1. Using Physical Events for Press For the Startup PR Summit Chris McCann

3. The Power of Events Evangelists, Customers, Friends+Journalists and the Press

5. Results

6. Not Just Tech.

7. So, How can you Participate?

8. My 4 points If you want to get involved with events you have 4 options (Descending commitment) Producer Speak Demo Volunteer

9. Volunteer

10. DEMO

11. Speaking

12. How do I get speaking gigs? - Speak!!

13. Producing Stereotype: Producing events are hard, it sucks and it’s time intensive.

14. Producing Truth: That is exactly right, but high ROI

15. 6 Common Types of Events

16. 1. User Groups

17. 2. Hackatons

18. 3. Launch Party

19. 4. Mixer

20. 5. Conference

21. 6. After Party (Piggyback)

22. Essence of Events

23. Signup for StartupDigest.com See event formats, speaking opportunities, volunteer.

24. Questions? Chris McCann @McCannatron Chris@thestartupdigest.com How do I get sponsors ? Should I hire a freelance organizer? How many people do I need for my first event? Where do I find out about events? What about international events? How do you handle ticketing? How can I submit events to StartupDigest? Where should I hold my event? How can I market my first event? What’s the Revenue potential on a conference? Should I organize a conference first? Should I charge people for my event?