Brochure Corporativo BNP Paribas Personal Investors 2010

1. Innovating
for Investors

2. BNP Paribas Personal Investors
“Where does BNP Paribas Personal Investors provides
financial investment advice and brokerage
services to affluent clients in Europe and Asia.
my money go?”
Investors want liquid, high-performance and transparent investments. This is all the more true in
the current economic crisis: the impossibility for Western nations to maintain their standard of
living without going into debt has made savings channels much longer and more complex. It’s our
responsibility to ensure the quality and traceability of the investments our clients make.
As experts in our field, we want to listen to what they say on the telephone or in face-to-face dialogue;
we want to offer them helpful and meaningful services over the Internet or via their mobile phones.
It takes a great deal of money to finance the research and infrastructure needed to meet today’s
challenges. India, China and Brazil are clear proof of that: raising the level of savings, particularly
domestic savings invested in stocks, is one part of the solution. Consumption is not an end in itself;
we need to invest today to finance the growth of tomorrow. Growth that will be more equitably
distributed and more environmentally sustainable.
Editorial Olivier Le Grand
2

3. 4-point
strategy
The global strategy of BNP Paribas Personal Investors comprises 4 key elements:
- Serve affluent clients in Europe and in Asia
- Focus on online brokerage and long-term investors
- Improve financial guidance with high-tech high-touch innovation
- Provide Personal Investors expertise to other BNP Paribas entities
3

4. BNP Paribas Personal Investors
The principal players
BNP Paribas Personal Investors is
a business line within Investment
Solutions, a division of BNP Paribas.
Left to right:
Tanguy Gouttenoire - Controlling
Mélanie Borrmann - Information Technology
Jörg Stettner - Financial Products and Services
Cécile Dantan-Michoulier - Client Marketing and Customer Intelligence
4

5. Cortal Consors
Retail Banking
B*capital
Investment Solutions BNP Paribas
BNP Paribas 6 business lines within Investment Solutions,
Geojit BNP Paribas
of which BNP Paribas Personal Investors Personal Investors
Corporate BNP Paribas
Investment Banking Personal Investors
Cortal Consors B*capital Geojit BNP Paribas BNP Paribas
Personal Investors
Leading European broker in Investment company Indian brokerage firm and Also present in Luxembourg
personal investing and online specialized in trading advice distributor of financial savings and Singapore, providing
trading. and discretionary portfolio products in India and the financial services dedicated to
Catering to more than 1 million management services for affluent Middle East. an affluent clientele that includes
customers investors. More than 500 branches in India both residents and expatriate
Present in 3 European The major shareholder in Strong presence in the Gulf communities.
countries Portzamparc, a French specialist
(Germany, France and Spain) in small and mid cap businesses
5

6. BNP Paribas Personal Investors
Investment Solutions
Investment Solutions, the division of BNP Paribas
to which Personal Investors belongs,
is a source of integrated solutions for investors,
be they private clients, high net-worth individuals,
corporates or institutions.
It groups businesses active in gathering,
managing, growing, protecting and administering
savings and assets.
Christina Quinger - Audit
6

7. BNP Paribas
A bank to rely on
BNP Paribas is one of the 6 strongest banks* in the world, as ranked by Standard & Poor’s, and the largest bank in the
Eurozone in terms of deposits. It holds key positions in 3 major segments: Retail Banking, Investment Solutions and
Corporate Investment Banking. In Retail Banking, the Group has four domestic markets, in France, Italy, Belgium and
Luxembourg. It is present in 80 countries, with 200,000 employees.
* Within its peer group
• 4th largest French company and 7th in the banking industry worldwide; n° 2 bank in the Eurozone
(“Global 2000 Forbes” 2009)
• Ranks 8th among the “world's safest banks” (“Global Finance” - February 2009)
• 6th most valuable international banking brand, 3rd in Europe (“Brand Finance” - February 2010)
7

