Accelerating and Protecting your Virtualize Environment

1© Copyright 2013 EMC Corporation. All rights reserved.
Ian Riza
Sr. Partner System Engineer
29 August 2013
EMC Solution
Accelerating and
Protecting Your
Virtualization
Environment
VMware Bootcamp

Changing Virtualization Landscape
Worldwide Virtualization Hosts
54.70%27.60%
8.20%
9.50%
VMware Microsoft
Citrix Other
42% of users use multiple
hypervisors
Half surveyed users say 58% of
servers will be virtualized in 2013
Source: InformationWeek 2013 Virtualization Management Survey
Challenges:
Operational Flexibility
Business Continuity/DR
Availability
Desktop Virtualization use
increased from 44% (2011) to
56% (2013)

Why Virtualize Your Infrastructure
Desktop VirtualizationServer Virtualization
Maximize capacity
Accelerate server deployment
Helps with your Cloud deployment
Improve consolidation/utilization Rapid desktop deployment
Anytime, anywhere access
Broader device support
Simplify desktop support
Increase Availability
Lower Capex/Opex
Reduce Complexity

71% of storage will be in virtualized environments by 2014*
VNX Family: #1 for Virtual Environments
With 40+Integration Points
Wikibon rates VNX #1
for VMware integration for
2011 AND 2012
Wikibon: VSphere 5 Storage Integration, August 2012
#1 General Storage
#1 For Unified
#1 For Block Only
VNX is the 1st Storage
platform to support Microsoft
Server 2012 Hyper-V 3.0
VNX & VNXe voted
winner for 2012 storage
virtualization
Virtualization Review:
Reader’s Choice Award and Buyers Guide
vs. Do-It-Yourself Approach
Wikibon, Microsoft Windows Server 2012 (March 2013
VNX DELIVERS
LOWER CAPEX,
OPEX, & RISK
“VNX was the LOGICAL
reference model because it has
CRITICAL INTEGRATION
capabilities with
Windows Server 2012”

Virtualization Landscape Challenges Today
Underutilized resources Consistentend-user experience
Lack of Integration(server, storage,
infrastructureand application)
Performanceat scale
Limited visibility across the stack BYOD/Consumerizationof IT
Flat IT budgets High TCO, Elusive ROI
Management & Analytics Desktop, data, security management
Server Virtualization Desktop Virtualization

Virtualization Changes Everything…
SLA optimization has shifted from Point-in-Time to Real-Time
Oracle
server
Static Association of
Disk Groups to Applications
based on best guess
Exchange
server
SQL
server
MANUAL PROCESS Cloud Infrastructure
Dynamic Pools Of
Compute, Storage & Network
Resources
Automated Tiering

IO Exhibits Preference
and
DATA Activity Falls Over Time
?
HOW MUCH
FLASH?
DATA SKEW
Server Virtualization has made FLASH and FAST Mandatory
Virtualization Has Changed Everything
SSD NL-SASSAS
Dynamic, Self-optimizing
Storage Pools
Based On Actual Data Activity
Oracle Exchange SQL OracleI
ExchangeI
SQLI
100% AUTOMATED
FAST Cache & FAST VP

Hot data on FAST Flash SSDs—cold data on dense disks
FLASH Benefits Virtualization Workloads
“Hot”
high activity As data ages, activity falls,
triggering automatic
movement to high-capacity
disk drives for lowest cost
Highly active data is
stored on Flash SSDs
for fastest
response time
Flash
SSD
“Cold”
Low Activity
DataActivity
High-
Capacity
HDD
Data Age
Trigger
Apps/DBs
VMs
Archive
User Data

Getting the Most out of VMware
Instance A
Active Fault Domain
Instance B
Active Fault Domain
APP
OS
APP
OS
APP
OS
APP
OS
APP
OS
APP
OS
APP
OS
APP
OS
APP
OS
APP
OS
APP
OS
APP
OS
Encapsulated
LUN
Encapsulated
LUN
Automatic
Failover
VMware DRS
VMware HA
VMware FT
VMware vMotion
SIMPLIFIED vMotion across arrays or
across distance
AUTOMATIC failover and restart across
arrays or across distance
FULL utilization of compute and storage
resources across domains
Extend VMware Functionality
Far Beyond the Array
BoundaryCertified

