PressReader for Publishers

PressReader is a rapidly growing tech company that partners
with the world’s leading publishers to deliver content to millions of
users in over 160 countries. Our progressive approach to digital
distribution allows publishers like to you find new audiences.
We’ve spent years building relationships with publishers, from
international megabrands to local news outlets, all around the
world. Our goal is to build a truly sustainable business that’s
profitable for publishers and loved by users.
We’re the largest Digital Newsstand in the world.
We’re unique: we carry both newspaper and magazines.
We’re B2B focused, providing publishers an extensive global
reach through partnerships across aviation, hospitality, marine,
healthcare and libraries.
We provide publishers a global reach through our extensive
B2B network of partners across multiple industries like aviation,
hospitality, marine, healthcare and academia.
Ourstory
PressReaderforPublishers
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Ouraudience
30M 14M+
4M+
750K
200-250K
92%
installations
new installs each
month
MAUs on PressReader
across web & apps
issues downloaded
and read monthly
MAUs through
B2B each month
of our catalog is
read monthly

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Our extensive B2B network is what sets us apart
from other newsstands. We get content into
hard-to-reach places, developing audiences
through our partners in the airline, hotel, marine,
library, hospital and government verticals.
Through a portfolio of premium partners, we are
able to connect you with hundreds of millions of
people worldwide.
Enter a new content distribution world:
It’s innovative.
It’s inclusive.
It’s global.
And it’s at your fingertips.
Whywe’redifferent

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Someof
ourpartners
We work with leading brands in multiple verticals who sponsor
access to the world’s best journalism for their customers. With this
model, publishers discover new audiences and revenue streams,
users discover new content and businesses discover how to
personalize their customer experience.

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Aviation
providing elevated experiences
Our airline partners make the passenger
journey truly memorable by giving pre-flight
and in-lounge access to PressReader, allowing
passengers to download magazines and
newspapers for an offline in-flight solution.
Some of our partners include: Air Canada,
Turkish Airlines, Cathay Pacific, JetBlue, British
Airways and Iberia.
Click here to see how our Airline
partners promote your content.
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Content discovery happens:
Pre-flight
• Integration with the airline’s app
• Check-in email
• Lounge access
In-flight
• Offline solution
• In-flight WiFi, where available
Post-flight
• Sponsored access for limited
period post-flight
• Downloaded copies remain
accessible after sponsored
access ends

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Hotels
Hotels attract thousands of international
travelers from many different countries.
Today’s traveler requires the latest
information and entertaining content -
preferably in their own language.
To meet guests’ requirements, hotels can
now offer visitors newspaper and magazine
selections from around the world, all in one
place. This provides a personalized guest
experience and supplements print editions
of local titles.
Some hotels that use PressReader
everyday: Four Seasons, Fairmont, Marriott,
IHG, The Peninsula, TAJ, Scandic.
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surpassing expectations
Click here to see how our Hotel
• At the property - through
hotspot access at each property
• Marketing materials on-site:
check-in cards, in-suite
promotion
• With extended access post-stay
- extended access for loyalty
members

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Marine
Where connectivity is limited and expensive,
PressReader provides an offline solution for
passengers and crew at sea. Our technology allows
marine partners to offer your premium content
onboard without using expensive bandwidth.
Our cruise and ferry partners download and save full-
edition digital newspapers and magazines directly to
the ship’s server when satellite costs are the lowest -
while in port or at night during low bandwidth hours.
This delivers entertainment for passengers and crew in
an affordable and sustainable way.
Some cruise and ferry lines that use PressReader
every day: Seabourn, MSC, Silversea, Uniworld,
Northlink Ferries, Crystal Cruises.
calming a sea of content
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Pre-Sail
• In the guest confirmation
email
• Advertising at port
On-board
• Digital display ads
• In-suite pillow and tent cards
• In-suite video
Post-Sail/On-going
• Extended access for club
members
Click here to see how our Marine

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Otherbusiness
verticals
Our partnerships are continuously being
expanded. We also distribute content globally
through our partners in the library, corporate,
healthcare and education sectors, to name
but a few.
Public and Academic
Libraries
Corporates Healthcare
PressReader is a meaningful and
trusted source of information for both
academic and public libraries.
Yale, New York Public Library, Library
of Congress and NLB (National Library
Board) are among some of the best
institutions that offer PressReader to
their patrons.
Many corporate and governmental
departments have been tasked with
making knowledge based resources
more accessible, while at the same
time meeting mandates of becoming
more “green”.
Some of our partners include PwC,
Standard Bank, L’ORÉAL Research &
Innovation, and Deloitte.
PressReader is providing a world of
news and entertainment for staff,
patients and residents of hospitals
and care homes.
We’re available in over 400 care
homes internationally including
Care England, St. Cecilia’s Care
Group in the UK as well as some of
Spain’s largest hospital groups; HM
Hospitales and Vithas.