8. BNP Paribas Personal Investors
Executive Committee
The members of the Executive Committee meet regularly, alternately in Nürnberg, Germany and Paris, France
I KAI FRIEDRICH, DEPUTY CEO, CORTAL CONSORS GERMANY I C.J. GEORGE, CEO, GEOJIT BNP PARIBAS I BENOÎT GOMMARD, CEO, CORTAL CONSORS FRANCE I STEFAN GROENING, HEAD OF MARKETS AND PRODUCTS,
BNP PARIBAS PERSONAL INVESTORS I OLIVIER LE GRAND, HEAD OF BNP PARIBAS PERSONAL INVESTORS I VINCENT LECOMTE, DEPUTY HEAD OF BNP PARIBAS PERSONAL INVESTORS AND CEO, CORTAL CONSORS GERMANY I
PHILIPPE NAHUM, CEO, B*CAPITAL I SOPHIE REVERSAC, HEAD OF FINANCE AND DEVELOPMENT, BNP PARIBAS PERSONAL INVESTORS I LOUIS ROUVRAIS, CIO, BNP PARIBAS PERSONAL INVESTORS I
Our values
Responsiveness proactive adaptation to local markets and changing customer needs
Creativity new investment instruments, pioneering online tools, innovative banking solutions
Commitment fair advice tailored to demanding investors
Ambition focusing on client satisfaction, enriching our customers; expanding into new markets
Ethics compliance, corporate social responsibility
8

9. Key Figures 2009
3,984 65,941,560
42
1,657,420
328
522 33 73
4
Clients Investment Employees Net banking Earnings Asset gathering Assets under Number Brokerage
shops income before tax (gross long-term management of executed flow (bn€)
(M€) (M€) collection) (bn€) (bn€) trades
+ 12% > 500
Life Insurance, gross
collection in 2009 + 21% branches in India
BNP Paribas Personal Investors is the
1st foreign establishment to have such
8.5%
Stock Brokerage a vast financial services distribution revenues generated
network in India
trades in 2009 through innovation
9

10. BNP Paribas Personal Investors
Recognition
Finanzmonitor 2009, a representative survey carried out
among financial decision-makers in German households,
ranked Cortal Consors Germany the “N° 1 Innovative
bank”.
Brokerwahl.de, Germany’s top broker poll, named Cortal
Consors Germany “N° 2 Online Broker of the Year” as
well as “best futures and daytrade broker”.
The German Institute for Service Quality ranked Cortal
Consors Germany the “2nd best German direct bank”
(published in “Wirtschaftswoche”).
Euro Magazine, the most extensive German bank survey,
analysing 48 financial institutions, named Cortal Consors
Germany “one of the 3 top German banks”.
Left to right:
Mélanie Borrmann - Information Technology
Julie Lambertod - Internet & Mobile Marketing
François Ballet-Baz - Client Relations
10

11. The readers of MoneyWeek, a French weekly financial magazine, designated In the Dalal Street Investment Journal MID CAP 400,
Cortal Consors France as “N°1 online broker”. Geojit BNP Paribas was classified among the “400 top
Mid Cap Stocks” in India.
At the Paris Investment Forum, Cortal Consors France won the “Innovation
award” for its online Gold offer. In Business Today’s annual list of the country’s Most
Valuable Private Sector Companies, Geojit BNP Paribas
Novamétrie, a market research company, conducted a survey of journalists was “among the top 500”.
and found Cortal Consors France and B*capital among the “3 top French
banks” in terms of image and communication.
The French financial magazine “Les Dossiers de l’Epargne” bestowed its
“Label of Excellence 2009” upon Cortal Consors France for its various
trading packs.
11

12. Corporate Social Responsibility
Building
For the last ten years, BNP Paribas Personal Investors has remained
committed to socially and environmentally responsible action. It was the
1st financial institution to launch a “sustainable development subfund” in
tomorrow today
France. Prime examples of the ongoing environmental initiatives undertaken
by Personal Investors include carbon assessments, “green” rating and “useful
investment” operations and a dedicated CSR website.
www.investir-utile.fr
Personal Investors launched www.investir-utile.fr, a website featuring initiatives
undertaken by its entities. This not-for-profit website shows simply and clearly
the relationship between a financial investment and its social utility.
A “Green Rating” of 330 funds invested in European stocks gives investors a
further selection criterion in addition to standard information on performance.
The French “Ethical Label” ranks 13 socially responsible companies in each
sector on the basis of three criteria (human resources, environment and
corporate governance), and waives custody fees on these equities.
Lip-sync by Cortal Consors and B*capital employees
12