Why VNX Family for Virtualized Infrastructures
s
Affordable & Simple
• On-demand capacity management
with Virtual Provisioning
• Simplifies wizard provisioning—500
mailboxes in <2 minutes
• Lower costs (servers, maintenance,
power & cooling)
s
Automated & Powerful
• Proactive problem resolution of
performance & capacity issues
• Deliver 10x performance & 80% lower
cost/TPM in Oracle environments
• Tune virtualized SQL databases in 80%
less time
s
Scalable & Efficient
• Intelligent offload for more
efficient use of resources
• Reduce data footprint by 50%
• Decrease time to provision by
75% with app-aware tools
s
Unified Infrastructure
• Optimized for FLASH 1st
• Provision, monitor, manage
from vCenter or Unisphere
• Leading storage platform for
virtualized infrastructures

EMC Solutions for
Server Virtualization

EMC Solutions for
VMware vSphere
Server Virtualization

VNX Integrated with VMware
vShield - vShield Manager and vShield Edge Virtual Appliance
vCloud Director Server
vCloud Director Server
Web Console
Database
Database
Database
vCenter Chargeback Server
vCenter Service
vCenter Chargeback Web Interface
vCenter ChargebackVMware vSphere
VMware vCloud Director
vSphere Client
vCloud
Agent
vCloud
Agent
vCloud
Agent
vCloud
Agent
vCloud
Agent
vCloud
Agent
API
Manage VM and the storage
Manage Storage and the VM
VCAI
VAAI
VSI
Seamless Integration
VAAI OFFLOAD
10X
ENABLES UP TO
Faster Provisioning
More Application VMs
Faster Replication
Less Network Load
Less Host Load

Optimized for VMware
Seamless virtualization experience and acceleration
Virtual Server
Administrator
Storage
Administrator
VAAI* offload
vCenter Server
Integration
and VASA**
Unisphere
Manage storage and
VM resources in unison
Control offload functions
and integrated
replication
Manage storage and
VM resources in unison
Control offload functions
and integrated replication
* VAAI = VMware
vStorage APIs for
Array Integration
**VASA = VMware
vStorage APIs for
Storage Awareness
Less net I/O
More VMs
Faster response10X

Empowering the VMware Administrator
EMC Virtual Storage Integrator (VSI)
vCenter Plug-in
Provision storage within vCenter
 Configure FAST-VP Tiering Policies
 Provision for VDI (View & XenDesktop)
Troubleshoot through storage layer
- End to end mapping
- Physical to virtual
Increase management efficiency
- Monitor and manage from vCenter
- Same views and controls

Pinpoint. Diagnose. Act.
Extend Analytics to the Storage Domain
INCREASE VISIBILITY
From virtualized application to storage
PROACTIVELY DETECT ISSUES
Performance and available capacity
PLAN AHEAD
Trend historical project growth

Solution
• VNX
• FAST Suite
• Avamar
Applications
• VMware vSphere
• Microsoft Exchange
• Microsoft SQL Server
• Oracle ERP
Results
• Cut floor space requirements in half and reduced energy costs by
25%
• Accelerated backups by 90%
• Cost of ownership savings of $150k over five years
Challenge
• Transition to a public company
• Data growth straining storage and data backup performance
• Underperforming NetApp and near capacity Dell Storage
NetApp, Dell Replaced with VNX
Peregrine Semiconductor sees improved performance, scalability, &
efficiency
“The integration between EMC VNX storage and
VMware is the best I’ve ever seen—there’s no
comparison to NetApp or Dell. The performance
and scalability advantages of VNX and Avamar also
position us better for business expansion.”
MICHAELMALONE
IT Operations Manager

Solution
• VNXe
Applications
• Microsoft Hyper-V
Results
• 1 hour to unpack, rack, & power up applications
• Provisioned 1 TB of storage in 10 minutes
• Up to 240 TB scalability
• Simple UI frees up time for new projects
Challenge
• Growing population drives up demand for government services
• 3-person IT department for entire city
• Diminishing IT budget
Simple & Affordable IT Management
City of Safford meets high demand on a tight budget with VNXe
“With Microsoft best practices, we can have
storage provisioned for Hyper-V, Exchange or
SharePoint with just a simple few clicks.”
DEREK KRUGER
IT & Communications
Supervisor

