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• Cognizant 20-20 Insights




Trade and Cash Convergence: The
Integrated Transaction Banking Platform
   Executive Summary                                     Drivers Influencing Transaction
   The recent financial crisis, subsequent economic      Banking
   turmoil and tougher credit environment has            To contend with trends in transaction banking,
   reestablished the importance of optimizing            financial institutions must be cognizant of
   working capital, placing the issue atop the           the drivers that are directly influencing their
   corporate treasury’s agenda. Corporate treasuries     businesses. These drivers can be visualized under
   across the globe are undertaking new initiatives      three categories (see Figure 1, next page).
   to consolidate and rationalize internal operations
   to achieve better visibility and control over their   Client Demand Drivers
   working capital. Thus, banks that serve corporate     To counter the challenges of liquidity constraints
   treasuries as their clients need to keep pace with    and the related credit crunch, corporate treasurers
   these changes and develop capabilities to deliver     are consolidating their operations to optimize
   new and value-added services in line with their       working capital. To attain this, they are increas-
   clients’ requirements.                                ingly visualizing cash and trade processing under
                                                         a common umbrella. Treasuries are also looking
   Apart from the changes taking place at the client     at methodologies that are less cost intensive and
   end, banks have to increasingly deal with external    involve fewer operational interventions. Shifting
   factors such as regulatory tightening and severe      from traditional trade finance methodologies
   competition from rivals and non-banking entities.     to open account methods is a case in point. As
   These changes, combined with forces of globaliza-     corporate leaders embark on institutionalizing
   tion and technological advancement, are causing       change within their organizations, they expect
   business disruptions in traditional banking meth-     their banks to provide products/services in line
   odologies and operating procedures.                   with their new priorities.

   This white paper details the drivers that are         Regulatory Drivers
   influencing the current state of the transaction      The aftermath of the global financial crisis has
   banking business and offers practical solutions       led to an increased focus on banking industry
   and pointers that banks can leverage to deal          regulations. Banks are required, both by clients
   with the challenges. It also provides a maturity      as well as internal management, to generate
   model that banks can use to assess their needs        exhaustive compliance-related data. To do this,
   and benchmark their progress in creating an           banks need a holistic, granular view of both their
   integrated transaction processing platform.           clients’ needs and internal operations. Banks




   cognizant 20-20 insights | march 2012
are increasingly looking for tools to help them                          a bank with strictly demarcated trade and cash
capture complete client-side activity and provide                        operations would not be in a position to identify
one view of their operations — thus reducing                             the payments due on a corporate loan against
the effort to consolidate regulatory data across                         an offered trade finance arrangement and adjust
different internal teams.                                                these payments against the corporate receiv-
                                                                         ables. This would increase the number of payment
In addition to the direct regulatory impact, banks                       iterations, leading to inefficiency.
are increasingly focusing on industry-wide stan-
dardization initiatives such as Single European                          Integrated Transaction Banking
Payment Area and Payment Service Directive.                              to the Rescue
This has placed an extra burden on banks
                                                                         Historically, corporate treasuries organize
to enhance their IT systems capabilities and
                                                                         payments and cash management processes
inculcate standardization requirements into their
                                                                         within a single subunit while trade and supply
day-to-day operations.
                                                                         chain finance processes remain nonintegrated
Enhanced Competition Drivers                                             and function under a different subunit. This has
                                                                         hindered corporate treasuries from getting a
As a result of increased globalization, local and
                                                                         holistic view of their working capital and cash
regional banks are facing increasing competi-
                                                                         positions. But with the recent focus on boosting
tion from international players. In some cases
                                                                         working capital, corporate treasuries are increas-
the competition is not from traditional banking
                                                                         ingly treating cash and trade as an integrated
institutions but from non-banking players such
                                                                         unit. Taking a cue, banks are also integrating their
as Bolero and Trade Card that have emerged
                                                                         silo-based cash and trade lines of business to
as major competitive threats. These companies
                                                                         better address corporate needs.
provide niche services such as multibank and
open account services that were previously the                           Figure 2 (next page) illustrates how an integrated
exclusive bastion of traditional banks. As a result,                     transaction banking platform would not only
banks are seeking levers to attain direct competi-                       encapsulate corporate treasury needs but also
tive advantages against such players.                                    would help the bank to respond effectively to
                                                                         regulatory requirements and better fortify it
Banks are also focusing intensely on cost
                                                                         against industry competition.
efficiency. This forces them to optimize their
internal operations, which, due to legacy systems                        Encapsulating Client Needs
or other circumstances, primarily function in silos
                                                                         Corporate Treasury Optimization: With an
leading to severe inefficiencies. For example,
                                                                         integrated solution, a bank can align its cash


Transaction Banking Business Drivers



            • Corporate Treasury Optimization                                              • Escalating Competition
            • Open Account Trade                                                           • Focus on Cost Efficiency
                                                               ds
                                                      t D ased




                                                                              En petit
                                                                              Co
                                                            an




                                                                                han io
                                                         em




                                                                                 m
                                                Cli Incre




                                                                                   ced n




                                                                 Trends
                                                   en




                                                                Impacting
                                                               Transaction
                                                                 Banking


                                                                Regulatory
                                                                Initiatives




                                                • Tightening of Regulatory Regime
                                                • Enhanced Focus on Standardization




Figure 1



                           cognizant 20-20 insights                       2
Trends Encapsulation


                          Corporate                                Escalating
                          Treasury                                Competition
                         Optimization




                                                                         Focus on
                 Open Account                                          Cost Efficiency
                    Trade



                                              Integrated
                                             Transaction
                          Focus on             Banking             Tightening
                       Standardization         Platform                of
                                                                   Regulations



