Session slides for a talk I did at the IATEFL conference.

1. Freelance Nation in ELT
A six-step framework for growing your career
Cleve Miller - English360
IATEFL Liverpool 2013

2. Step 1:
Embrace the ethos of the web

3. The old web is a pipe.The old web is a pipe.

4. What is the “old web” relationship?
Top-down, expert-created, generic, static, passively consumed

5. What is the “old web” relationship?
Top-down, expert-created, generic, static, passively consumed
closed, industrial model

6. The new web is a platform....
where we all work together to create, share, discuss, learn.

7. What direction is the relationship?
Bottom-up, active, user-generated, niche, dynamic content

8. What direction is the relationship?
Bottom-up, active, user-generated, niche, dynamic content

9. What direction is the relationship?
Bottom-up, active, user-generated, niche, dynamic content

10. What direction is the relationship?
Bottom-up, active, user-generated, niche, dynamic content

11. What direction is the relationship?
Bottom-up, active, user-generated, niche, dynamic content

12. What direction is the relationship?
Bottom-up, active, user-generated, niche, dynamic content
open network model

13. Step 1:
Embrace the ethos of the web
Bottom-up, active, user-generated, niche, dynamic

14. Step 1:
Embrace the ethos of the web
Bottom-up, active, user-generated, niche, dynamic
Think like an entrepreneur, intrapreneur

15. Step 1:
Embrace the ethos of the web
Bottom-up, active, user-generated, niche, dynamic

16. Step 1:
Embrace the ethos of the web
Bottom-up, active, user-generated, niche, dynamic
Think like be an entrepreneur, intrapreneur

21. Step 1:
Embrace the ethos of the web
Bottom-up, user-generated, creative,
freelance nation

22. Step 1:
Embrace the ethos of the web
Step 2:
Leverage the skillset

23. Joichi Ito’s skillset for today

24. Joichi Ito’s skillset for today
Risk
over safety

25. Joichi Ito’s skillset for today
Risk
over safety
Disobedience
over compliance
Emergence
over authority

26. Joichi Ito’s skillset for today
Risk
over safety
Disobedience
over compliance
Emergence
over authority
Systems
over objects
Pull
over push

27. Joichi Ito’s skillset for today
Risk
over safety
Practice
over theory
Disobedience
over compliance
Emergence
over authority
Systems
over objects
Pull
over push

28. Joichi Ito’s skillset for today
Learning
over education
Risk
over safety
Practice
over theory
Disobedience
over compliance
Emergence
over authority
Systems
over objects
Pull
over push

29. Joichi Ito’s skillset for today
Learning
over education
Risk
over safety
Practice
over theory
Disobedience
over compliance
Emergence
over authority
Systems
over objects
Pull
over push
Compasses
over maps

30. Essential digital literacies
Dudeney, Hockly, Pegrum

31. Essential digital literacies
Dudeney, Hockly, Pegrum
Language

32. Essential digital literacies
Dudeney, Hockly, Pegrum
Language
Information

33. Essential digital literacies
Dudeney, Hockly, Pegrum
Language
Information
Connections

34. Essential digital literacies
Dudeney, Hockly, Pegrum
Language
Information
Connections
(re)Design

35. Essential digital literacies
Dudeney, Hockly, Pegrum
Language
Information
Connections
(re)Design
print, texting, hypertext, visual, media, gaming, mobile, code

36. Essential digital literacies
Dudeney, Hockly, Pegrum
Language
Information
Connections
(re)Design
print, texting, hypertext, visual, media, gaming, mobile, code
search, tagging, information

37. Essential digital literacies
Dudeney, Hockly, Pegrum
Language
Information
Connections
(re)Design
print, texting, hypertext, visual, media, gaming, mobile, code
personal, network, participatory, cultural/intercultural
search, tagging, information