WHY VNX for Virtualized Infrastructures
TIGHTLY INTEGRATED
Toronto District School Board and Californian based Clovis Unified School District,
choose VNX because of its TIGHT INTEGRATION with Hyper-V and VMware respectively
AUTOMATED AND POWERFUL
Perforce Software, a privately held company headquartered in California
INCREASED PERFORMANCE by 60%
Integrated with Microsoft Hyper-V and VMware vSphere
INCREASED AVAILABILITY
Bishop McNamara High School, a private Catholic high school,
improved system UPTIME and AVAILABILITY by 3x
AFFORDABLE AND SIMPLE TO DEPLOY
Texas based City of Stafford,
Provisioned 1 TB of storage in <10mins

Enabling 99 percent
virtualization and adoption
of private cloud
Integrates with Microsoft
Hyper-V, which is crucial to
our cloud strategy
Single VMware-driven
cluster on VNX increased
performance by 60%
Provisioned 1 TB of storage in
10mins (Hyper-V, Exchange or
SharePoint)
Improved system uptime
and availability by 3x
“The tight integration
between VNX and VMware made
our choice of VNX an easy one.”

EMC Solutions for
End User Computing

EMC: #1 In Storage For Applications
Source : IDC End User Study, June 2012, June 2011
Oracle SharePointSAP Exchange
VDI Home
Directory
Analytics
#1 #1 #1 #1 #1#1 #1
More Oracle, SAP, Exchange, VDI, Home Directory, SharePoint and/or
Business Intelligence / Analytics is Deployed On EMC Storage
Than Any Other Vendor– IDC

EMC VNX Ecosystem for End User Computing
Flexible
Deployment
•Build Your Own
•VSPEX
•VCE Vblock
Strategic
Relationships
•Citrix
•VMware
Proven
Approach
•Proven
•Infrastructures
Lab Validations
Technology
Coverage
•Desktop, Application,
& User Virtualization
•Mixed Workload
•Performance @ Scale
•Multicore Optimization
Flash 1st
Strategy
Driving high-value virtual desktop infrastructures

End User Computing Solution
Comprehensive EMC infrastructure for deploying desktop virtualization
SecurID
RSA SecureID Integration
vSphere 5.0
SQL
Server
Virtual Desktop
Controllers
AD/DNS/
DHCP
vCenter
Server
Virtualized Infrastructure
Serves VDI Environment
Consolidate Network File
Shares onto Unified Storage
X:/
/
Y:/
/
Z:/
/
SSDHDD
FAST
De-duplicated Backup of
VMware Environment with End-
user Recovery from EMC Avamar
VMware SRM
Replicate Desktop Environment
with RecoverPoint and Protect
with VMware Site Recovery
Manager (SRM)
RecoverPoint

VNX/VNXe for End User Computing/VDI
s
Affordable & Simple
• Streamlined for ease-of-use
• Provision with just a few clicks
• Cost advantage of performance and
capacity in one system
• Flexible deployment for SMB, ROBO,
Departmental, Enterprise
s
Flash-Optimized
• FAST Suite
− Absorb 80% IOPs with Flash and FAST Suite
− Boot 1,000’s of virtual desktops in minutes
− Lower $/GB and $/IOPs
− Automated tiered storage for high performance
at scale AND high capacity
s
Scalable & Efficient
• Run mixed application workloads with EUC
− Transactional apps & general purpose VMs
• Single, management framework for file and block
• Advanced services - integrated protection,
replication, de-dupe, compression
• Hypervisor agnostic
s
Unified Infrastructure
• Designed for flash technology performance
• Single solution for file and block (multi-protocol)
− Flexible EUC configuration with NFS or FC
− Desktop and user data can be co-located
− Easier to protect & better asset leverage
• Built for five 9’s availability
Streamline IT & simplify the transition to a virtual desktop infrastructure

EUC/VDI Multiple IO Profiles
• Steady State / User Data
• Login StormMixed IO
• Boot Storms
• Anti-Virus
Read
Intensive
• Patch Updates
• Recompose
Write
Intensive
What impacts EUC performance

FAST Cache Benefits Desktop Virtualization
Hot data on Flash SSDs—cold data on dense disks
High-Capacity HDD
As data activity falls,
there is automatic
movement of the data
to high-capacity disk
drives for lowest
cost
FAST CACHE
Highly active data is
stored on Flash SSDs
for fastest
response time
Fast Cache
SSDs
DataActivity
High-
Capacity
HDDs
Master Image
DT VMs
Boot storms
Patch
updates
Virus scans
Time

