SlideShare une entreprise Scribd logo
1  sur  11
The digital division of Medios México


                                                                México	
  DF	
  	
  -­‐	
  	
  Monterrey,	
  N.L.	
  	
  	
  -­‐	
  	
  Aus7n,	
  TX	
  	
  -­‐	
  	
  www.burocrea7vo.com	
  	
  	
  -­‐	
  	
  01800-­‐	
  002	
  BURÓ	
  
                                                                                                                                                                                                                                        	
  

Sunday, April 3, 2011
We are Internet Marketing Consultants.

         Our approach to our client is:

         •     Increase your sales.

         •     Reduce your expenses.

         • Optimize your sales process to give them a profitable return of their investment in every project.

         What do we need from your company

         Increase the sales and leads through Web positioning of your website, generating site traffic and achieve new sales
         leads every day.

         Inform you about the progress and achievements of the campaign, developing reports through finely detailed
         analytical statistics, scope of objectives and evaluation of goals.

         Monitoring the on-line campaign: Through our customer intranet with restricted access via user name and
         password, we are the only suppliers with this level of communication.

         Positioning yourself as one of the leading companies in your industry on the results of major search engines.

         Develop an analysis of the project, competition and market this to create efficient campaigns, customized for each of
         the products or services that each client provides.



Sunday, April 3, 2011
Our principal Web Marketing services
      Google Adwords
      Pay per click campaigns, instant results, you choose how much you want to invest, analytical statistics, 100% measurable.

      SEO
      Search Engine Optimization (natural results) the most profitable option in positioning in a medium and long term.

      E - Mail Marketing
      Is a form of direct marketing which consists in sending missive emails to a specific segment of users for the supply of products, services or
      event promotions.

      Social Media
      The new way to keep in touch with your customers through SMO (Social Media Optimization)

      Geo References
      Strategic points on Google maps using , 3D buildings, Panoramio, etc. .. Technology in internet marketing

      Directories
      Enrollment in many directories, general and specialized, this will improve our web positioning

      Banners
      Placing banners on specific portals previously analyzed to obtain good results.




Sunday, April 3, 2011
More about the e-mail Marketing

              E - Mail Marketing

              Is a form of direct marketing which uses the sending mass emails to a specific segment of users for the supply of
              products, services or event promotions.

              In its broadest sense, every email sent to a current or potential customer could be considered email marketing,
              however the term is generally used to refer to:

              •   Send emails to improve the relationship with our customers past, present and promote loyalty itself.

              •   Send emails with the purpose of acquiring new customers or persuade existing ones to hire or purchase a
                  product or service immediately.




Sunday, April 3, 2011
HOW TO ACHIEVE AN EFFECTIVE E - MAILING CAMPAIGN?
          STEP 1
          Select the segment or available databases agree the type of service or product.
          Ask for email contact information,

          Ask for the file "database" with a breakdown of market segments

          Select the market segment and profile appropriate for your campaign:
          By State - By City - Profession - Socioeconomic Status




Sunday, April 3, 2011
HOW TO ACHIEVE AN EFFECTIVE EMAILING CAMPAIGN?
        STEP 2
        Choose the type of service for shipping, and send the requirements to your consultant or through our online questionnaire.

        Service description:

        Regular E – Mailing service:                        Requirements for development

          Management and delivery of mailings
          Basic statistics                                  •   Company information, supply and market details.
          Shipping Rate: 6.000 / hour                       •   "This information will be forwarded: through our online
                                                                questionnaire:
        Plus E – Mailing Service:                           •   http://www.burocreativo.com/v4.0/cuestionario-
                                                                emailing.html
         Management and delivery of mailings
         Detailed statistics of activity                    •   Settings Web page or otherwise conduct or redesign it.
         100% inbox delivery
         Shipping Rate: 20.000 / hour                       •   Duly confirmed payments
                                                            •   Shipping Agreement
        Aditional´s:

        DESIGN OF ELECTRONIC NEWSLETTER:
        GRAPHIC DESIGN + HTML, ON SERVER:
        $ xxx (FREE SHIPPING ABOVE
        CONTACTS 100.000)


Sunday, April 3, 2011
HOW TO ACHIEVE AN EFFECTIVE EMAILING CAMPAIGN?