13. RESPONSIBILITY SOLIDARITY PROXIMITY
Photos of “Useful Investment” operations in Chile, Cambodia and India.
Socially responsible initiatives
In Germany In France
Humanitarian relief The "Hilfstruck" (meaning "relief-truck") “Useful Investing” continues…
campaign was carried out by "Börsianer Handeln", a non-profit Cortal Consors France and B*capital launched their 5th Useful Investment scheme.
organization co-founded by Cortal Consors Germany. A truck The aim was to encourage private clients to invest in funds and stocks with
carrying donations and care packages was sent to daycare centres environmental and sustainable development benefits.
in Petrilla, Romania. Clients could invest online in a selection of stocks via B*capital or in funds with
"Börsianer Handeln" also contributes to a school project in Bolivia reduced entry fees via Cortal Consors. 100% of stock brokerage fees and 2%
offering educational support, kindergartens and medical centres to of the total amount collected have been respectively donated to the non-profit
more than 800 students. Work has begun to expand the school so organization GoodPlanet to fund environmental projects in India.
as to accommodate more students. Since 2006, “Useful Investment” operations have helped to fund projects to
reduce greenhouse gas emissions in Chile, Cambodia and India in collaboration
“DelphinLagune” Cortal Consors has continuously supported with GoodPlanet.
“Delphin Lagune”, Europe’s 1st dolphin therapy centre for autistic
children. “DelphinLagune” at Nuremberg Zoo is in the advanced Good Planet Foundation
stages of construction and will be inaugurated in 2011. The GoodPlanet Foundation, chaired by Yann Arthus Bertrand, aims to educate and
create environmental awareness. Cortal Consors is one of the 4 founding members.
13

14. The best of
financial Europe
Cortal Consors, a European leader
and specialist in online brokerage and
savings investment, provides expert
financial advisory to more than a
million customers. It offers a wide array
of short- and long-term investment
products tailored to best suit clients’
needs.
Left to right:
Mélanie Borrmann - Information Technology
Michael Leis - Financial Products and Services
14

15. Cortal Consors
Our clients say…
My contact person at
Cortal Consors is extremely
helpful and always available
Germany
for me. I receive personalized
In 2009, the watchword at Cortal Consors Germany was to focus on core competencies to ensure attention which helps me act
high quality personalized advice. faster.
Sascha Cordes, Trader
Cortal Consors launched a new version of its website: www.cortalconsors.de offering an enhanced
level of user guidance and a new design. Clients can avail of online explanatory videos on products.
International markets
Cortal Consors Germany has widened its online offer of stock markets. Clients can now trade on
the Tokyo, Singapore, Hong Kong, Bangkok, Sydney and Wellington stock exchanges, a huge plus for
investors.
Sharing expertise
7.5%
BNP Paribas Wealth Management and Cortal Consors Germany have pooled their expertise in a
joint venture offering tailor-made solutions to wealthy clients in Germany. To further synergies, BNP
Paribas Wealth Management focuses on client relationships, advice and product selection, whereas
Cortal Consors manages transaction settlements and account portfolio management.
In its annual study on private banking players worldwide, Euro Money ranked BNP Paribas Wealth
Management as the No. 3 foreign Private Bank in Germany.
revenues generated
through innovation
584,870 6,447,490 15,020 651
Clients Trades Assets under Employees On 31st December 2009
management (M ) including BNP Paribas
Wealth Management
For more information: www.cortalconsors.de
15