Figure 2



management and trade finance product suites             exposed to numerous standardization initia-
with its client-side treasury structure. Further-       tives. In order to continuously respond to these
more, by integrating the delivery of closely            programs, the system must be scalable to incor-
related services banks may be able to offer clients     porate new requirements without fundamen-
improved visibility along the entire length of their    tally changing the existing system. Since an
financial supply chain — an aspect greatly valued       integrated solution incorporates concepts such
by many clients. In addition, banks can deliver         as shared services, it provides the requisite
a holistic treasury solution to clients through a       levers to easily integrate future standardization
single platform, enhancing the client’s treasury        efforts. For example, an integrated solution will be
consolidation efforts.                                  better placed to integrate SWIFT Trade Services
                                                        Utility requirements than a distributed cash and
Open Account Trade: The open account method             trade system.
offers greater avenues to integrate payments and
trade. For example, once the invoice received from      Handling Industry Competition
the seller is approved by the buyer, the payment        Escalating Competition: With banks facing
is executed. Banks with integrated systems will be      stiff competition from other rivals within and
in a better position to seamlessly execute the two      outside their current geographies as well as from
legs of the transaction (i.e., receipt of the invoice   nonbank entities, traditional transaction banking
and execution of the payment).                          services are increasingly becoming a commodity.
                                                        Therefore, banks need to find points of differen-
Addressing Regulatory Initiatives
                                                        tiation to gain a competitive edge. An integrated
Tightening of Regulatory Regime: An integrated          transaction banking platform provides such an
solution will bring homogeneity to a bank’s             edge. Through a single platform, the bank can
internal checks and balances. Because the               provide transaction banking services as well as
integrated system will combine trade and cash           niche services such as multibank capabilities that
data into a single holistic report, it will provide     are offered by nonbank entities.
better visibility over client-side transactions and
limits, as well as the bank’s own exposure levels.      Focus on Cost Efficiency: Many operational
                                                        silos exist within a bank’s transaction banking
Focus on Standardization: As referenced earlier,        operations, leading to fragmentation and ineffi-
the trade and cash world is increasingly being          ciencies. Lack of automation and an overreliance



                        cognizant 20-20 insights        3
on manual processes add to the inefficiencies.             virtually identical to those required to process
With an integrated solution, banks can condense            stand-alone payments. An incoming MT103
their silo structure and leverage opportunities            can be a clean payment or a payment under
to garner synergies between different opera-               a collection sent by a bank. This level of inte-
tional teams. The system provides automation               gration will help banks align their back-office
avenues like Straight-Through Processing (STP),            and credit limits management operations as
diminishing the possibilities of human error.              a single unit that can handle both trade and
Many banks have already implemented STP for                payments functions.
their payments modules. If the same system is
enhanced to process trade messages as well, user
                                                       •	 Level   3: Once external portal and back-end
                                                           operations are aligned, banks should look to
involvement can be obviated in what is usually a           enhance overall reporting and cash-flow fore-
highly labor-intensive task.                               casting capabilities, which are critical to clients
                                                           aspiring to optimize their own treasuries.
Maturity Levels of the
                                                           Another important step at this stage is to
Integrated System                                          develop capabilities to directly
The school of thought that recognizes the                  integrate with clients’ ERP
imperative of trade and cash convergence has               systems. This would require
                                                                                               Many organizations
produced a variety of definitions of “integration.”        the bank to generate reports struggle to balance
As a starting point, banks must define the scope           in formats acceptable to cli- corporate authority
and nature of business solutions that should               ent-side systems. Again, many
be offered under the umbrella of an integrated             banks may already have this
                                                                                               with divisional
system. Furthermore, banks must consider the               capability but the idea is to autonomy.
technology costs associated with integrating the           cluster this capability in the
identified solutions. As we can easily imagine, the        integrated system and thereby enhance the
need to make large strategic investments upfront           maturity of the system. Also, this is a stepping
may place certain aspects of integration out of            stone in developing the multibank capabilities
reach of some smaller players. In such a scenario,         that are an important aspect of a fully mature
banks should set internal targets to achieve inte-         integrated system.
gration maturity in a step-by-step manner. Figure
3 (next page) depicts a logical progression of inte-   •	 Level    4: At this stage, the time is ripe for
                                                           the bank to advance its trade and payments
gration maturity that banks can work towards in
                                                           offerings. Capabilities that can be included at
an incremental fashion.
                                                           this level are electronic direct presentation
•	 Level 1: As a first step towards integration,           (EDP) for trade instruments such as LCs. EDP
  banks should present to its customers a single           can significantly reduce the gestation period of
  portal capability for accessing both trade               an LC, resulting in direct benefit to the client’s
  and cash products — which might continue                 working capital management. Open account
  to exist as separate product suites internally.          activities such as customized purchase orders,
  In addition, banks should introduce a central-           e-invoicing and SWIFT TSU capabilities can
  ized entitlement framework that can optimize             also be installed at this stage. A critical piece
  authorizations and access levels across trade            that the banks should include at this level is
  and cash products. This will help banks align            event-trigger-based workflow capabilities. A
  both their product proposition with client-side          simple example is the generation of alerts
  treasury optimization initiatives and also their         notifying concerned parties that a specific
  sales teams with a more focused penetration              event has taken place — such as the generation
  proposition.                                             of a purchase order or receipt of an invoice.
                                                           Honing this capability at this stage will provide
•	 Level 2: Next, banks should aspire to integrate         banks significant competitive advantage when
  business activities across a comprehensive
                                                           they aspire to build supply chain finance
  set of trade finance, payment and receivable
                                                           capabilities.
  management services by identifying shared
  processes that are closely linked. For example,      •	 Level 5: By now the bank should have a robust
  the techniques required to generate or receive           integrated transaction banking system with
  payments under trade transactions are                    all the basic prerequisites and critical pieces




                       cognizant 20-20 insights        4
Maturity Level of an Integrated System




                                                            l5
                                                                    • Multibank Capability




                                                           ve
                                                           Le
                                                                    • White Labeling

                                                                    • Electronic Direct Presentment




                                                      l4
                                                     ve
                                                                    • Customized PO Management, E-Invoicing and SWIFT TSU
     Integrated System Maturity




                                                     Le
                                                                    • Event Trigger-Based Workflow Capabilities




                                                l3
                                                                    • Comprehensive Reporting Capability




                                               ve
                                                                    • Internal Recon, Back-End Accounting and GL System Integration



                                              Le
                                                                    • Host-to-Host and ERP Integration

