23. The inside game is most
effective when the issues:
are narrow and technical;
do not command much media
or public attention;
do not stir up counteractivity by
other interest groups.
33. The Outside Game
Efforts to mobilize public
opinion, voters, and important
contributors in order to bring
pressure on elected officials
34. Tools of the Outside Game
• Mobilizing Membership
• Organizing the District
• Shaping Opinion
– Publication of Research results
– Advertising
– Maintaining working relationships with
the media
– Political Action Committees
– Blogging and Web 2.0 activism
41. Resource Inequalities
interest groups representing
business corporations and the
professions represent a
substantial resource advantage
over others
45. Access inequality
inequalities of representation
and resources are accentuated
by the ability of some groups to
form relatively stable alliances
with government institutions and
decision-makers
47. Capture
tendency for regulatory
agencies to become allies,
protectors, & advocates of
the industries that they were
intended to regulate
48. Iron Triangles
A three-way arrangement in
which an alliance is formed
between a private interest
group, a bureaucratic agency,
and a Congressional committee
or subcommittee.