1. Drive to 9 Program and
Collaboration Breakaway
PLUS Promotion
May 1, 2013
© 2012 Cisco and/or its affiliates. All rights reserved.
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
Cisco Confidential
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1

2. Drive to 9
CUCM Install Base Upgrade Program
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
2

3. Drive to 9 - Objective
Enable Customers to leverage next generation
Collaboration Experiences by upgrading to Cisco
Unified Communications Manager 9.1 or higher!
Video, Mobility, BYOD, B2B, Virtualization & Contact Center
© 2010 Cisco and/or its affiliates. All rights reserved.
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3

4. Enable Customers to leverage next generation Collaboration Experiences by
upgrading to Cisco Unified Communications Manager 9.1 or higher!
Simplified Upgrade Process
•
•
•
•
Customized Upgrade Collateral
Simplified License Migration
Readiness Assessment Tools
VODs
Compelling Offers and Incentives
Drive to 9
Focused Support
•
•
•
•
© 2010 Cisco and/or its affiliates. All rights reserved.
Server Hardware offers
Licensing & Services offers
Video Accelerator Bundles
Endpoints & Application Offers
Comprehensive Enablement
Upgrade Resource Central
Drive to 9 TAC and PDI help desk
Licensing SWAT team
Support Forums
Video
•
•
•
•
•
•
•
•
BYOD
Cloud/B2B
Partner Workshops
Field Workshops
e-Learning and training
AS Upgrade Services
Virtualization
Mobility
Cisco Confidential
4

5. Video
BYOD
B2B
Mobility
IM/Presence
Next Generation
Collaboration Experience
Virtualization
© 2010 Cisco and/or its affiliates. All rights reserved.
Customer
Cloud
Cisco Confidential
5

6. Incremental
Revenue
Account
Control
Partner
Incentives
(Services, Upgrade
Licenses &
Hardware)
(To be finalized)
Partner
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
6

7. Americas: 50%
EMEAR: 39%
APJC: 10%
8000
6000
4000
US leads with ~ 48,000 Customers, with next tiers listed below
2000
0
© 2010 Cisco and/or its affiliates. All rights reserved.
Source: FINBI since 2000
Cisco Confidential
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8. %
2%
6K
Untapped
Innovations
#
6%
2K
24%
37%
14%
16%
24K
37K
14K
16K
<2%
<2K
4.x, 5.x
6.x, 7.x, 8.x
(91% of install base)
Ease of Upgrading
© 2010 Cisco and/or its affiliates. All rights reserved.
Source: CIBU PM
Cisco Confidential
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9. No Gaps
Customer
Decides to
Upgrade to
CUCM 9.x
Readiness
Assessment (HW,
SW, Applications,
Licenses, Services)
Download 9.1 SW
Customer
Partner
Upgrade & Update
Licenses
AS
Remediation
Gaps
Identified
Upgrade Server,
Endpoints,
Applications,
Licenses, UCSS,
ESW
Upgrade Resources and Support
PDI Help Desk
Migration SWAT Team
© 2010 Cisco and/or its affiliates. All rights reserved.
Drive to 9 TAC
Engineering Escalation
Upgrade Resource Center
Upgrade Services
Cisco Confidential
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10. Simplified 76 to 7 Groups
Procedure for In-place
Upgrades
(Current HW supported)
Current
Release
Direct
UCS
Direct
MCS
Procedure for Migration to new HW
(Current HW un-supported)
High
Availability
Bridged
Jump
8.6(1) – 9.0(1)
8.0.2 - 8.5.1
8.0.1, 7.1.3, 6.1.4 - 6.1.5
TBD
7.1.5
7.0.1 - 7.1.2, 6.1.2 - 6.1.3
5.x(x)
http://www.cisco.com/en/US/docs/voice_ip_comm/cucm/upgrade/5_1/upgrd513.html
4.x(x)
http://www.cisco.com/en/US/docs/voice_ip_comm/cucm/dma/7_0_1/dmaug701a.html
© 2010 Cisco and/or its affiliates. All rights reserved.
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10