           STEP 3
           Determine the investment of the campaign based on the number of contacts

           TABLE OF PRICES:
                                              Emailing campaigns:
              Rango Contactos     Servicio
                                  Regular     3 months: xx % off
                                              6 months: xx % off

              10,000 – 49,999     $.15
              50,000 – 149,999    $.10
              150,000 – 499,999   $.08        Additional:

              500,000 – 999,999   $.06        ELECTRONIC NEWSLETTER DESIGN: GRAPHIC DESIGN +
              1,000,000 - más     $.04        HTML, IN SERVER: $ xxx (FREE SHIPPING CONTACTS ABOVE
                                              100.000)




           * Shipping rates contact



Sunday, April 3, 2011
HOW TO ACHIEVE AN EFFECTIVE EMAILING CAMPAIGN?


                        STEP 4
                        Development Newsletter
                        Sample Newsletter:

                        Features:

                        Should be short, simple and direct.
                        Company description, logo
                        Message Development
                        Contact Information

                        Consider the strategy of sending "useful information "




Sunday, April 3, 2011
HOW TO ACHIEVE AN EFFECTIVE EMAILING CAMPAIGN?
           STEP 5
           Monitoring the behavior of the campaign through analytical reports that we sent you




                        Send	
  HTML	
  Format
                        Template	
   	
              0
                        Processed	
  	
              88901
                        as	
  text	
  	
             34
                        html	
  as	
  	
             88173   Report	
  features	
  of	
  open	
  E	
  -­‐	
  Mails	
  and	
  characteris7cs	
  of	
  
                        as	
  pdf	
  	
              0       the	
  e-­‐newsleVer
                        as	
  text	
  and	
  pdf	
   	
  0
                        Viewed	
  	
                 2364



Sunday, April 3, 2011
Why should we be your consultants?

                 •       With our experience and training we obtain better results and better positioning in search engines with a
                        smaller budget.

                 •      Our team will help you define a strategy for online advertising and will be responsible for all technical aspects
                        reporting monthly the results of your campaign.

                 •      Buró Creativo SA de CV is the Internet Service leader that gives all the necessary elements for this service such
                        as Hosting, Web Development and Internet strategy development.

                 •      Registered customers: we have staff that manages and maintains Web sites, Outsourcing.

                 •      The monthly report with detailed reports of the development and evaluation of the campaign allows the results
                        are measurable and so it is possible to evaluate earlier reports

                 •      Support with online immediate response and by telephone for any questions, doubts and updating the website.

                 •      We are certified as Adwords Qualified Professional




Sunday, April 3, 2011
Contact
        For any doubts, or suggestion…




        Austin, Texas, USA
        5704 Abilene trail
        Austin TX 78749

        México DF
        Av. 27 de Abril No. 56
        Col Lomas Hipódromo
        Naucalpan, Edo de México, CP 53910

        Monterrey
        Rio Guayalejo 106, Col. del Valle CP 66220
        San Pedro Garza García, Nuevo León.