We work one-on-one with our partners around the
world to give them exposure to millions of people
through PressReader. Whether our publishers are
after revenue, audience, or (in most cases) both,
we’re here to help them maintain a growing,
healthy business.
Reach new audiences and readership
Grow your audited circulation
Tailored compensation models
Acquire new subscribers
Deliveringvalue
toourclients

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Reachnewaudiences
andreadership
At PressReader we want to help publishers
build a profitable future for quality content.
Whether you are after revenue, audience, or
(in most cases) both, we’re here to help you
maintain a growing, healthy business.
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Growyour
auditedcirculation
We work with ABC, AAM, OJD and ACPM
audit bureaus to ensure the metrics
your digital replica accrues are fully
documented and synchronized with
your overall circulation numbers.

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Tailored
compensation
models
At PressReader we pay for consumed
copies, rather than ‘time spent’ like
other platforms. We believe in paying
publishers fairly for premium content.

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Acquirenew
subscribers
Example: Daily Mail
Page inserts - with hyperlinked subscription offers - allow
titles such as the Daily Mail to use PressReader as a sales
funnel. PressReader remains committed to finding new
ways to help publishers drive subscriptions.
We allow you to use our global reach
and unparalleled business partnerships
to convert users into direct subscribers
of your content
Use PressReader as
an acquisition tool

Beautifully designed and built for mobile
Easy set up
Processing daily newspapers
Data reporting
Tech support
Premiumproduct.
Premiumservice.

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Beautifullydesigned
andbuiltformobile

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Easysetup.
Nostringsattached.
Our approach has been to keep things
easy for publishers, and do the heavy lifting
ourselves. We built a proprietary method of
automatically extracting text and images
from the print editions of newspapers and
magazines.
What does that mean? You can just tap on
an article and read it in a mobile-friendly
format. You can instantly translate it in up to
18 languages. You can have it read aloud,
you can share it, you can search across
millions of articles — all the things you want
from news and magazine content, but that
normal PDFs don’t let you do.
And all we need from you? The regular PDF
you already send to your printers. No need to
hire a bunch of extra people just to support
their partnership with us. Plus, we do the hard
work to keep their content secure.

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Processing
DailyNewspapers.
Noproblem.
Newspapers are a daily product. This means
workflows to produce, publish and process
content are different for newspapers than they are
for magazines. This is true not just for publishers,
but for content aggregators too. Avid readers
consume newspapers every day, as opposed to
magazines who have varied consumption habits.
For all these reasons, working with newspapers
is more expensive and more complex. But unlike
others who have tried and failed, we found a way.

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Datareporting We provide actionable data you can
leverage to create targeted content based
on your readers’ indicated preferences.
Geolocation Issues read
Device Date
The locations from
which users around
the world are reading
your content
The particular
publications accessed
and consumed
The type of device
readers are using to
access your content
We offer a few ways to track:
•date of issue read
•Issue distributed/
consumed by
•Issue publication date

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Techsupport-
andmuchmore
We provide 24 hour support to assist with
issues that may arise on your end.
These include:
We also provide dedicated content removal
team support for content disputes with a
team dedicated to monitoring and effecting
removals on request.
• Content uploads
• Content removals
• Updates/changes
• Dedicated account manager
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Gifted Issues
Single Title Subscription
Additional revenue
&engagement
opportunities

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GiftedIssues
At PressReader, we create memorable consumer experiences
using our premium content, paired with innovation and
technology.
This the latest evolution in the platform’s ability to connect readers
to their favorite titles in ways they have never considered before,
providing new audiences and wider exposure for partners.
Gifted Issues is a small gesture of appreciation that translates into
big loyalty.
• Cater to the passions and interests of readers to build loyalty
and advocacy
• Reach new markets and audiences and increase revenue
• Offer new way for your advertisers to engage with readers
• Drive circulation of your latest issue
Benefits

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SingleTitle
Subscriptions
Single Title Subscriptions offer you the ability to easily
convert those who discover your content on PressReader into
subscribers. The process removes the requirement for the reader
to leave the platform by providing an easy to purchase no-frills
subscription to their new favorite title. Permissions are obtained
to share end user data and analytics with each publisher,
providing the ability to re-target and encourage the subscriber
to upgrade to a more premium subscription you may offer. A
whole new way to attract new subscribers, only for PressReader
partners.
• Reduction in user friction - a simpler way to purchase an initial
subscription and create a new loyal reader.
• No cost to publisher - revenue share business model.
• User data on purchases provided to publisher, with the option to
tie in publisher’s 3rd party analytics
Benefits

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Marketingexamples
Here are some ways in which we can support you with marketing collateral and communication
WeAr is available in the PressReader
app – along with thousands of your
other favourite magazines.
Download the PressReader app
and enjoy!
Didyouknow
thatyoucan
readWeAr
anywhere?
Youcan.
• Facebook
• Instagram
• Twitter
• LinkedIn
• Publisher’s website
• Print edition
ReadDWanywhere,anytime,
rightonyourowndevice.
Only on PressReader.
Start your complimentary access today through one of our business partners.

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Contact
Steve Chapman
Vice President, Content Partnerships
Steve@pressreader.com
PressReader Head Office
200-13111 Vanier Place
Richmond, BC Canada
V6V 2J1
+1 604 278 4604

PressReader for Publishers

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