11. Upgrade
6.1.5 or 7.1.5
MCS
8.0.3
MCS
Obtain Licenses
DB Transfer
8.0.3
UCS
Upgrade
9.1
UCS
Obtain Licenses
8-12 hours
savings on
each upgrade
• Customer’s current production environment
remains untouched (top ask from customer)
• Eliminates the intermediate HW requirement
to move old releases to 9.1.1
© 2010 Cisco and/or its affiliates. All rights reserved.
Availability
June 2013
DB Transfer
6.1.5 or 7.1.5
MCS
6.1.5 or 7.1.5
(Same Version)
UCS
Parallel Upgrade Process
Minimum Downtime
Upgrade
9.1
UCS
Obtain Licenses
Cisco Confidential
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12. • CUCM License Migration Process too complex (RTU-DLU-UCL/CUWL)
• Instituted a Policy – “Customers with UCSS will be assured the same licensing
capability and capacity at no cost as they migrate to CUCM 9.1 or higher”
• Streamlined the process by having partners & customers call GLO for all Migrations
Simple License Migration Process at No Cost to customer on UCSS at the time of Migration
Pre-9.x Licenses
With UCSS Contract
No Licensing Cost
9.X Licenses
Same Licensing
Capability/Capacity
Simple Process to Obtain Licenses (100% Manual Support)
Contact GLO (licensing@cisco.com) for all CUCM Migrations
(already handling 80% of migration cases)
© 2010 Cisco and/or its affiliates. All rights reserved.
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12

13. Available
Now
One-stop shop for CUCM 9.1
Upgrade Resources
•
Customized Upgrade Procedures
•
VODs on step by step upgrade process
•
Promotions and Offers
•
Value Proposition
•
Forums and support community
Available on Partner Community, Drive to 9 IWE, CTG Website, cisco.com
© 2010 Cisco and/or its affiliates. All rights reserved.
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14. Available
Now
Simple & easy way to assess current
CUCM environment & provide
customized recommendations.
•
Upgrade Readiness Assessment App
Availability
May 15th
Connect with CUCM to determine the current
environment and provide recommendation
•
Upgrade Collateral & VODs
•
Support & Services Information
Available on Upgrade Resource Central
© 2010 Cisco and/or its affiliates. All rights reserved.
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15. Upgrade
Resource
Central
Drive to 9
PDI Help
Desk
Drive to 9
TAC
GLO
Engineering
Escalation
Licensing
SWAT
Team
Support Highlights:
•
•
•
•
24x7 TAC & 12x5 PDI Help Desk
Keyword to Navigate the callers to CUCM upgrade experts
Coordinated Support backed by BU Engineering Escalation
Staffing the License SWAT Team to handle 100% Migration Cases
© 2010 Cisco and/or its affiliates. All rights reserved.
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15

16. Partner Community - Upgrade Resource Central
https://communities.cisco.com/community/partner/collaboration/migration
Partner Executive
Partner Sales
Playbook
• Designed for PAM to
approach Partner
Executives around building
an Upgrade Business
• Case Studies, VODs
Workshops
• Target Top 30 Partners
• 2-day workshop focused on
Selling Collaboration
Upgrades
e-Learning
• 1 hour module, self paced
• Partner Licensing, Creating
Demand, Migration
Partner Technical
Workshops
• 2-day technical lab on
migration, design and
installation
• Train Partner Technical
team on Upgrade Process
e-Learning
• 1 hour module, self paced
• Upgrade Process,
Licensing, Migration
Drive to 9 Program Team Alias - ask-drive-to-9@cisco.com
© 2010 Cisco and/or its affiliates. All rights reserved.
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16

17. Discounts for Partners
TelePresence Acceleration Promotions
Mid Market Promotions
(Only Q4 FY13)
(Available Now)
Video Velocity Starter Kit
Endpoints
(85% Discount on 1 MCU & Expressway)
Available Via Collaboration Breakaway Plus
WebEx
(CB+ Voice 59% Discount, Video 64% Discount)
Customers not on UCSS
Customers on UCSS
•
•
•
•
License Up Level for Free
5 yr UCSS @ 3 yr price
•
•
MCS to UCS (CB+
85% Discount on License Up Level
9 & 3 offer for UCL License
UCSS (CB+ 64% Discount)
ESW (CB+ 33% Discount)
65% Discount on UCS)
MCS/BE5K to BE6K (CB+ - 64% Discount)
(Mid Market Promo – BE6K + 25 Licenses - 60% Discount)
On-Prem to Cloud*
Gateways (CB+ - 59% Discount)
* Available May 20th, 2013
© 2010 Cisco and/or its affiliates. All rights reserved.
© 2011 Cisco and/or its affiliates. All rights reserved.
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17

