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Cultural Arts and
Technology Hubs Workshop


        December 2011
Introductions and objectives
The team:
   Dave Briggs
Fraser Henderson
   Tim Wilson
  Kind of Digital

 Nicola Radford
      LCC
Objectives:

   1. Provide digital support to
    develop coastal arts (etc)
            businesses

2. Develop hubs as key part of local
       digital infrastructure
Purpose of today
What do you understand by the
       term “digital”?
Icebreaker
Introducing the project
1. Establishing coastal digital hubs
2. European funded through LCC /
          ERDF paperwork
  3. Part of Coastal Communities
                 work
4. Element of Online Revolution in
             Lincolnshire
Our plans
Work Plan
• Build capacity
                          • Connect the hubs
  Phase One               • Learning events for SMEs
     December 2011        • One-to-one advice and support


                        • Explore opportunities and options
                          • Demonstrator events and exhibits
  Phase Two               • Consult on needs
January to March 2012     • Develop hub proposals


                        • Futures development
                          • Install equipment
Phase Three               • Help with use and sustain

  May to August 2012
What kind of digital?
Success Criteria
• Number of SMEs engaging with hubs
      • (distribution by sector)
     • Hours support delivered
           • Website traffic

Raise awareness, realise potential of
  digital technologies. Long term
          economic benefits
How we will deliver:

 Events, workshops and training
 Development of hub technology
Online support through digitalLincs
How you can help:

Tell us what you need!
What we mean by digital in the
 arts, culture and heritage…
Times are changing…
        FAST
We live in times
of huge
unpredictability
…. If Facebook were a country,
it would be the world’s 4th
largest…..///
Power of Creativity
     "Look into the toolbox -
  creativity is the only tool we
have left ... and it's important to
see it in the round: creativity is a
new drug, or a better engine for
 cars - we shouldn't get trapped
     in a narrow definition."
         (Lord Puttnam).
Old media: lean back
New media – lean forward
New media – lean forward
The Disruptive
Power of Digital
  on Creativity
Some examples
www.furtherfield.org
‘The Digital and the Physical
    worlds are colliding’
   Adrian Hon, The Daily
Telegraph, 14 February 2011
So What is Our
   Strategy?
Understand the
 DNA of Place
 e.g. Identity, talent,
cultural ecology and
landscape, creative
economy, mainstream
economy….
Lincolnshire
East Lindsay
A place of   A place of       A place of    A place of    The place to
business      leisure        innovation     creativity   be and be seen


                          A place of exchange
Creative places are central to global competitiveness

Creatively Disrupting Places
                                  A Fabric of Infrastructure
            Let’s try something
Quirky
                                    New
                       Inspirational
         Existing
                                             Consumption
                      Production
Exercise: Digital aspirations
           Hopes
           Fears
           Wants
Next steps…
digitalLincs.com
Evaluation:
Tell us what you need!

    ERDF forms:
 dull but necessary!
Many thanks for your time and
       contributions!

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Cultural Arts and Technology Hubs Workshop Summary