38. Essential digital literacies
Dudeney, Hockly, Pegrum
Language
Information
Connections
(re)Design
print, texting, hypertext, visual, media, gaming, mobile, code
remix literacy
personal, network, participatory, cultural/intercultural
search, tagging, information

40. 1. Embrace the ethos of the web
2. Leverage the skillset
Step 3:
Find your project

42. I love doing this

43. I’m great at this
I love doing this

44. I’m great at this
I love doing this
the market
needs this

45. I’m great at this
I love doing this
the market
needs this

46. “The more niche you go,
the higher price you can charge.”
Mike Hogan 11/16/12

47. 1. Embrace the ethos of the web
2. Leverage the skillset
Step 4:
Build your platform
3. Find your project

48. 1. Embrace the ethos of the web
2. Leverage the skillset
Step 4:
Build your platform
3. Find your project
Engage with social media for
your community of practice

51. Minimum: FB, LinkedIn profile, twitter, blog

52. 1. Read blogs, forums, tweets: get a feel for culture
Minimum: FB, LinkedIn profile, twitter, blog

53. 1. Read blogs, forums, tweets: get a feel for culture
2. Start to comment on blogs, forums; tweet
Minimum: FB, LinkedIn profile, twitter, blog

54. 1. Read blogs, forums, tweets: get a feel for culture
2. Start to comment on blogs, forums; tweet
3. Start a blog, integrate with twitter, FB page
Minimum: FB, LinkedIn profile, twitter, blog

55. 1. Read blogs, forums, tweets: get a feel for culture
2. Start to comment on blogs, forums; tweet
3. Start a blog, integrate with twitter, FB page
4. Cardinal rules: give in order to get, authenticity
Minimum: FB, LinkedIn profile, twitter, blog

56. 1. Read blogs, forums, tweets: get a feel for culture
2. Start to comment on blogs, forums; tweet
3. Start a blog, integrate with twitter, FB page
4. Cardinal rules: give in order to get, authenticity
5. Conference speaking, Youtube videos, articles
Minimum: FB, LinkedIn profile, twitter, blog

57. 1. Embrace the ethos of the web
2. Leverage the skillset
Step 5:
Equip your toolbox
3. Find your project
4. Build your platform

58. synchronous asynchronous
TOOLS

60. synchronous asynchronous
TOOLS

61. synchronous asynchronous
TOOLS
Skype, virtual classrooms:
Elluminate, Webex, Adobe

62. synchronous asynchronous
TOOLS
Skype, virtual classrooms:
Elluminate, Webex, Adobe
+ closed publisher platforms

63. synchronous asynchronous
TOOLS
Skype, virtual classrooms:
Elluminate, Webex, Adobe
+ closed publisher platforms
+ open platforms: Moodle,
Canvas, English360

64. synchronous asynchronous
TOOLS
Skype, virtual classrooms:
Elluminate, Webex, Adobe
+ closed publisher platforms
+ open platforms: Moodle,
Canvas, English360
blended learning,
flipped classroom

65. Open platforms

66. Open platforms
1. teachers can manipulate content (remix)

67. Open platforms
1. teachers can manipulate content (remix)
2. teachers can curate content

68. Open platforms
1. teachers can manipulate content (remix)
2. teachers can curate content
3. teachers can create content

69. The new web is a platform....
where we all work together to create, share, discuss, learn.

70. The old web is a pipe.The old web is a pipe.

71. 1. Embrace the ethos of the web
2. Leverage the skillset
Step 6:
Build your community...
3. Find your project
4. Build your platform
5. Equip your toolbox

72. 1. Embrace the ethos of the web
2. Leverage the skillset
Step 6:
Build your community...
3. Find your project
4. Build your platform
5. Equip your toolbox
...through authentic, responsive communication

73. case studies

74. teacher > educational consultant
• classroom innovation
• strong social media platform
• now consulting for major publisher
Vickie Saumell

75. Case study (me)

76. Cleve Miller
www.english360.com/blog
twitter cleve360
cleve@english360.com