16. Cortal Consors
Our clients say…
Given my professional
obligations, I particularly
France
appreciate the flexibility of
Cortal Consors. They are
To continue being the “reference” in savings and online brokerage, Cortal Consors aims ,,there,, on the Internet, but
to focus on Web services, professional advice, product simplicity, and best practises in also on the phone: my advisor
collaboration with Cortal Consors Germany and BNP Paribas. regularly calls with an update
on the markets and my
Pioneering with an online gold offer investments. And I can save so
Cortal Consors was the 1st broker in France to offer investors the opportunity to purchase much time by trading on line!
physical gold on the Internet 24/7. Investors wishing to diversify their investment portfolio Alasanne N’diaye, real estate agent
can purchase gold, either in the form of napoleon coins or gold bars, as easily as any other
financial product.
8%
“Hopee.fr”: 1st social network for stock enthusiasts!
Cortal Consors launched “Hopee.fr”, a web community that offers incisive recommendations, revenues generated
analysis and tips from individuals or professional investors, who share information on stocks.
Contrary to other financial blogs and forums, all recommendations shared on www.hopee.fr
through innovation
are ranked so as to provide transparent and reliable information.
Easy access to derivatives
In order to enlarge its derivatives activity, Cortal Consors launched
www.cortalconsorsderivatives.com, a platform offering direct access to CFD’s (Contracts for
Difference) and Forex (international currency market) on more than 6,500 financial products.
Given the risky nature of these products, Cortal Consors provides transparent information,
online training and dedicated expert advisory services to its active clients.
546,800 3,441,210 16,090 668
On 31st December 2009
including B*capital and
Portzamparc Clients Trades Assets under Employees
management (M€)
For more information: www.cortalconsors.fr Left to right:
16 Cécile Dantan-Michoulier - Client Marketing and Customer Intelligence
Yann Monvoisin - Information Technology

17. Cortal Consors
Our clients say…
An advanced trading tool
combined with personalized
Spain
advisory services lets me trade
efficiently and easily.
Cortal Consors is one of the main players in the Spanish online trading market and
has continued to reinforce its range of products and services. It focuses on providing Vicente Aliaga, Retiree
high-end technology to its clients so as to maintain its technical leadership.
High-tech services
Cortal Consors Spain launched the “Mobile Trader” application for iPhone users.
Mobile access to equities and derivatives markets enables clients to execute
transactions anywhere and anytime. Thanks to enriched multimedia content, clients
develop in-depth understanding of the available products and services.
9%
revenues generated
through innovation
8,890 283,980 90 29
Clients Trades Assets under Employees On 31st December 2009
management (M€)
For more information: www.cortalconsors.es Carlos Navarro - Marketing
17

18. A client focus
B*capital, an investment firm,
offers direct access to a complete
range of markets (equities,
derivatives, bonds), providing
financial analysis as well as
customized advice and portfolio
management.
Left to right:
Franck Feignant - Portfolio Management
Christiane Makhlouf - Financial Advisory Services
Lionel Duverger - Quantitative and Technical Strategies
Mai Drevon - CEO's office
18

19. B*capital
Our clients say…
I thank B*capital for providing
me with wealth optimization
strategies and direct access to
,, ,,
stock markets. The Daily news
Tailor-made advice by email and the regular workshops
For investors wishing to make their own investment decisions, B*capital puts them in contact with an it organizes demonstrate the
seriousness of the company. In
experienced financial advisor. This personal contact helps the advisor adapt to his clients’ requirements and
addition, I am extremely satisfied
find the solution best suited to each. with my portfolio managers and
For those who seek help in portfolio management, B*capital provides a dedicated portfolio manager offering their level of professionalism.
personalized services.
To provide high added value for its clients, B*capital works with a dedicated professional team to define a Maurice Broquet, Retiree
methodology based on both qualitative and quantitative analysis.
Corporate services through Portzamparc
B*capital holds a 51% stake in the renowned French stockbroker Portzamparc. Thanks to Portzamparc,
10%
B*capital has expanded its know-how and expertise in small and mid cap businesses.
A wide array of services for active clients
- access to options with the support of a dedicated professional team,
- in-depth research in structured products like CFD and Forex,
- open architecture of mutual funds,
- advice and trading from 8am to 10pm. revenues generated
B*capital’s expertise is available to BNP Paribas Personal Investors’ clients in Germany, France and Luxembourg. through innovation
25,130 577,510 4,570 165
Clients Trades Assets under Employees On 31st December 2009
management (M€) including Portzamparc
For more information: www.b-capital.com and www.portzamparc.fr
19