Editor's Notes

  1. Case study 1: Furtherfieldwww.furtherfield.org
  2. Case study 1: Furtherfieldwww.furtherfield.orgMotto - "Working in the middle of technology, social change and art"Furtherfield was founded by artists Ruth Catlow and Marc Garrett in 1997 and sustained by the work of its community as the Internet took shape as a new public space for internationally connected cultural production. Furtherfield is a digital and physicial collective- "Online - space - collaboration, intervention"- Using digital and physical - creating "spaces" - the internet and the real world; digital and analogue - coming together.- "We can make our own world – together!""a dynamic, creative and social nerve centre": 26,000 contributors worldwide have built a visionary culture around co-creation – swapping and sharing code, music, images, video and ideas.Spirit - real people and weaving technology around this.- People engage with art and technology- People become critical co-creators of the world that they are inPeople understand technology!!!- building networks for artistic practise- facilitates networks ... creating online ...Basically Furtherfield operates as a kind of "independent record label", bringing groups together and then letting people know across the world.- Generosity ... working together with artists rather than competitively.- "User content" and "Editorial content" (access reviews, new art works, shifts in technology and new media)Using social media - how artists and communities work togetherHybrid - ever-developing ...Furtherfield ... human engagagement of arts at every level.Ultimately this is about 'people'This is about human beings ... technology (is part of the social and cultural context)Digital ...
  3. Such Tweet Sorrowin which six actors ‘played out’ Romeo and Juliet over six weeks through 140 character tweets (Mudlark and the Royal Shakespeare Company’s 2010 collaboration)NT Live: high profile and exciting initiative to broadcast live National Theatre performances of plays onto cinema screens worldwide – MetOpera have done the same thing.Hide and Seek: who have adapted a methodology from computer gaming and combined it with more traditional arts. Their projects include Tate Trumps – which is an app for smartphones. The language indicates how Tate sees this as an opportunity to make its collection more accessible and approachable to a younger audienceGo Genie: an NESTA sponsored initiative led by a company called Pesky People - growing database that tells you what accessibility facilities any place has.
  4. Tools …… dataMy Cake’s Culture Benchmark: by entering their financial data (information they will need to pull together anyway), arts and culture organisations can compare themselves to others (by sector, size, region, etc) and see how their income and costs compare. It's a case of everyone contributing a small amount to a much larger, very useful whole.Culture Hack Day: shows what can be created by talented developers - Culture Hack enables technology, creative and cultural sectors to try new things out in the short space of time, creating experimental products and ideas away from day-to-day business pressures and agendas.Angel Shares: a crowdfunding site specially for arts and cultural organisations. Ex. The John Peel Centre for the Creative Arts using loveangelsharesto raise £25,000 before Christmas. Huge campaign online and on the ground – ex. Stephen Fry lent his support too – power of twitter …. connecting audiences with artistic production, to this add sites such as www.thebiggive.org, www.sponsume.com or www.wedidthis.org.uk
  5. Bristol…. Could have picked Manchester, Birmingham etc, etc… but this is not about big city …D-Shed: Watershed, through D-Shed - a digital platform on which the rich mix of creatives from across Bristol and the region can showcase their talents. This gives them a far higher profile than a user-generated Myspace or YouTube upload, it promotes Bristol as a distinctly creative place to the rest of the world, Watershed: flow of creative talent while improving the credentials of the organisation as open, generous and a real place for creativity and innovation.M-Shed – history of the city – story telling – digital and physical convergence ………. …. arts audiences seek trusted brands online for content as much as they do in the high street or any other walk of life. …
  6. Closer to home (Lincolnshire)i) Life on the Verge: Life on the Verge (Lincolnshire Wildlife Trust) - This on-line activity is the largest wildflower survey of Britain’s roadside verges - aims to identify the most important roadside verges for limestone grassland in South-West Lincolnshire, North-East Rutland and East Leicestershire; to recruit as many volunteers as possible to look for important wild flowers, and teach potential survey volunteers field botany skills to enable them to conduct roadside surveys. Some more examples … ????
  7. Bristol…. Could have picked Manchester, Birmingham etc, etc… but this is not about big city …D-Shed: Watershed, through D-Shed - a digital platform on which the rich mix of creatives from across Bristol and the region can showcase their talents. This gives them a far higher profile than a user-generated Myspace or YouTube upload, it promotes Bristol as a distinctly creative place to the rest of the world, Watershed: flow of creative talent while improving the credentials of the organisation as open, generous and a real place for creativity and innovation.M-Shed – history of the city – story telling – digital and physical convergence ………. …. arts audiences seek trusted brands online for content as much as they do in the high street or any other walk of life. …
  8. Frequency Festival – brought artists, collaborators locally, nationally and internationally together to integrates art into Lincoln’s landscape in the form of installations, projections, site-specific work and live performances… Jelly – coffee, networking, collaborationStelarc’s head (bottom right) – Stelarc is an artist who created a Prosthetic headthat reacts to audience interrogation. This 3D avatar has real-time lip syncing, speech synthesis and facial expressions. Hold conversations – he responds to questions presented via a keyboard interface.Alex Posada’s The Particle (top right) - A whirlwind of colour, sound and movement creates a translucent skin of light describing a spatial structure for Particle that is only present whilst the sculpture is in motion. Roseline de Thélin's Light Beings (top left) - a lightscape installation composed of two fibre optic sculptures in St. Swithin's church