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Agricultural communications & social media

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Communicatto Inc.
Communicatto Inc.

A presentation given to "The League of Agricultural Communicators" on social media in Calgary, AB, Canada.

BusinessTechnologie
1  sur  32
Introduction to Social Media ,[object Object],[object Object],[object Object]
Your speaker: ,[object Object],[object Object],[object Object]
multiple products, messages, targets, media ,[object Object]
What is social media? ,[object Object],[object Object]
Definition continued ,[object Object],[object Object],[object Object],[object Object],[object Object]
Impact of social media
Societal implications
Shift happens ,[object Object],[object Object],[object Object],[object Object]
Services and platforms ,[object Object]
Types of social media
Social media “mix”
Video didn’t kill radio Website Newsletter News releases Photos MSM Earned/Paid Self-publishing Videos Events Social media
Integrated platform
Blog-centric approach
Social media etiquette ,[object Object]
Social media etiquette ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
According to Hoyle ,[object Object],[object Object]
Social media & crisis ,[object Object]
Crisis, definition ,[object Object],[object Object]
Crisis examples OLD SCHOOL NEW SCHOOL
Crisis preparedness ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Measurement & metrics ,[object Object]
 
Google Analytics
Facebook Insights
Twitter Grader
Wordpress
Commercial solutions AND MANY MANY MORE!
Now what? ,[object Object]
Next steps ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions?
Doug Lacombe, MBA [email_address] www .communicatto. com 403.988.0791

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