                                                                    • Comprehensive Trade Finance, Payments and Receivables Management
                                         l2
                                        ve


                                                                    • Straight Through Processing Between Trade Finance and Payments
                                        Le




                                                                    • Centralized Back Office and Credit Limit Management
                                   l1




                                                                    • Single Sign-on
                                  ve
                                  Le




                                                                    • Centralized Entitlement Framework




Figure 3



  built in. The bank now has a system that can be                            chain vis-à-vis its positioning in the competitive
  offered to a wide number of syndicated institu-                            landscape. Different banks have different target
  tions without losing operational efficiency. Fur-                          client segments and value proposition strategies;
  thermore, it provides clients a true multibank                             a mature integrated system should fall in line with
  experience by directly integrating with the                                this strategy.
  client’s internal system and providing informa-
  tion from multiple sources without the client                              Once a bank understands its markets (i.e., its
  worrying about handling different formats                                  target clientele and the strengths of its competi-
  from various sources. Further extrapolating,                               tors), deciding which maturity level to achieve
  the bank can opt to white label the integrated                             should be easy. Figure 4 (next page) depicts a
  system to other banks, thus creating an                                    tabular representation of various bank clusters
  additional revenue stream.                                                 and the corresponding maturity levels that banks
                                                                             in the respective clusters should achieve to bring
A critical aspect for the success of the integrated                          their flavor of integrated transaction banking
transaction banking platform is scalability. While                           in line with the needs of their target customer
developing the integrated system, and while pro-                             segment and their own competitive strategies.
gressing from one maturity level to the next, the
bank should look for avenues that could provide                              Implementation Considerations
future integration possibilities (a few of which are                         Once the bank has defined its competitive
discussed in the “Next Steps” section on page 8).                            landscape and determined the most appropri-
Continuously identifying such shared services is                             ate maturity of the required integrated system,
a key success factor for achieving a truly scalable                          the next step is to outline the implementation
integrated transaction banking system.                                       strategy. Before finalizing the implementation
                                                                             strategy, the bank must evaluate factors that
The Right Maturity Level                                                     might impact the strategy. These considerations,
The previous section described a tiered approach                             in turn, depend on the bank’s “as-is,” or current
for banks to migrate from a nonintegrated                                    state, system. Figure 5 (next page) depicts the
product proposition to a more sophisticated and                              four typical types of legacy systems and Figure
integrated solution. But a mature integrated                                 6 (see page 7) outlines a simple model that can
solution requires significant up-front investment.                           serve as a tool for banks contemplating such
An investment of such magnitude requires                                     considerations. The model pivots around four
careful consideration. Each bank must perform                                types of legacy systems and then presents what
its own due diligence to justify this investment.                            it would take to promote integration over each
An influential consideration is where the bank                               category of legacy system.
wants to position itself in the cash and trade value


                                             cognizant 20-20 insights         5
What Is the Right Maturity Level

                                                      Local Banks                        Regional Banks             Global Aspiring Banks            Large Global Banks
                               Situated only in small                              Have presence in a few          Have presence in some         Have global operations in
                     Nature of or mid-size region and                              national markets.               of the major commercial       most of major commercial
                    Operations have extensive branch                                                               centers across the globe.     markets across the globe.
                               networks in that region.
                                             Focused on local clients in Serve companies in local                  Serve companies that          Have capability to serve
                                 Target      SME space or local public markets such as lower middle-               operate across region,        clients across spectrum
                                Clientele    sector clients.             market companies, SMEs and                typically larger regional     from small SMEs to large
                                                                         public-sector entities.                   companies or MNCs.            MNCs.




                                                                              l5
                                                                            ve
                                                                          Le
   Integrated System Maturity




                                                                     l4
                                                                   ve
                                                                 Le
                                                            l3
                                                          ve
                                                        Le
                                                  l2
                                                 ve
                                                 Le
                                            l1
                                            ve
                                        Le




                                                                                            Local Banks     Regional Banks   Global Aspiring Banks     Large Global Banks

                                                                                      SME                                                                                 MNC
                                                                                                                             Client Size


Figure 4



Homegrown/Proprietary System: Banks with                                                                    and consider a wide spectrum of services that
homegrown cash and trade systems can easily                                                                 need to be implemented. On the other hand, the
make changes to implement single sign-on and                                                                advantage with this kind of system is scalability
integrate basic features of cash and trade. Beyond                                                          and differentiation.
that, they would need to internally develop new
capabilities such as electronic direct presentment                                                          The bank also has the flexibility to design a future-
and e-invoicing. This would be costly and require                                                           ready system that delivers new services such as
a longer gestation period. Architecturally, they                                                            supply chain finance that will be required over the
would have to deal with a system’s complexity                                                               long term.


Banks’ Incumbent Systems
                                                                                     Specifics                                           Relevance to Banks
                                                        •	Banks develop their own transaction banking plat-             •	Large banks, typically, deploy this strategy.
    Homegrown or                                          form to address their clients’ requirements.                  •	Maintenance and enhancements are done by in-
  Proprietary System                                                                                                      house IT and operations teams.

                                                        •	Banks buy multiple commercial off the shelf (COTS)            •	Adopted mostly by mid-sized banks.
    Combination of                                        products from the market that serve specific busi-            •	Banks (over time) develop system, which is a
   Vendor Products                                        ness requirements.                                              conglomerate of several COTS products.

         Hybrid of                                      •	Banks develop their systems but also buy COTS                 •	Typically the most prevalent strategy.
      Homegrown and                                       products to speed time to market of certain func-             •	Banks maintain their own IT/operations staff but
                                                          tionalities.
      Vendor Product                                                                                                      also involve COTS vendors in support activities.

                                                        •	Banks private label the implementation from another           •	Typically adopted by small banks.
   Outsourced from                                        large global bank.                                            •	Maintenance and enhancements happen when the
     Other Bank                                                                                                           parent bank releases a new version.

