Baskin Robbins India is looking to increase interactions with their online target audience and also wants to explore how it can engage with corporate. They are looking for good online-to-office campaigns that drive footfalls to their parlous. To establish this task, Baskin & Robbin's is asking followers/fans to vote for their favorite #MyFavOfficeBuddy via social media campaigns. In return, everyone who participate in the FB contest or Twitter hashtag campaigns has the potential to receive sweet treats on a discounted price. #MyFavOfficeBuddy campaign invites fans with the question, “Who is their favorite office buddy when work gets stressful? Users can answer the question by logging on the Facebook app or hashtaging #MyFavOfficeBuddy on Twitter. Fans/Followers can RT or Tweet On Twitter Follow to win or Photo Contest is definitely a great way to build buzz and increase brand engagement, but it also generates new followers and grows your brand presence.