20. A global presence
Geojit BNP Paribas is a leading
Indian financial services company
that is listed on the National
(NSE) and Bombay (BSE) Stock
Exchanges.
It offers multichannel service
through more than 500 branches,
the Call Centre and Internet.
Left to right:
Rupesh Thekkoot - Risk & Settlement Department
Limna Polly - Controlling
Srinivasan Sundarrajan - Systems Department
Shahnaz Mohamed Thahir - Information Technology
Dilip Radhakrishnan - Finance
20

21. Geojit BNP Paribas
Our clients say…
Geojit BNP Paribas is my
trusted financial services
India - Middle East
partner, as it always keeps my
interests as a client foremost.
Geojit BNP Paribas launched FLIP (Financial Internet Platform), a complete “enhanced online investment” Professional advice and innovative
solution which offers innovative advanced technology-driven investment options to various client categories. technology-based solutions
have always helped me to take
Geojit BNP Paribas’s joint ventures and business associations in the Middle East provide complete
informed and timely investment
investment solutions to NRIs (Non Resident Indians) and local investors. decisions.
• Barjeel Geojit Securities L.L.C. clients can trade in the Indian and international capital markets, Mithun Chittilappilly, Executive Director
and can access Indian and international mutual funds. Branches: Dubai, Abu Dhabi, Ras Al Khaimah,
Sharjah, Muscat.
• Aloula Geojit Brokerage Company offers investment solutions to Saudi investors in the local and
international markets. NRIs can also access the Indian capital market and mutual funds.
Branches: Riyadh, Dammam.
• Bank of Bahrain and Kuwait, through its business association with Geojit BNP Paribas, offers its
16%
clients multiple investment solutions and services in the Indian capital market.
A unique feature in the trading terminals of the Indian market is the trading opportunity finder dubbed
“Googly” that has been developed for investors by Geojit BNP Paribas. Through this option, the system
presents the investor with the arbitrage opportunities available to him between spot and future prices,
and between stock exchanges.
Geojit BNP Paribas offers its clients a Mobile Market Watch facility that delivers real-time market
information to their mobile phones. revenues generated
through innovation
512,390 55,627,250 1,270 2,600
Clients Trades Assets under Employees On 31st December 2009
management (M€) including BNP Paribas
Securities India (P) Ltd
For more information: www.geojitbnpparibas.com and www.barjeelgeojit.com
21

22. BNP Paribas Personal Investors
Luxembourg
Our advisors say…
Tailor-made services for an international clientele
For the past 16 years, BNP Paribas Personal Investors in Luxembourg has been offering We have now expanded our
top-of-the-range services and products in open architecture to an expertise in managing assets
affluent international clientele (residing in or outside of Luxembourg) searching for for expatriates, as we are
flexibility in managing their wealth through a multi-channel approach: Internet, phone or skilled in adapting to each
face-to-face. client and situation by
providing tailor-made solutions.
Our ambition is to become
3 types of tailor-made services (Direct, Advisory and Portfolio Management)
a reference service within the
are offered, depending on the way clients wish to manage their multi-currency expatriate community.
investments.
Guillaume Passebecq, Sales Director
BNP Paribas Personal Investors has developed expertise in the management of financial
assets for expatriates. A dedicated Internet site for expatriates now serves them at
www.thebankforexpats.com.
17%
revenues generated
through innovation
3,680 50,100 330 24
On 31st December 2009 Clients Trades Assets under Employees
management (M€)
Left to right:
For more information: www.bnpparibas-personalinvestors.lu Nora Rouifed - Operations / Lucie Piro - B2B - Professional Partners
22