        Tel. 01 800-000-BURÓ

             + 52 (81) 8356 64 75
               52 (81) 1642-1195




        Web.      www.burocreativo.com
                  www.themarketingunited.com




Sunday, April 3, 2011

Emailing

  • 1. The digital division of Medios México México  DF    -­‐    Monterrey,  N.L.      -­‐    Aus7n,  TX    -­‐    www.burocrea7vo.com      -­‐    01800-­‐  002  BURÓ     Sunday, April 3, 2011
  • 2. We are Internet Marketing Consultants. Our approach to our client is: • Increase your sales. • Reduce your expenses. • Optimize your sales process to give them a profitable return of their investment in every project. What do we need from your company Increase the sales and leads through Web positioning of your website, generating site traffic and achieve new sales leads every day. Inform you about the progress and achievements of the campaign, developing reports through finely detailed analytical statistics, scope of objectives and evaluation of goals. Monitoring the on-line campaign: Through our customer intranet with restricted access via user name and password, we are the only suppliers with this level of communication. Positioning yourself as one of the leading companies in your industry on the results of major search engines. Develop an analysis of the project, competition and market this to create efficient campaigns, customized for each of the products or services that each client provides. Sunday, April 3, 2011
  • 3. Our principal Web Marketing services Google Adwords Pay per click campaigns, instant results, you choose how much you want to invest, analytical statistics, 100% measurable. SEO Search Engine Optimization (natural results) the most profitable option in positioning in a medium and long term. E - Mail Marketing Is a form of direct marketing which consists in sending missive emails to a specific segment of users for the supply of products, services or event promotions. Social Media The new way to keep in touch with your customers through SMO (Social Media Optimization) Geo References Strategic points on Google maps using , 3D buildings, Panoramio, etc. .. Technology in internet marketing Directories Enrollment in many directories, general and specialized, this will improve our web positioning Banners Placing banners on specific portals previously analyzed to obtain good results. Sunday, April 3, 2011
  • 4. More about the e-mail Marketing E - Mail Marketing Is a form of direct marketing which uses the sending mass emails to a specific segment of users for the supply of products, services or event promotions. In its broadest sense, every email sent to a current or potential customer could be considered email marketing, however the term is generally used to refer to: • Send emails to improve the relationship with our customers past, present and promote loyalty itself. • Send emails with the purpose of acquiring new customers or persuade existing ones to hire or purchase a product or service immediately. Sunday, April 3, 2011
  • 5. HOW TO ACHIEVE AN EFFECTIVE E - MAILING CAMPAIGN? STEP 1 Select the segment or available databases agree the type of service or product. Ask for email contact information, Ask for the file "database" with a breakdown of market segments Select the market segment and profile appropriate for your campaign: By State - By City - Profession - Socioeconomic Status Sunday, April 3, 2011
  • 6. HOW TO ACHIEVE AN EFFECTIVE EMAILING CAMPAIGN? STEP 2 Choose the type of service for shipping, and send the requirements to your consultant or through our online questionnaire. Service description: Regular E – Mailing service: Requirements for development Management and delivery of mailings Basic statistics • Company information, supply and market details. Shipping Rate: 6.000 / hour • "This information will be forwarded: through our online questionnaire: Plus E – Mailing Service: • http://www.burocreativo.com/v4.0/cuestionario- emailing.html Management and delivery of mailings Detailed statistics of activity • Settings Web page or otherwise conduct or redesign it. 100% inbox delivery Shipping Rate: 20.000 / hour • Duly confirmed payments • Shipping Agreement Aditional´s: DESIGN OF ELECTRONIC NEWSLETTER: GRAPHIC DESIGN + HTML, ON SERVER: $ xxx (FREE SHIPPING ABOVE CONTACTS 100.000) Sunday, April 3, 2011
  • 7. HOW TO ACHIEVE AN EFFECTIVE EMAILING CAMPAIGN? STEP 3 Determine the investment of the campaign based on the number of contacts TABLE OF PRICES: Emailing campaigns: Rango Contactos Servicio Regular 3 months: xx % off 6 months: xx % off 10,000 – 49,999 $.15 50,000 – 149,999 $.10 150,000 – 499,999 $.08 Additional: 500,000 – 999,999 $.06 ELECTRONIC NEWSLETTER DESIGN: GRAPHIC DESIGN + 1,000,000 - más $.04 HTML, IN SERVER: $ xxx (FREE SHIPPING CONTACTS ABOVE 100.000) * Shipping rates contact Sunday, April 3, 2011
  • 8. HOW TO ACHIEVE AN EFFECTIVE EMAILING CAMPAIGN? STEP 4 Development Newsletter Sample Newsletter: Features: Should be short, simple and direct. Company description, logo Message Development Contact Information Consider the strategy of sending "useful information " Sunday, April 3, 2011
  • 9. HOW TO ACHIEVE AN EFFECTIVE EMAILING CAMPAIGN? STEP 5 Monitoring the behavior of the campaign through analytical reports that we sent you Send  HTML  Format Template     0 Processed     88901 as  text     34 html  as     88173 Report  features  of  open  E  -­‐  Mails  and  characteris7cs  of   as  pdf     0 the  e-­‐newsleVer as  text  and  pdf    0 Viewed     2364 Sunday, April 3, 2011
  • 10. Why should we be your consultants? • With our experience and training we obtain better results and better positioning in search engines with a smaller budget. • Our team will help you define a strategy for online advertising and will be responsible for all technical aspects reporting monthly the results of your campaign. • Buró Creativo SA de CV is the Internet Service leader that gives all the necessary elements for this service such as Hosting, Web Development and Internet strategy development. • Registered customers: we have staff that manages and maintains Web sites, Outsourcing. • The monthly report with detailed reports of the development and evaluation of the campaign allows the results are measurable and so it is possible to evaluate earlier reports • Support with online immediate response and by telephone for any questions, doubts and updating the website. • We are certified as Adwords Qualified Professional Sunday, April 3, 2011
  • 11. Contact For any doubts, or suggestion… Austin, Texas, USA 5704 Abilene trail Austin TX 78749 México DF Av. 27 de Abril No. 56 Col Lomas Hipódromo Naucalpan, Edo de México, CP 53910 Monterrey Rio Guayalejo 106, Col. del Valle CP 66220 San Pedro Garza García, Nuevo León. Tel. 01 800-000-BURÓ + 52 (81) 8356 64 75 52 (81) 1642-1195 Web. www.burocreativo.com www.themarketingunited.com Sunday, April 3, 2011