Figure 5



                                                          cognizant 20-20 insights                           6
•	 Combination of Vendor Products: Banks that                                                                                of vendor products coupled with better
  have implemented third-party cash and trade                                                                                integration and scalability of home-grown
  systems could add single sign-on capability but                                                                            systems. Complexity can pose challenges
  it would be difficult to establish an entitlement                                                                          in this particular case, as the bank needs to
  framework considering the potential disparity                                                                              seamlessly integrate both home-grown appli-
  in their code bases. Similarly, implement-                                                                                 cations and vendor products.
  ing a centralized back-office system might be                                                                              Banks with this kind of system can differenti-
  difficult. But banks with this system would find it                                                                        ate themselves by customizing the products
  cheaper and faster to implement new services.                                                                              in-house or by building a wrapper over vendor
  The complexity would be primarily from an IT                                                                               products to deliver additional value-added
  environment perspective, but the bank would                                                                                services.
  be spared from having to design the applica-
  tion-level architecture. The most significant                                                                         •	 Outsourced       from Other Banks: Banks with
  constraint with this type of incumbent system                                                                              such an incumbent system would face
  is achieving true integration. With disparate                                                                              problems even implementing Level 1 maturity
  code bases, it is very difficult to build a shared                                                                         if the other bank system that they have private
  service infrastructure where services that                                                                                 labeled does not have such a capability. The
  are common to both cash and trade system                                                                                   same problem would apply in trying to achieve
  systems can be centrally utilized. Furthermore,                                                                            a higher level of maturity: these banks will
  the bank will not be able to achieve any signifi-                                                                          always be in control of the implementing bank
  cant differentiation against its competitors as                                                                            upgrading the system. This type of system
  it utilizes the same product base as many of                                                                               would initially provide some cost, gestation and
  its peers.                                                                                                                 complexity advantages since the bank would
                                                                                                                             be implementing a tried-and-true system, but
•	 Hybrid of Homegrown and Vendor Product: As                                                                                once implemented and locked in these aspects
  in most hybrid cases, the idea is to bring in the                                                                          will vary with the whim of the implementing
  best of both worlds. Similar to the homegrown                                                                              bank. It would be advisable for these banks to
  system, this system can also easily achieve                                                                                explore a hybrid system concept for long-term
  Level 2 maturity. As such, this type of system                                                                             scalability and differentiation.
  would enjoy the lower cost and faster gestation



Implementation Considerations

                                                                                       Homegrown/         Conglomerate of         Hybrid of Homegrown          Outsourced from
                                                                                    Proprietary System    Vendor Products         and Vendor Products            Other Bank



                                                                       Cost
            Considerations for Achieving Highest Maturity Level




                                                                  Time to Market




                                                                   Complexity




                                                                    Scalability




                                                                  Differentiation




                                                                                                         Legend             Low      Moderate           High       Extremely High




Figure 6



                                                                              cognizant 20-20 insights                  7
Next Steps                                            Integrating the Transaction
A state-of-the-art integrated system entails all      Banking Encore
the basic transaction banking functions such
as trade and payments combined with a robust
information reporting and cash flow forecasting
capabilities. The system also has capabilities such
as open account processing and event-trigger-                            Value-Added Services

based workflow solutions that facilitate more
advanced solutions. As stated earlier, if such a
system is designed with scalability and a shared                       Multicurrency and Forex

service concept at the heart of its architecture,
many other services can be easily included as
                                                                       Liquidity Management and
and when they become pertinent to the bank’s                              Cash Concentration
value proposition strategy (see Figure 7). These
services include:
                                                                          Supply Chain Finance

•	 Supply Chain Finance: These solutions are
   the logical next step to an integrated transac-
   tion banking platform. A built-in open account
   service automatically captures buyer-side                     Integrated Transaction
   purchase order and seller-side invoice                           Banking Platform
   generation activity. With this, the bank obtains
   a clear view into the order-to-cash cycle of
   sellers and the procure-to-pay cycle of buyers.    Figure 7
   Banks can then integrate financing solutions
   that can reconcile demands of buyers seeking
   to extend their payment terms and of sellers
   pressing to expedite receivables. Prospective
   solutions could include services such as docu-
                                                      •	 Other Value-Added Services: With a mature,
                                                          integrated system, banks can consider offering
   mentary credits or solutions such as factoring
                                                          other value-adding services to bolster client
   and invoice discounting.
                                                          treasury management capabilities and help
•	 Liquidity   Management and Cash Concen-                them unlock working capital savings. One way
  tration: With a holistic view of the integrated         is to develop a system that establishes efficient
  system on client accounts, banks can also               KPIs for a client’s treasury activities. Historical-
  include physical and notional cash concentra-           ly, corporate treasury has used ratios like day’s
  tion services. Further, banks can build capa-           sales outstanding to determine the efficiency
  bilities that will automatically release balances       of their working capital management. But
  to a short-term investment solution based on            these ratios are not transparent enough. They
  the client’s individual risk-return profile and         combine balance sheet and P&L information,
  convenience.                                            instead of data points that originate directly
                                                          from operational processes. With an integrated
•	 Multicurrency and Forex Capabilities: These            system, banks can directly look into the process
  will help banks introduce integrated services
  to new geographies without any significant              details such as the payment terms given and
  investment. Including Forex services will               the overdue period, and then generate an
  also bolster the bank’s reporting capabilities          efficiency report for the client.
  and bring completion to client-side treasury
  activities.




                       cognizant 20-20 insights       8
About the Authors
Abhinav Govind is a Senior Banking and Financial Services Industry Consultant with Cognizant Business
Consulting. He is a Certified Trade Finance Professional conferred by Indian Institute of Banking and
Finance, and has more than 10 years of association with transaction banking, working for leading banks
and IT consulting firms. His areas of expertise include trade finance, cash management, banker-to-issue
and escrow account services. He holds a master’s degree in business management from Indian School
of Business, Hyderabad and can be reached at Abhinav.Govind@cognizant.com.

Saby D’Souza is a Director of Banking and Financial Services Consulting within Cognizant Business
Consulting. He co-leads the Wholesale Banking Consulting Practice and is based in Pune, India. He has
more than 16 years of experience with transaction banking, working for leading banks as well as IT
consulting firms. He can be reached at Saby.Dsouza@cognizant.com.