23. BNP Paribas Personal Investors
Singapore
Our advisors say…
BNP Paribas Personal Investors, a department of BNP Paribas Wealth Management
Singapore branch, serves affluent individuals and offers them access to premium
investment opportunities. Dedicated relationship managers provide highly Our teams of relationship
personalized advisory services to ensure optimum solutions for each client. managers build long-term
partnerships by identifying
,
clients needs and earning their
By leveraging on BNP Paribas Wealth Management Singapore Branch and Personal trust. We strive to provide
Investors Luxembourg, BNP Paribas Personal Investors seeks to provide tailored best-in-class products and
investment solutions to local individuals and expatriates. services to affluent clients,
be they standard or highly
While most competitors rely on their retail bank to serve their affluent clients, sophisticated investors.
BNP Paribas Personal Investors has chosen to bring a Wealth Management platform
Joseph Tan, Head of Asia Desk
to this segment. This has allowed Personal Investors to start up quickly in a new
market, while also creating cost synergies and cross-selling opportunities and
offering high added value to clients.
190 1,320 70 13
Clients Trades Assets under Employees On 31st December 2009
management (M€)
For more information: www.bnpparibas-personalinvestors.sg Eunice Lim - Marketing
23

24. BNP Paribas Personal Investors
Partnerships
France
The B2B2C business line in France is designed
to serve investment companies, banks, asset
management firms, insurance companies
and Independent Financial Advisors.
Through the combined efforts of Cortal Consors,
B*capital and Portzamparc, the B2B2C service offers
vast technical know-how in account-keeping services,
automated order execution and back office
sub-contracting.
It also ensures a wide repertoire of savings products
and stock advisory (mutual funds, life insurance,
portfolio management, savings accounts, etc.).
Left to right:
Eric Gosse - B2B
Ion Stefan Floarea - B2B
24

25. Professional Partners India
in Germany Geojit BNP Paribas has entered into agreements with
prominent private sector banks, City Union Bank
and South Indian Bank, to offer the banks’ clients
“Professional Partners” in Germany has broadened its offer of services, increasingly the ability to trade via integrated 3-in-1 accounts:
proposing solutions to pools, liability roofs and financial sales services. Geojit BNP Paribas’s online trading accounts plus
Fund advisors and independent asset managers also profit from the “Professional Savings and Demat Accounts with the bank.
Partners” offer. B2B partnerships also continue with Axis Bank and
Partner clients appreciate the blend of modern online tools backed by the solidity of Federal Bank.
BNP Paribas and presented by a motivated team of “Professional Partners”.
Professional Partners
in Luxembourg
Alongside the offer for direct clients, a “Professional Partners” team offers BNP Paribas
Personal Investors Luxembourg expertise to third-party portfolio managers, Independent
Financial Advisors and their clients. The team strives to provide tailored investment
solutions and quality administrative support to best meet their clients’ needs and
expectations.
25

26. BNP Paribas Personal Investors contacts
Talk to us
Communications
Sandrine Ferré / +33 1 47 38 94 47
Silvia Arto / +33 1 47 38 80 40
Priyanka Bahl / +33 1 47 38 96 52
Left to right:
Sandrine Ferré - Communication
Silvia Arto - Communication
Priyanka Bahl - Communication
26