18. Discounts for Partners
TelePresence Acceleration Promotions
Mid Market Promotions
(Only Q4 FY13)
(Available Now)
Video Velocity Starter Kit
Endpoints
(85% Discount on 1 MCU & Expressway)
Available Via Collaboration Breakaway Plus
WebEx
(CB+ Voice 60% Discount, Video 65% Discount)
Customers not on UCSS
Customers on UCSS
•
•
•
•
License Up Level for Free
5 yr UCSS @ 3 yr price
•
•
MCS to UCS (CB+
85% Discount on License Up Level
9 & 3 offer for UCL License
UCSS (CB+ 65% Discount)
ESW (CB+ 33% Discount)
65% Discount on UCS)
MCS/BE5K to BE6K (CB+ - 65% Discount)
(Mid Market Promo – BE6K + 25 Licenses - 65% Discount)
On-Prem to Cloud*
Gateways (CB+ - 60% Discount)
* Available May 20th, 2013
© 2010 Cisco and/or its affiliates. All rights reserved.
© 2011 Cisco and/or its affiliates. All rights reserved.
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18

19. Drive to 9
Incremental Revenue
100 K Customers
20% Upgrade rate
x $ 50,000 per Customer
$ 1 B Opportunity
Note: Revenue is from Average Spending on upgrade or additional capabilities
© 2010 Cisco and/or its affiliates. All rights reserved.
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20. Customer
Upgrade Path
Reasons to
Upgrade
Incremental
Revenue
Components
Purchased
New Features &
Functionalities
Customer 1
3,000 Users
8.6.2  9.1
New Voice Features
& Planning for
Future Expansion
$ 500 K
UCS Servers,
Gateways, UCSS/
ESW for 3 years &
Implementation
Services
Voice Features
Customer 2
5,000 Users
7.1.3  9.1
Video, Voice
Features, Jabber,
SIP URI Dialing &
Contact Center
Features
$ 800 K
UCS Servers, EX/
MX Series, License
Upgrade to CUWL,
UCSS/ESW for 3
years
Video, Jabber,
Voicemail, Voice
Features, SIP URI
Dialing
Customer 3
500 Users
8.0  8.6.2  9.1
Jabber, SIP URI
Dialing,
Virtualization, ELM
$ 300 K
License Upgrade to
CUWL Std & Pro,
UCSS/ESW for 3
years, EX/MX
Series
WebEx, Video (EX,
MX Series), ELM
Customer 4
10,000 Users
7.1.5  9.1.1a
EOS/EOL of MCS
HW, Virtualization to
reduce server
footprint, ELM
$ 400 K
UCS, AS Services
ELM, Virtualization
© 2010 Cisco and/or its affiliates. All rights reserved.
EOL/EOS of CUCM SW & MCS HW is becoming
a key driver for Upgrade Consideration
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21. Available Now:
 Upgrade Resource Central on Partner Central
 Readiness Assessment Web Tool
 Customized Upgrade Collateral
 Drive to 9 Offers Available via CB+
 Simplified License Migration Process
Coming in May/June 2013:
• iPad Readiness app
• CUCM Version 9.1.2
•
•
Jump Upgrade
ELM Changes
• Phase 2 of Customized Collateral
•
Jump Upgrade Procedures
•
Migration to BE6K Procedure
 Focused Support Structure
Drive to 9 PDI Help Desk – 12 x 5
Drive to 9 TAC – 24 x 7
Global Licensing Operation (GLO) – 24 x 7
© 2010 Cisco and/or its affiliates. All rights reserved.
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22. Thank you.
© 202 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
22

23. Shari Maloney, Business Development Manager
© 2010 Cisco and/or its affiliates. All rights reserved.
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23

24. License Upgrade Options
Upgrade On-Prem
Migrate to Cloud
Up-level your customer’s license
and get more capability at our
lowest price EVER
with
Give your customers the choice to
migrate to the CLOUD
By partnering with a
Collaboration
Breakaway PLUS
Promotion
© 2010 Cisco and/or its affiliates. All rights reserved.
OR
Cisco Cloud Provider
More information at:
www.cisco.com/go/cloudpartner
Look for information on the Cisco
Cloud Services Reseller program
* Available through participating HCS partners
Cisco Confidential
24