Dynamically optimize IO ensuring fast, responsive virtual desktops
Future Proof Your Desktop Infrastructure
FAST Cache
– Improves performance during steady state and I/O ‘storms’ at page
granularity of 64K
• Boot storms
• Logon/Logoff Storms
• Virus Scanning/Updates
• Patching
• Inventory scan
FAST VP
– Dynamic and automated storage tiering at slice granularity of 1GB
• End user application data
• Virtual desktops enjoy lowest response time possible for
data that matters
• Use less SAN/NAS storage with just a little bit of Flash
– Lower $/IOPs and $/GB
• Support for:
– Reads and Writes / Block and File
Performance at
Scale with
FAST Suite
& MCx

0
10000
20000
30000
40000
50000
60000
70000
80000
90000
1 2 3 4 5 6 7 8 9 10 11
FASTCacheThroughput
(Hits/s)
Time (mins)
FAST Cache Write Hits/s FAST Cache Read Hits/s
Power on period & Registration time Steady state
80,000
Impact of VNX FAST Cache Performance
Boot 1000 Citrix XenDesktops in 8 minutes
• Over 80,000 hits per second
at peak
• FAST Cache handled virtually
all of the I/Os on boot storm
• The two Flash drives in FAST
Cache serviced over 22,000
of the IOPS at peak

Impact of VNX FAST Cache Performance
Boot 1000 VMware Horizon View desktops in 7 minutes
• Desktops reached steady
state in 42% less time with
FAST Cache
• Replica LUN peak response
time reduced by 89% with
FAST Cache
• Used 25 SAS drives, 17 NL
SAS, and only 3 Flash drives

Full visibility at all levels of your EUC infrastructure
VNX Storage Management
SRM Suite
CROSS-DOMAIN
Applications and infrastructure
EMC Storage
Analytics for VNX
REAL-TIME ANALYTICS
Proactive performance and capacity management
VSI
ESI
VIRTUALIZATION
Manage VNX within VMware or MS console
Unisphere
Management
Suite
ELEMENT MANAGEMENT
Multi VNX/VNXe management and monitoring

Improve your EUC management productivity
Unisphere Management Suite
UNISPHERE
Intuitive, task-based systems management
UNISPHERE REMOTE
Central management of 1000’s of systems
VNX MONITORING & REPORTING
Powerful insights and planning ahead

VNX Monitoring and Reporting
Easy
– Access from Web Portal
– Tree navigation, filter, sort, search
– Export reports in multiple formats
Intuitive
– At-a-Glance summary
– Tree navigation, filter, sort, search
– Customizable reports and layouts
Powerful
– Unified Block and File reports
– Drill-down on Any Detail Anywhere
– Automatic historical data rollup
Validate SLAs. Plan for future desktop growth.

Pinpoint. Diagnose. Act.
EMC Storage Analytics for VNX
INCREASE VISIBILITY
From virtualized application to storage
PROACTIVELY DETECT ISSUES
Performance and available capacity
PLAN AHEAD
Trend historical project growth

Solution
• VNX
• FAST Suite
Applications
• Microsoft SQL Server
• Citrix XenDesktop
Results
• Expected savings of up to $3 million through server virtualization
• Entire virtual desktop environment takes fewer than 30 minutes
to boot up
Challenge
• Oversee 14,000 physical desktops scattered across 14 sites with
limited IT resources
• Efficiently ensure and manage universal access to critical patient
care information on any type of device
• Provide software updates quickly and easily
Managed Growth with Virtualization
Baptist Memorial Health Care uses VNX for Citrix VDI
“Since the VNX has been built into the design of our
VDI from the beginning, it can easily accommodate
growth- all we need to do is to plug in another
drive or tray of drives and we get incrementally
better performance.”
CHARLES ROSSE
Systems Administrator II
Citrix XenDesktop

One platform to support all your EUC requirements
VNX Unified Storage
• Shared Images
• Linked Clones
• VDI Server Infrastructure
• Virtualized Applications
Block/File-based
• User Profiles
• User Data
• Virtualized Applications
File-based
File & Block Over IP File & Block
VNX = UNIFIED: Get both SAN and NAS in One Storage Solution
VNX5400 VNX5600 VNX5800 VNX7600 VNX8000VNXe3300VNXe3150