About Cognizant’s Wholesale Banking Group
A unit of Cognizant’s Banking & Financial Services Business Unit, the Wholesale Banking Group provides
end-to-end information technology, consulting and business process outsourcing services across
various lines of business within the wholesale banking sector. The group has extensive experience across
wholesale banking product suites, serving large global banks across geographies.

With a unique combination of deep industry and technology expertise, garnered through delivery of
multiple clients’ cash and trade requirements, we have developed deep process-level knowledge across
all wholesale banking sub-domains. Cognizant Business Consulting provides business-technology
consulting services that assess current state IT architecture, defines the business roadmap and develops
the best possible implementation strategy. This knowledge provides us with insights when delivering
reengineering projects such as designing an integrated transaction banking platform. It is a conscious
choice to focus on business services rather than just the products that enable these services. This
helps to inculcate the best practices prevalent in industry encompassing both cash and trade areas.
http://www.cognizant.com/banking-financial-services/retail-wholesale-banking




About Cognizant
Cognizant (NASDAQ: CTSH) is a leading provider of information technology, consulting, and business process out-
sourcing services, dedicated to helping the world’s leading companies build stronger businesses. Headquartered in
Teaneck, New Jersey (U.S.), Cognizant combines a passion for client satisfaction, technology innovation, deep industry
and business process expertise, and a global, collaborative workforce that embodies the future of work. With over 50
delivery centers worldwide and approximately 137,700 employees as of December 31, 2011, Cognizant is a member of
the NASDAQ-100, the S&P 500, the Forbes Global 2000, and the Fortune 500 and is ranked among the top performing
and fastest growing companies in the world. Visit us online at www.cognizant.com or follow us on Twitter: Cognizant.




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Trade and Cash Convergence: The Integrated Transaction Banking Platform

