The easiest way to increase web site conversions is by paying attention to content details that answer these questions - Who, Where, What, Why, When and How. This works for search engines and people. It's free to do. No need to mess with source code. Motivate. Inspire. Gain Trust. Show off your gems. Optimize for people and search engines will notice.
How to Troubleshoot Apps for the Modern Connected Worker
The Magical Secret to Natural Site Conversions for Usability and SEO (PubCon 2012)
1. SEO and Usability
Conversion Tactics for Your
Homepage
Presented by:
Kim Krause Berg
Usability & User Interface Analyst,
Founder & Administrator,
Cre8asiteforums
Internet Marketing Ninjas
2. SEO and Usability
Conversion Tactics for Your
Homepage
Covering:
1.Requirements Gathering
2.Holistic SEO and UX Conversions (The
skinny on this magical combo.)
6. SEO and Usability Conversion Tactics for Your Homepage
Your secret weapon is being smarter
than everybody else.
Create smart Functional Requirements
that includes SEO and UX,
and then…
WWWWWH!
11. SEO and Usability Conversion Tactics for Your Homepage
Searchers are Human
Search Engines Love Humans
Address the Humans for
AMAZING Conversions
12. SEO and Usability Conversion Tactics for Your Homepage
(Happiness is keyword, human needs focused content, where
and when they (search and people) need them.)
Presented by:
Kim Krause Berg (“cre8pc”)
Usability & User Interface Analyst, Founder &
Administrator, Cre8asiteforums
Internet Marketing Ninjas
Email: kim@imninjas.com
Twitter: https://twitter.com/kim_cre8pc
Facebook: https://www.facebook.com/cre8pc
Cre8asiteforums