EMC Virtual Storage Integration (VSI)
• Simplify and create multiple desktop virtual
machines
• Register virtual machines with Citrix
XenDesktop or VMware Horizon View
• Deploy desktops from a single master
virtual machine
• Store master and desktop virtual machines
in NFS Datastore
• Support for VNX, VNXe, VMAX, VPLEX
• VSPEX documented for use in EUC
solutions
Simplified virtual storage management for End User Computing
Empowering the VMware AdministratorvCenter Plug-in
Increase storage efficiency while maintaining
operational integrity

Simplified, pay-as-you-go “pod” deployment model across multiple sites
Telco Scales EUC To 80K Desktops With VNX
Pod-Based Reference Architecture
Deployment Model
• EUC POD (2000 users)
– 2 VNX5300 with FAST Suite (1000 users/VNX5300)
– 12TB usable (RAID 1/0)
– 51 – 600GB SAS drives
– 9 – 200GB SSDs
– 10Gb Ethernet
– Configured with NFS
– 28 Cisco UCS Blade Servers
– VMware View; vSphere; Virtual Desktop Clusters
– Linked Clones
• Deployed across 10 data centers

A consistent, repeatable, scalable EUC deployment
Telco Storage Configuration
0 1 2 3 4 5 6 7 8 9 10 11 12 13 14
1_1
LINKED CLONES - 11.85TB Usable (44x600GB-15K drives)0_1
1_0
0_0 Vault / VNX-OE FAST CACHE - 370GB Usable (4x200GB EFD) REPLICAS - 550GB Usable (4x200GB EFD) 600 HS 600 HS 200 HS
0 1 2 3 4 5 6 7 8 9 10 11 12 13 14
Each VNX5300 configured with just 60 total drives:
• 4x200GB SSD drives for FAST Cache (1+1-R1)
• 4x200GB SSD drives for a single NFS Replica data store (3+1-R5)
• 44x600GB 15K drives for a couple of NFS based linked-clone data stores (2+2-R1/0)
• 4 Hot Spares (3x600GB & 1x200GB SSD)
• File/Block vault drives will remain unused (4 Drives)
• Remaining drives will be configured as hot spare devices
• A single VNX stripe volume (600 GB drives) for the Linked Clones data stores (stripe size 256K)
• A single VNX stripe volume (SSD) for the Replicas Data Stores (Stripe size 256K)
• Two File Storage Pools Created for NFS file systems

Solution
• VNX
• FAST Suite
Applications
• VMware Horizon View
• Cisco blade servers
• Microsoft Applications
Results
• Time for complete desktop refresh reduced from weeks to
minutes
• Savings of at least $100k per 100 desktops
• Reduced physical servers from 14 to 7
Challenge
• 500 desktop systems in two schools were a challenge to keep
operational and up-to-date
• Anytime, anywhere availability for students, teachers, and
administrators
Transforming the Classroom
Crothersville Community Schools chooses VNX for virtual desktop
environment for increased availability and cost savings
“Virtualization is changing the face of education, and
we could see that it offered strong potential to help
ease our teachers’ workloads and make our
students more successful.”
DREW MARKEL
Assistant Principal and
Technology Director
VMware Horizon View

Shipped >2,200
in <1 year
Gartner & IDC name EMC
#1 in market share
Gartner names VCE the #1 provider
of converged infrastructure
S Y S T E M 300
Three Paths to Cloud Infrastructure
Component-based
Best Of Breed
Infrastructure
VSPEX
Proven
Infrastructure
Vblock
Optimized for virtualization and End User Computing/VDI
S Y S T E M 200
S Y S T E M 100
Converged
Infrastructure

EMC VNX Family for End User Computing
Dynamically optimize IO ensuring fast, responsive virtual desktops
Boot 1,000’s of virtual desktops in minutes
Flexibly configure EUC with unified storage
Single solution for file and block (multi-protocol)
Reduce costs
FAST Suite lowers $/IOPs and $/GB
Provision and manage virtual desktops faster, simpler
90% fewer clicks & 10x higher productivity
Simplify EUC deployments in the cloud
Faster deployments increase user productivity by 2X
Storage foundation for ensuring a quality end user experience

THANK YOU

Accelerating and Protecting your Virtualize Environment

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