1. Infographics
congress 14
Renato Valdes
Renato
Valdes @renn
CASE 2: Human-App: the qualified
self, a personal story
Dutch entrepreneur Cardcloud Similar to bump
Interaction design User friendly product
Idea
Passion for health
We want to make moving more fun
Lost loads of weight Started
Dieting
Moving
Combine weight loss with software
Moved to presidio
(San Francisco)
Walking
Running
Cycling
App
Wearables
Hello Human
Track location points
Passive tracker
Chronological overview
Collection huge
amount of data
200k point per week
Big data
Research: get
people healthier
Body: needs 30 minutes
of movement a day
#daily30
After a while
people lose
interest
Except quantified self
Standard
behavior
Go to work
Work
Go to home
New design iOS 7
Simple stopwatch
Days of week
How much you moved
Collecting data
Location based service
Battery saving
Know some
much about
Playground for NSA
18m activities tracked
Anonymous
Collecting and
visualizing is not
enough
Use photography
Does not look clinically
Make people healthier
Q&A
How did you
lose weight?
Walked al lot
By cutting calories intake in half
Cycling
Dataset for medical
science?
Eventual maybe
People have complete control
People can request a datawipe
Define an entrepreneur?
Somebody building a company
around an idea
Business model?
Good enough product, people will
pay for it later on
Postpone moneymaking as late as possible
Infopgraphic Congress 14 | LiveMindMapping by Alexis van Dam | www.ConnectionOfMinds.com