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7 Things Everyone in the Organization Would Know If I Were in Charge...
1. Everyone would know the history and background of the Web If I Were in Charge...
2. Everyone would understand the key terms of digital media If I Were in Charge...
3. Everyone would know how Google makes money If I Were in Charge...
4. Everyone would be able to explain why social media is important If I Were in Charge...
5. Everyone would understand how data can tell a story If I Were in Charge...
6. Everyone would know a little html If I Were in Charge...
7. Everyone would understand the elements of a digital and mobile first strategy If I Were in Charge...
Leadership evangelizes from the top
Foster a meetup culture
Encourage innovation through exploration
Read tech media publications
Everyone would be excited about the future of media  If I Were in Charge...
Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],Cindy Royal Associate Professor  Texas State University [email_address] @cindyroyal slideshare.net/clroyal

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ONA: 7 Things Everyone Should Know