25. What’s New With Collaboration Breakaway PLUS?
- New Drive to 9 Upgrade Offer
- Simplified Structure
- New End Dates
New Lead and Demand Generation Resources
Next Steps
© 2010 Cisco and/or its affiliates. All rights reserved.
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26. Registrations via CCW Allowed Until January 25, 2014 | Bookings Allowed Until April 26, 2014
Product Discounts
Services Discounts
OIP discount all other
products including
UCS at 65% discount
Learning@Cisco Offers
Cisco Capital
Financing
Sales Execution
and Demand
Generation Assets
Deal
Protection!
© 2010 Cisco and/or its affiliates. All rights reserved.
A “Whole Offer” Designed to Sell the Entire Cisco Collaboration Portfolio – Voice,
Video and Applications including Contact Center – in Every Deal, Displace
Competitors, Upgrade and Expand the Installed Base, and Drive Customer Demand
Cisco Confidential
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27. Customer Type
Customers
with UCSS
License Offer
Upgrade to Cisco Unified Communications
Manager (CM) or BE6K
Upgrade to 9.1 with UCSS (no cost)
© 2010 Cisco and/or its affiliates. All rights reserved.
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28. Customer Type
Customers
with UCSS
License Offer
Upgrade to Cisco Unified Communications
Manager (CM) or BE6K
Upgrade to 9.1 with UCSS (no cost)
Customers
without UCSS
Upgrade to Unified CM or BE6K
Upgrade to 9.1 with 9 & 3 Upgrade Offer*
*9 & 3 extended until July 27, 2013; ESW required with all upgrades
© 2010 Cisco and/or its affiliates. All rights reserved.
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28

29. Available May 6, 2013
Customer Type
Customers
with UCSS
License Offer*
Upgrade to Cisco Unified Communications
Manager (CM) or BE6K
Upgrade and step up to next level license for FREE
and get 5 yr UCSS at 3 yr price on new license:
• UCL Enhanced  CUWL STD
• CUWL STD  CUWL PRO
*9 & 3 extended until July 27, 2013; ESW required with all upgrades
© 2010 Cisco and/or its affiliates. All rights reserved.
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29

30. Available May 6, 2013
Customer Type
Customers
with UCSS
License Offer*
Upgrade to Cisco Unified Communications
Manager (CM) or BE6K
Upgrade and step up to next level license for FREE
and get 5 yr UCSS at 3 yr price on new license:
• UCL Enhanced  CUWL STD
• CUWL STD  CUWL PRO
Customers
without UCSS
Upgrade to Unified CM or BE6K
Upgrade and step up to next level license for $XX
per user (85% discount) by buying 3 yr UCSS on
new license
• UCL Enhanced  CUWL STD
• CUWL STD  CUWL PRO
*9 & 3 extended until July 27, 2013; ESW required with all upgrades
© 2010 Cisco and/or its affiliates. All rights reserved.
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31. Available May 6, 2013
Customer Type
Customers
with UCSS
License Offer*
1
Upgrade to Cisco Unified Communications
Manager (CM) or BE6K
Upgrade to 9.1 with UCSS (no cost)
—OR—
2
Customers
without UCSS
Upgrade and step up to next level license for FREE
and get 5 yr UCSS at 3 yr price on new license:
• UCL Enhanced  CUWL STD
• CUWL STD  CUWL PRO
Optional Offer
Video Velocity Starter Kit
85% discount
• 1 Multipoint Control Unit
(MCU) 5310 or 5320 with 5
licenses
• 1 Expressway (VCS C &
VCS E) with 5 licenses
Upgrade to Unified CM or BE6K
1
Upgrade to 9.1 with 9 & 3 Upgrade Offer*
—OR—
2
© 2010 Cisco and/or its affiliates. All rights reserved.
Upgrade and step up to next level license for $X per
user (85% discount) by buying 3 yr UCSS on new
license
• UCL Enhanced  CUWL STD
• CUWL STD  CUWL PRO
*9 & 3 extended until July 27, 2013; ESW required with all upgrades
Cisco Confidential
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32. Customer With CUWL STD below 9.x WITH UCSS
• Up-level to CUWL PRO 9.1 (migration SKU discounted at 100%)
• Access all CUWL PRO functionality
• Must buy new CUWL PRO UCSS (5 years of UCSS at 3 year price, discounted at 78%)
• The 5 years for the price of 3 takes into account any time remaining on current CUWL STD UCSS
• Eligible for all CB PLUS discounts to add or expand deployment
© 2010 Cisco and/or its affiliates. All rights reserved.
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32