  • 1. • Cognizant 20-20 Insights Trade and Cash Convergence: The Integrated Transaction Banking Platform Executive Summary Drivers Influencing Transaction The recent financial crisis, subsequent economic Banking turmoil and tougher credit environment has To contend with trends in transaction banking, reestablished the importance of optimizing financial institutions must be cognizant of working capital, placing the issue atop the the drivers that are directly influencing their corporate treasury’s agenda. Corporate treasuries businesses. These drivers can be visualized under across the globe are undertaking new initiatives three categories (see Figure 1, next page). to consolidate and rationalize internal operations to achieve better visibility and control over their Client Demand Drivers working capital. Thus, banks that serve corporate To counter the challenges of liquidity constraints treasuries as their clients need to keep pace with and the related credit crunch, corporate treasurers these changes and develop capabilities to deliver are consolidating their operations to optimize new and value-added services in line with their working capital. To attain this, they are increas- clients’ requirements. ingly visualizing cash and trade processing under a common umbrella. Treasuries are also looking Apart from the changes taking place at the client at methodologies that are less cost intensive and end, banks have to increasingly deal with external involve fewer operational interventions. Shifting factors such as regulatory tightening and severe from traditional trade finance methodologies competition from rivals and non-banking entities. to open account methods is a case in point. As These changes, combined with forces of globaliza- corporate leaders embark on institutionalizing tion and technological advancement, are causing change within their organizations, they expect business disruptions in traditional banking meth- their banks to provide products/services in line odologies and operating procedures. with their new priorities. This white paper details the drivers that are Regulatory Drivers influencing the current state of the transaction The aftermath of the global financial crisis has banking business and offers practical solutions led to an increased focus on banking industry and pointers that banks can leverage to deal regulations. Banks are required, both by clients with the challenges. It also provides a maturity as well as internal management, to generate model that banks can use to assess their needs exhaustive compliance-related data. To do this, and benchmark their progress in creating an banks need a holistic, granular view of both their integrated transaction processing platform. clients’ needs and internal operations. Banks cognizant 20-20 insights | march 2012
  • 2. are increasingly looking for tools to help them a bank with strictly demarcated trade and cash capture complete client-side activity and provide operations would not be in a position to identify one view of their operations — thus reducing the payments due on a corporate loan against the effort to consolidate regulatory data across an offered trade finance arrangement and adjust different internal teams. these payments against the corporate receiv- ables. This would increase the number of payment In addition to the direct regulatory impact, banks iterations, leading to inefficiency. are increasingly focusing on industry-wide stan- dardization initiatives such as Single European Integrated Transaction Banking Payment Area and Payment Service Directive. to the Rescue This has placed an extra burden on banks Historically, corporate treasuries organize to enhance their IT systems capabilities and payments and cash management processes inculcate standardization requirements into their within a single subunit while trade and supply day-to-day operations. chain finance processes remain nonintegrated Enhanced Competition Drivers and function under a different subunit. This has hindered corporate treasuries from getting a As a result of increased globalization, local and holistic view of their working capital and cash regional banks are facing increasing competi- positions. But with the recent focus on boosting tion from international players. In some cases working capital, corporate treasuries are increas- the competition is not from traditional banking ingly treating cash and trade as an integrated institutions but from non-banking players such unit. Taking a cue, banks are also integrating their as Bolero and Trade Card that have emerged silo-based cash and trade lines of business to as major competitive threats. These companies better address corporate needs. provide niche services such as multibank and open account services that were previously the Figure 2 (next page) illustrates how an integrated exclusive bastion of traditional banks. As a result, transaction banking platform would not only banks are seeking levers to attain direct competi- encapsulate corporate treasury needs but also tive advantages against such players. would help the bank to respond effectively to regulatory requirements and better fortify it Banks are also focusing intensely on cost against industry competition. efficiency. This forces them to optimize their internal operations, which, due to legacy systems Encapsulating Client Needs or other circumstances, primarily function in silos Corporate Treasury Optimization: With an leading to severe inefficiencies. For example, integrated solution, a bank can align its cash Transaction Banking Business Drivers • Corporate Treasury Optimization • Escalating Competition • Open Account Trade • Focus on Cost Efficiency ds t D ased En petit Co an han io em m Cli Incre ced n Trends en Impacting Transaction Banking Regulatory Initiatives • Tightening of Regulatory Regime • Enhanced Focus on Standardization Figure 1 cognizant 20-20 insights 2
  • 3. Trends Encapsulation Corporate Escalating Treasury Competition Optimization Focus on Open Account Cost Efficiency Trade Integrated Transaction Focus on Banking Tightening Standardization Platform of Regulations Figure 2 management and trade finance product suites exposed to numerous standardization initia- with its client-side treasury structure. Further- tives. In order to continuously respond to these more, by integrating the delivery of closely programs, the system must be scalable to incor- related services banks may be able to offer clients porate new requirements without fundamen- improved visibility along the entire length of their tally changing the existing system. Since an financial supply chain — an aspect greatly valued integrated solution incorporates concepts such by many clients. In addition, banks can deliver as shared services, it provides the requisite a holistic treasury solution to clients through a levers to easily integrate future standardization single platform, enhancing the client’s treasury efforts. For example, an integrated solution will be consolidation efforts. better placed to integrate SWIFT Trade Services Utility requirements than a distributed cash and Open Account Trade: The open account method trade system. offers greater avenues to integrate payments and trade. For example, once the invoice received from Handling Industry Competition the seller is approved by the buyer, the payment Escalating Competition: With banks facing is executed. Banks with integrated systems will be stiff competition from other rivals within and in a better position to seamlessly execute the two outside their current geographies as well as from legs of the transaction (i.e., receipt of the invoice nonbank entities, traditional transaction banking and execution of the payment). services are increasingly becoming a commodity. Therefore, banks need to find points of differen- Addressing Regulatory Initiatives tiation to gain a competitive edge. An integrated Tightening of Regulatory Regime: An integrated transaction banking platform provides such an solution will bring homogeneity to a bank’s edge. Through a single platform, the bank can internal checks and balances. Because the provide transaction banking services as well as integrated system will combine trade and cash niche services such as multibank capabilities that data into a single holistic report, it will provide are offered by nonbank entities. better visibility over client-side transactions and limits, as well as the bank’s own exposure levels. Focus on Cost Efficiency: Many operational silos exist within a bank’s transaction banking Focus on Standardization: As referenced earlier, operations, leading to fragmentation and ineffi- the trade and cash world is increasingly being ciencies. Lack of automation and an overreliance cognizant 20-20 insights 3
