursday, August 26, 2010

What if we started Tradeshift here?

Thursday, August 26, 2010

Well then we
would have
super fast
internet, but
nothing else...
Thursday, August 26, 2010

...growth is not
about internet
speed...

Thursday, August 26, 2010

...but if we want rapid
growth we might start
thinking about bringing
it to the places where
it’s the last lacking
ingredient...

Thursday, August 26, 2010

... and stop thinking its
magically going to
bring the other 3
ingredients to places
where they are
lacking ...

Thursday, August 26, 2010

Also:
 Public service is not a driver for FASTER
internet, smart people is
 Cloud location matters (speed of
service)
 Cloud incentives
 Physical location (access to cheap energy)
 Laws (Iceland as data haven, Denmark as data hog)
 Critical mass (Public sector clouds, Server scrapping
cash bonus)

Thursday, August 26, 2010

Christian Lanng
CEO, Cofounder
chl@tradeshift.com
+45 3118 9100

Thursday, August 26, 2010

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Growth requirements in 2010

1. What do a Danish high growth company need to grow in 2010? Thursday, August 26, 2010

2. An ofﬁce (drop by and say Hi!) Thursday, August 26, 2010

3. Plenty of smart people Thursday, August 26, 2010

4. Easy access to the airport Thursday, August 26, 2010

5. Super fast internet... ? Thursday, August 26, 2010

6. 3 out of 4, not bad... we will take it :) Thursday, August 26, 2010

7. What if we started Tradeshift here? Thursday, August 26, 2010

8. Well then we would have super fast internet, but nothing else... Thursday, August 26, 2010

9. ...growth is not about internet speed... Thursday, August 26, 2010

10. ...but if we want rapid growth we might start thinking about bringing it to the places where it’s the last lacking ingredient... Thursday, August 26, 2010

11. ... and stop thinking its magically going to bring the other 3 ingredients to places where they are lacking ... Thursday, August 26, 2010

12. Also:  Public service is not a driver for FASTER internet, smart people is  Cloud location matters (speed of service)  Cloud incentives  Physical location (access to cheap energy)  Laws (Iceland as data haven, Denmark as data hog)  Critical mass (Public sector clouds, Server scrapping cash bonus) Thursday, August 26, 2010

13. Christian Lanng CEO, Cofounder chl@tradeshift.com +45 3118 9100 Thursday, August 26, 2010

Editor's Notes

What is difference between TS 80% and EDI 20% of all business transactions It is a secure, reliable and scalable infrastructure that can transport invoices from A to B no matter if the recipient is using email, EDI or Tradeshift It an series of Software As A Service applications enabling organisations to handle ebusiness workflow, approval and purchasing

Growth requirements in 2010

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