33. Customer With Enhanced UCL below 9.x WITHOUT UCSS
• Up-level to CUWL STD 9.1 (migration SKU discounted 85%)
• Access all CUWL STD functionality
• Must buy CUWL STD UCSS (3 year UCSS SKU discounted at 64% via CB PLUS discount)
• Eligible for all CB PLUS discounts to add or expand deployment
© 2010 Cisco and/or its affiliates. All rights reserved.
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33

34. Competitive
Displacement
—OR—
Eligible Competitors for UC &
TelePresence
Baseline
Baseline +
Collaboration
Products
55%
Products
59%
Services
28%
Services
30%
© 2010 Cisco and/or its affiliates. All rights reserved.
Installed
Base Upgrade
Upgrade to 8.6 or
Above
Baseline + Video
Products
60%
Services
30%
Baseline + Video +
Collaboration
Products
64%
Services
33%
Cisco Confidential
34

35. Other Products
Receive OIP Discount
Competitive
Displacement
—OR—
Eligible Competitors for UC &
TelePresence
Group A
© 2010 Cisco and/or its affiliates. All rights reserved.
• Phones
• Gateways
• UCL
• Webex Hosted
Group B
Installed
Base Upgrade
Upgrade to 9.1
• Telepresence
• CUWL
• Contact Center
• WebEx Meeting
Center
• BE6K
• Cisco Service
Partner Program
and Cisco Branded
Service
Cisco Confidential
35

36. Other Products
Receive OIP Discount
Competitive
Displacement*
—OR—
• Polycom • Avaya
• Microsoft
Group A
• Phones
• Gateways
• UCL
• Webex Hosted
Upgrade to 9.1
Group B
• Telepresence
• CUWL**
• Contact Center
• WebEx Meeting
Center
• BE6K
*Additional regional competitors found on CB PLUS Webpage
© 2010 Cisco and/or its affiliates. All rights reserved.
Installed
Base Upgrade
• Cisco Service
Partner Program
and Cisco Branded
Service
Partner Core 47% until
Dec 2013
**CUWL SLED 72%
Cisco Confidential
36

37. Other Products
Receive OIP Discount
Competitive
Displacement*
—OR—
• Polycom • Avaya
• Microsoft
Group A
• Phones
• Gateways
• UCL
• Webex Hosted
Installed
Base Upgrade
Upgrade to 9.1
Group B
• Telepresence
• CUWL
• Contact Center
• WebEx Meeting
Center
• BE6K
• Cisco Service
Partner Program
and Cisco Branded
Service
Partner Core 47% until
Dec 2013
*Additional regional competitors found on CB PLUS webpage
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
37

38. Original Collaboration Breakaway PLUS*
Enhanced, Simplified Collaboration Breakaway PLUS
• May 15, 2013 - Registration Ends
• May 6, 2013 - Registration Begins
• October 26, 2013 - Bookings End;
All Deals in Original Collaboration
Breakaway PLUS Expire
• January 25, 2014 - Registration Ends
• April 26, 2014 - Last Day for Bookings
* Deals approved (not ordered); optional transfer to enhanced, simplified Collaboration Breakaway PLUS if qualified
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
38

39. • New Drive to 9 Upgrade Offer
• New optional Video Velocity Starter Kit
• Simplified structure: Only 2 tracks AND simplified discounts
• Extended registration and bookings dates
• Endpoint upgrades, Seeding Offers & Special Incentives removed
• Call-control displacement must be with Unified CM 9.1* or above
*Exception made for US DoD requiring UCM 8.6 in place of 9.1
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
39