  • 4. on manual processes add to the inefficiencies. virtually identical to those required to process With an integrated solution, banks can condense stand-alone payments. An incoming MT103 their silo structure and leverage opportunities can be a clean payment or a payment under to garner synergies between different opera- a collection sent by a bank. This level of inte- tional teams. The system provides automation gration will help banks align their back-office avenues like Straight-Through Processing (STP), and credit limits management operations as diminishing the possibilities of human error. a single unit that can handle both trade and Many banks have already implemented STP for payments functions. their payments modules. If the same system is enhanced to process trade messages as well, user • Level 3: Once external portal and back-end operations are aligned, banks should look to involvement can be obviated in what is usually a enhance overall reporting and cash-flow fore- highly labor-intensive task. casting capabilities, which are critical to clients aspiring to optimize their own treasuries. Maturity Levels of the Another important step at this stage is to Integrated System develop capabilities to directly The school of thought that recognizes the integrate with clients’ ERP imperative of trade and cash convergence has systems. This would require Many organizations produced a variety of definitions of “integration.” the bank to generate reports struggle to balance As a starting point, banks must define the scope in formats acceptable to cli- corporate authority and nature of business solutions that should ent-side systems. Again, many be offered under the umbrella of an integrated banks may already have this with divisional system. Furthermore, banks must consider the capability but the idea is to autonomy. technology costs associated with integrating the cluster this capability in the identified solutions. As we can easily imagine, the integrated system and thereby enhance the need to make large strategic investments upfront maturity of the system. Also, this is a stepping may place certain aspects of integration out of stone in developing the multibank capabilities reach of some smaller players. In such a scenario, that are an important aspect of a fully mature banks should set internal targets to achieve inte- integrated system. gration maturity in a step-by-step manner. Figure 3 (next page) depicts a logical progression of inte- • Level 4: At this stage, the time is ripe for the bank to advance its trade and payments gration maturity that banks can work towards in offerings. Capabilities that can be included at an incremental fashion. this level are electronic direct presentation • Level 1: As a first step towards integration, (EDP) for trade instruments such as LCs. EDP banks should present to its customers a single can significantly reduce the gestation period of portal capability for accessing both trade an LC, resulting in direct benefit to the client’s and cash products — which might continue working capital management. Open account to exist as separate product suites internally. activities such as customized purchase orders, In addition, banks should introduce a central- e-invoicing and SWIFT TSU capabilities can ized entitlement framework that can optimize also be installed at this stage. A critical piece authorizations and access levels across trade that the banks should include at this level is and cash products. This will help banks align event-trigger-based workflow capabilities. A both their product proposition with client-side simple example is the generation of alerts treasury optimization initiatives and also their notifying concerned parties that a specific sales teams with a more focused penetration event has taken place — such as the generation proposition. of a purchase order or receipt of an invoice. Honing this capability at this stage will provide • Level 2: Next, banks should aspire to integrate banks significant competitive advantage when business activities across a comprehensive they aspire to build supply chain finance set of trade finance, payment and receivable capabilities. management services by identifying shared processes that are closely linked. For example, • Level 5: By now the bank should have a robust the techniques required to generate or receive integrated transaction banking system with payments under trade transactions are all the basic prerequisites and critical pieces cognizant 20-20 insights 4
  • 5. Maturity Level of an Integrated System l5 • Multibank Capability ve Le • White Labeling • Electronic Direct Presentment l4 ve • Customized PO Management, E-Invoicing and SWIFT TSU Integrated System Maturity Le • Event Trigger-Based Workflow Capabilities l3 • Comprehensive Reporting Capability ve • Internal Recon, Back-End Accounting and GL System Integration Le • Host-to-Host and ERP Integration • Comprehensive Trade Finance, Payments and Receivables Management l2 ve • Straight Through Processing Between Trade Finance and Payments Le • Centralized Back Office and Credit Limit Management l1 • Single Sign-on ve Le • Centralized Entitlement Framework Figure 3 built in. The bank now has a system that can be chain vis-à-vis its positioning in the competitive offered to a wide number of syndicated institu- landscape. Different banks have different target tions without losing operational efficiency. Fur- client segments and value proposition strategies; thermore, it provides clients a true multibank a mature integrated system should fall in line with experience by directly integrating with the this strategy. client’s internal system and providing informa- tion from multiple sources without the client Once a bank understands its markets (i.e., its worrying about handling different formats target clientele and the strengths of its competi- from various sources. Further extrapolating, tors), deciding which maturity level to achieve the bank can opt to white label the integrated should be easy. Figure 4 (next page) depicts a system to other banks, thus creating an tabular representation of various bank clusters additional revenue stream. and the corresponding maturity levels that banks in the respective clusters should achieve to bring A critical aspect for the success of the integrated their flavor of integrated transaction banking transaction banking platform is scalability. While in line with the needs of their target customer developing the integrated system, and while pro- segment and their own competitive strategies. gressing from one maturity level to the next, the bank should look for avenues that could provide Implementation Considerations future integration possibilities (a few of which are Once the bank has defined its competitive discussed in the “Next Steps” section on page 8). landscape and determined the most appropri- Continuously identifying such shared services is ate maturity of the required integrated system, a key success factor for achieving a truly scalable the next step is to outline the implementation integrated transaction banking system. strategy. Before finalizing the implementation strategy, the bank must evaluate factors that The Right Maturity Level might impact the strategy. These considerations, The previous section described a tiered approach in turn, depend on the bank’s “as-is,” or current for banks to migrate from a nonintegrated state, system. Figure 5 (next page) depicts the product proposition to a more sophisticated and four typical types of legacy systems and Figure integrated solution. But a mature integrated 6 (see page 7) outlines a simple model that can solution requires significant up-front investment. serve as a tool for banks contemplating such An investment of such magnitude requires considerations. The model pivots around four careful consideration. Each bank must perform types of legacy systems and then presents what its own due diligence to justify this investment. it would take to promote integration over each An influential consideration is where the bank category of legacy system. wants to position itself in the cash and trade value cognizant 20-20 insights 5
  • 6. What Is the Right Maturity Level Local Banks Regional Banks Global Aspiring Banks Large Global Banks Situated only in small Have presence in a few Have presence in some Have global operations in Nature of or mid-size region and national markets. of the major commercial most of major commercial Operations have extensive branch centers across the globe. markets across the globe. networks in that region. Focused on local clients in Serve companies in local Serve companies that Have capability to serve Target SME space or local public markets such as lower middle- operate across region, clients across spectrum Clientele sector clients. market companies, SMEs and typically larger regional from small SMEs to large public-sector entities. companies or MNCs. MNCs. l5 ve Le Integrated System Maturity l4 ve Le l3 ve Le l2 ve Le l1 ve Le Local Banks Regional Banks Global Aspiring Banks Large Global Banks SME MNC Client Size Figure 4 Homegrown/Proprietary System: Banks with and consider a wide spectrum of services that homegrown cash and trade systems can easily need to be implemented. On the other hand, the make changes to implement single sign-on and advantage with this kind of system is scalability integrate basic features of cash and trade. Beyond and differentiation. that, they would need to internally develop new capabilities such as electronic direct presentment The bank also has the flexibility to design a future- and e-invoicing. This would be costly and require ready system that delivers new services such as a longer gestation period. Architecturally, they supply chain finance that will be required over the would have to deal with a system’s complexity long term. Banks’ Incumbent Systems Specifics Relevance to Banks • Banks develop their own transaction banking plat- • Large banks, typically, deploy this strategy. Homegrown or form to address their clients’ requirements. • Maintenance and enhancements are done by in- Proprietary System house IT and operations teams. • Banks buy multiple commercial off the shelf (COTS) • Adopted mostly by mid-sized banks. Combination of products from the market that serve specific busi- • Banks (over time) develop system, which is a Vendor Products ness requirements. conglomerate of several COTS products. Hybrid of • Banks develop their systems but also buy COTS • Typically the most prevalent strategy. Homegrown and products to speed time to market of certain func- • Banks maintain their own IT/operations staff but tionalities. Vendor Product also involve COTS vendors in support activities. • Banks private label the implementation from another • Typically adopted by small banks. Outsourced from large global bank. • Maintenance and enhancements happen when the Other Bank parent bank releases a new version. Figure 5 cognizant 20-20 insights 6
