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PRESENTING THE PRODUCT CHAPTER 14
PRODUCT PRESENTATION ,[object Object],[object Object],[object Object]
SHOW AND TELL ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
MAKING THE PRESENTATION  COME ALIVE ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
OBJECTIONS AND  REJECTIONS ,[object Object],[object Object],[object Object],[object Object],[object Object]
COMMON OBJECTIONS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
FOUR STEP PROCESS FOR  HANDLING OBJECTIONS ,[object Object],[object Object],[object Object],[object Object]
SPECIALIZED METHODS OF  HANDLING OBJECTIONS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],**See pg. 250 for examples of each.**

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14) chapter 14 overheads -presenting the product