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Public Service Managers
                              Exchange
                              January 12, 2012




Social media
and the library front line…

                                                        1
•   Discussion vs. lecture
•   YOU develop the solutions
•   Who is doing what?
•   Why does it or doesn’t it work?
•   Communication issues
•   Social media and PR!




agenda                                2
http://pewinternet.org



65% of adult internet
users now say they use a
social networking site                           3
                            by Mary Madden, Kathryn Zickuhr
                            Aug 26, 2011
Social networking site
use by online adults     4
Females use more social
media…                    5
SNS use by age group   6
• How is the front
  line staff
  involved?
• What message
  do we want to
  send the public?




discussion           7
• In small groups, take ______ minutes to discuss the
  following issues:
  1.   What social media tools should your library use?
  2.   How could your library use them better?
  3.   What results have you seen?
  4.   How can your library staff get more staff involved in
       using social media tools?

• Each group will have someone take notes and each group
  will have a few minutes to report.




Group exercise                                                 8
• SC Library Network Wiki
  - scln.statelibrary.sc.gov
• Social Media, Libraries, and
  Web 2.0 – PDF Reports
• YOUR COLLEAGUES!
• Dr. Curtis R.
  Rogers, Communications
  Director, SC State
  Library, 803-734-
  8928, crogers@statelibrary.sc.gov




     resources                        9

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Social media and library front line staff

  • 1. Public Service Managers Exchange January 12, 2012 Social media and the library front line… 1
  • 2. Discussion vs. lecture • YOU develop the solutions • Who is doing what? • Why does it or doesn’t it work? • Communication issues • Social media and PR! agenda 2
  • 3. http://pewinternet.org 65% of adult internet users now say they use a social networking site 3 by Mary Madden, Kathryn Zickuhr Aug 26, 2011
  • 4. Social networking site use by online adults 4
  • 5. Females use more social media… 5
  • 6. SNS use by age group 6
  • 7. • How is the front line staff involved? • What message do we want to send the public? discussion 7
  • 8. • In small groups, take ______ minutes to discuss the following issues: 1. What social media tools should your library use? 2. How could your library use them better? 3. What results have you seen? 4. How can your library staff get more staff involved in using social media tools? • Each group will have someone take notes and each group will have a few minutes to report. Group exercise 8
  • 9. • SC Library Network Wiki - scln.statelibrary.sc.gov • Social Media, Libraries, and Web 2.0 – PDF Reports • YOUR COLLEAGUES! • Dr. Curtis R. Rogers, Communications Director, SC State Library, 803-734- 8928, crogers@statelibrary.sc.gov resources 9