  • 7. • Combination of Vendor Products: Banks that of vendor products coupled with better have implemented third-party cash and trade integration and scalability of home-grown systems could add single sign-on capability but systems. Complexity can pose challenges it would be difficult to establish an entitlement in this particular case, as the bank needs to framework considering the potential disparity seamlessly integrate both home-grown appli- in their code bases. Similarly, implement- cations and vendor products. ing a centralized back-office system might be Banks with this kind of system can differenti- difficult. But banks with this system would find it ate themselves by customizing the products cheaper and faster to implement new services. in-house or by building a wrapper over vendor The complexity would be primarily from an IT products to deliver additional value-added environment perspective, but the bank would services. be spared from having to design the applica- tion-level architecture. The most significant • Outsourced from Other Banks: Banks with constraint with this type of incumbent system such an incumbent system would face is achieving true integration. With disparate problems even implementing Level 1 maturity code bases, it is very difficult to build a shared if the other bank system that they have private service infrastructure where services that labeled does not have such a capability. The are common to both cash and trade system same problem would apply in trying to achieve systems can be centrally utilized. Furthermore, a higher level of maturity: these banks will the bank will not be able to achieve any signifi- always be in control of the implementing bank cant differentiation against its competitors as upgrading the system. This type of system it utilizes the same product base as many of would initially provide some cost, gestation and its peers. complexity advantages since the bank would be implementing a tried-and-true system, but • Hybrid of Homegrown and Vendor Product: As once implemented and locked in these aspects in most hybrid cases, the idea is to bring in the will vary with the whim of the implementing best of both worlds. Similar to the homegrown bank. It would be advisable for these banks to system, this system can also easily achieve explore a hybrid system concept for long-term Level 2 maturity. As such, this type of system scalability and differentiation. would enjoy the lower cost and faster gestation Implementation Considerations Homegrown/ Conglomerate of Hybrid of Homegrown Outsourced from Proprietary System Vendor Products and Vendor Products Other Bank Cost Considerations for Achieving Highest Maturity Level Time to Market Complexity Scalability Differentiation Legend Low Moderate High Extremely High Figure 6 cognizant 20-20 insights 7
  • 8. Next Steps Integrating the Transaction A state-of-the-art integrated system entails all Banking Encore the basic transaction banking functions such as trade and payments combined with a robust information reporting and cash flow forecasting capabilities. The system also has capabilities such as open account processing and event-trigger- Value-Added Services based workflow solutions that facilitate more advanced solutions. As stated earlier, if such a system is designed with scalability and a shared Multicurrency and Forex service concept at the heart of its architecture, many other services can be easily included as Liquidity Management and and when they become pertinent to the bank’s Cash Concentration value proposition strategy (see Figure 7). These services include: Supply Chain Finance • Supply Chain Finance: These solutions are the logical next step to an integrated transac- tion banking platform. A built-in open account service automatically captures buyer-side Integrated Transaction purchase order and seller-side invoice Banking Platform generation activity. With this, the bank obtains a clear view into the order-to-cash cycle of sellers and the procure-to-pay cycle of buyers. Figure 7 Banks can then integrate financing solutions that can reconcile demands of buyers seeking to extend their payment terms and of sellers pressing to expedite receivables. Prospective solutions could include services such as docu- • Other Value-Added Services: With a mature, integrated system, banks can consider offering mentary credits or solutions such as factoring other value-adding services to bolster client and invoice discounting. treasury management capabilities and help • Liquidity Management and Cash Concen- them unlock working capital savings. One way tration: With a holistic view of the integrated is to develop a system that establishes efficient system on client accounts, banks can also KPIs for a client’s treasury activities. Historical- include physical and notional cash concentra- ly, corporate treasury has used ratios like day’s tion services. Further, banks can build capa- sales outstanding to determine the efficiency bilities that will automatically release balances of their working capital management. But to a short-term investment solution based on these ratios are not transparent enough. They the client’s individual risk-return profile and combine balance sheet and P&L information, convenience. instead of data points that originate directly from operational processes. With an integrated • Multicurrency and Forex Capabilities: These system, banks can directly look into the process will help banks introduce integrated services to new geographies without any significant details such as the payment terms given and investment. Including Forex services will the overdue period, and then generate an also bolster the bank’s reporting capabilities efficiency report for the client. and bring completion to client-side treasury activities. cognizant 20-20 insights 8
  • 9. About the Authors Abhinav Govind is a Senior Banking and Financial Services Industry Consultant with Cognizant Business Consulting. He is a Certified Trade Finance Professional conferred by Indian Institute of Banking and Finance, and has more than 10 years of association with transaction banking, working for leading banks and IT consulting firms. His areas of expertise include trade finance, cash management, banker-to-issue and escrow account services. He holds a master’s degree in business management from Indian School of Business, Hyderabad and can be reached at Abhinav.Govind@cognizant.com. Saby D’Souza is a Director of Banking and Financial Services Consulting within Cognizant Business Consulting. He co-leads the Wholesale Banking Consulting Practice and is based in Pune, India. He has more than 16 years of experience with transaction banking, working for leading banks as well as IT consulting firms. He can be reached at Saby.Dsouza@cognizant.com. About Cognizant’s Wholesale Banking Group A unit of Cognizant’s Banking & Financial Services Business Unit, the Wholesale Banking Group provides end-to-end information technology, consulting and business process outsourcing services across various lines of business within the wholesale banking sector. The group has extensive experience across wholesale banking product suites, serving large global banks across geographies. With a unique combination of deep industry and technology expertise, garnered through delivery of multiple clients’ cash and trade requirements, we have developed deep process-level knowledge across all wholesale banking sub-domains. Cognizant Business Consulting provides business-technology consulting services that assess current state IT architecture, defines the business roadmap and develops the best possible implementation strategy. This knowledge provides us with insights when delivering reengineering projects such as designing an integrated transaction banking platform. It is a conscious choice to focus on business services rather than just the products that enable these services. This helps to inculcate the best practices prevalent in industry encompassing both cash and trade areas. http://www.cognizant.com/banking-financial-services/retail-wholesale-banking About Cognizant Cognizant (NASDAQ: CTSH) is a leading provider of information technology, consulting, and business process out- sourcing services, dedicated to helping the world’s leading companies build stronger businesses. Headquartered in Teaneck, New Jersey (U.S.), Cognizant combines a passion for client satisfaction, technology innovation, deep industry and business process expertise, and a global, collaborative workforce that embodies the future of work. With over 50 delivery centers worldwide and approximately 137,700 employees as of December 31, 2011, Cognizant is a member of the NASDAQ-100, the S&P 500, the Forbes Global 2000, and the Fortune 500 and is ranked among the top performing and fastest growing companies in the world. Visit us online at www.cognizant.com or follow us on Twitter: Cognizant. World Headquarters European Headquarters India Operations Headquarters 500 Frank W. Burr Blvd. 1 Kingdom Street #5/535, Old Mahabalipuram Road Teaneck, NJ 07666 USA Paddington Central Okkiyam Pettai, Thoraipakkam Phone: +1 201 801 0233 London W2 6BD Chennai, 600 096 India Fax: +1 201 801 0243 Phone: +44 (0) 20 7297 7600 Phone: +91 (0) 44 4209 6000 Toll Free: +1 888 937 3277 Fax: +44 (0) 20 7121 0102 Fax: +91 (0) 44 4209 6060 Email: inquiry@cognizant.com Email: infouk@cognizant.com Email: inquiryindia@cognizant.com © ­­ Copyright 2012, Cognizant. All rights reserved. No part of this document may be reproduced, stored in a retrieval system, transmitted in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the express written permission from Cognizant. The information contained herein is subject to change without notice. All other trademarks mentioned herein are the property of their respective owners.