27. Cortal Consors
Germany France Spain
Cortal Consors S.A., 24 rue des Deux Gares Calle Ribera del Loira, 28 4ª Planta
Bahnhofstraße 55 92855 Rueil Malmaison cedex - France 28042 Madrid - Spain
90402 Nürnberg - Germany Tel. +33 1 47 38 93 00 Tel. +34 91 209 50 50
Tel. +49 911 369 0 www.cortalconsors.fr www.cortalconsors.es
www.cortalconsors.de Communications: Communications: Juan Briz (BNP Paribas) / +34 91 388 80 42
Communications and Partnership: Silvia Arto / +33 1 47 38 80 40 Clients and Partnership: Aitor Odriozola / +34 91 209 80 04
Dirk Althoff / +49 911 369 1709 Priyanka Bahl / +33 1 47 38 96 52
Clients: +49 911 369 0 Clients: Carlos Oliveira / +33 1 47 38 59 88
Partnership: Claude Michel / +33 1 47 38 81 04
B*capital Portzamparc Geojit BNP Paribas Financial
21, boulevard Haussmann
75009 Paris - France
13, rue de la Brasserie - BP 98653
44186 Nantes cedex 4 - France
Services Ltd
Tel. +33 2 40 44 94 00 5th Floor, Finance Towers
Tel. +33 1 40 17 50 00
www.portzamparc.fr Kaloor
www.b-capital.com
Clients: Damien Rahier (corporate) / + 33 2 40 44 94 67 682017 Kochi - India
Communications: Silvia Arto / +33 1 47 38 80 40
Xavier de l’Espinay (private and individual) / + 33 2 40 44 94 01 Tel. +91 48 42 40 55 01
Priyanka Bahl / +33 1 47 38 96 52
www.geojitbnpparibas.com
Clients: Frédéric Biraud / +33 1 40 17 59 30
Communications: Sarah Zachariah / +91 48 42 40 55 01 extn 554
Clients: +1800 425 55 01 (toll free)
Barjeel Geojit Securities BNP Paribas Personal Investors
L.L.C. Luxembourg
10 A boulevard Royal
Singapore
20 Collyer Quay, 18-01 Tung Centre
Suite 403 2093 Luxembourg 049319 Singapore
United Bank Ltd. Building Tel. +352 25 37 25 37 Tel: +65 6210 3911
Khalid Bin Waleed Street www.bnpparibas-personalinvestors.lu www.bnpparibas-personalinvestors.sg
Bur Dubai – United Arab Emirates Communications: Adel Nabhan / +352 25 37 25 37 35 Communications: Gaël de Belair / +65 6210 1858
Tel. + 971 435 559 00 Clients: Guillaume Passebecq / +352 25 37 25 37 42 Clients: Joseph Tan / +65 6210 3945
www.barjeelgeojit.com
Communications / Clients:
Krishnan Ramachandran / +971 435 559 00
27

28. Produced by BNP Paribas Personal Investors Communications Department - www.dep.fr - photo credits: Fotolia, Grégoire Maisonneuve
Our thanks to all our employees for the commitment and company spirit they demonstrate every day.
Left to right:
François Ballet-Baz - Client Relations
Mélanie Borrmann - Information Technology
Carlos Navarro - Marketing
on recycled paper.
Aurélie Gouriou - Client Relations
Nuno Gomes - Compliance
On the top:
Michael Leis - Financial Products and Services
Vidya Ganesh - CEO's office
Printed by
24 rue des Deux Gares – 92855 Rueil Malmaison Cedex - France - Tel: +33 1 47 38 93 00
Cortal Consors S.A - Registered Seat: 1 boulevard Haussmann - 75318 Paris Cedex 09 - France
Public Limited Company under French law; registered capital: 57 552 960 E - register court: 327 787 909 RCS Paris

29. A Human Resources
policy in line with the
corporate ethics of
BNP Paribas
Personal Investors.
- Respecting deontological rules related to clients
and markets
- Guaranteeing non-discrimination in the work place,
employment for the disabled
- Expanding use of video conferencing, reducing
professional travel
- “Greening” the company fleet
- Recycled paper and ecological printing

30. In India
At the beginning of 2010, the cornerstone was laid for the new “green” corporate
building for Geojit BNP Paribas in Kochi.
Financial Literacy programme in India
Today, the Geojit BNP Paribas Financial Literacy programme offers more than
8,000 seminars to nearly 375,000 students in 2,500 educational institutions.
Charitable projects
• Proceeds from an annual Cricket Match were donated to senior citizens and
financially underprivileged students.
• Geojit BNP Paribas volunteers served food to patients in the Kochi Government
Hospital.
• Geojit BNP Paribas-Rajagiri Outreach summer camps for learning, healthcare
and entertainment were held in 4 villages in Kerala.
In Luxembourg
Green World 95%, a certificate issued by BNP Paribas that promotes investment
in “green” and “eco-friendly” companies, was launched by BNP Paribas Personal
Investors. 1% of the total amount of money collected was donated to GoodPlanet.