40. Ends
July 27, 2013!
For a minimum $100,000 net Cisco TelePresence endpoint or infrastructure
purchase, customers will receive 100% discount on their choice of:
OR
4 x EX60
2 x MX200
With optional Premium Resolution
With optional Premium Resolution
Limited to
1 order per
customer
Terms & Conditions:
• $100,000 deals are net and include TP endpoints and TP infrastructure only
• Partners register for 100% discounted endpoints through CCW (Cisco Commerce Workspace)
• Tax, shipping and/or other fees may apply to 100% discounted endpoints and are the responsibility of the partner and/or customer
•
More details on the TelePresence Acceleration Program http://www.cisco.com/go/tpaccelpromo
•
Questions: tpacceleration@cisco.com
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
40

41. © 2010 Cisco and/or its affiliates. All rights reserved.
© 2011 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
41
41

42. What’s in it for you?
• Increase Voice and Video Sales
• Pursue upgrade opportunities of customers installed base
• Understand how we compare to our competitors and why
Cisco is the better choice.
Play Overview:
• Drive demand for the installed base to upgrade – Existing IT
decision makers, Leverage Cisco Collaboration Breakaway
PLUS promotion, Drive to 9 Upgrade Resources and Cisco
Services offers as part of the play.
• Designed to target IT decision makers
• IT and Line of Business relevant content to create
value proposition with decision makers
• Comprehensive demand generation resources and assets
Available on 5/13 in Partner Marketing Central
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
42

43. Awareness
Cisco-Led and Partner-Led
Online Banners
Social Media
Demand
Campaign Landing Page
Cisco.com
Coming Soon!
Customer Soft Offers
Cisco-Led and Partner-Led Emails
Cisco-Led and Partner-Led
Offer Landing Page
Enablement
Play Brief
© 2010 Cisco and/or its affiliates. All rights reserved.
© 2011 Cisco and/or its affiliates. All rights reserved.
Competitive Battle Card
Call Guide
Cisco Confidential
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43

44. © 2010 Cisco and/or its affiliates. All rights reserved.
© 2011 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
44
44

45. • Identify target customers with upgrade/competitive displacement opportunities
• Plan campaigns with new Innovate with a Platform for Voice and Video play
• Watch replay of UC 9.1 Licensing and License Migration webinar
• Register for UC 9.x Migration Hands-on Lab
• Learn about Drive to 9 Resources
• Engage in Migration Community
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
45

46. • Drive to 9 Program:
https://communities.cisco.com/community/partner/collaboration/migration
• Drive to 9 Program e-mail alias: ask-drive-to-9@cisco.com
• Collaboration Breakaway PLUS promotion: www.cisco.com/go/cbplus/
• Collaboration Breakaway PLUS e-mail alias: cbplus@cisco.com
• Innovate with a Platform for Voice and Video play: www.ciscopartnermarketing.com
All other Cisco Collaboration promotions:
www.cisco.com/web/partners/incentives_and_promotions
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
46

47. Thank you.

48. Promotional Discount:
85% off Global Price
List!
Video Velocity Starter Kit includes:
1 x Expressway bundle (VCS C and
VCS E) + 1 x Cisco MCU 5310 or MCU
5320 with 5 licenses
Order 1 each parts:
R-VMVCS-CTRL-K9
LIC-VCS-10
R-VMVCS-EXPWY-K9
LIC-VCSE-5
CTI-5310-MCU-K9
LIC-AESMCU53-K9
LIC-5300-4PL
© 2010 Cisco and/or its affiliates. All rights reserved.
or
R-VMVCS-CTRL-K9
LIC-VCS-10
R-VMVCS-EXPWY-K9
LIC-VCSE-5
CTI-5320-MCU-K9
LIC-AESMCU53-K9
LIC-5300-4PL
Video Velocity Starter Kit provides provides
H.323 Interoperability, 3rd party
interoperability, remote access, firewall
traversal, B2B video communications and
multi-conferencing.
Available only in Collaboration Breakaway
PLUS when upgrading to Cisco Unified
Communications Manager or BE6K
Cisco Confidential
48

49. Extended to July 27,
2013!
What
• Allows customer on any version to
purchase a la carte Cisco Unified
Communications Manager 9.x upgrades
for $9 per user, per application, when
combined with 3 year Unified
Communications Software Subscription*
(UCSS) at standard pricing
When
• Cisco UC 9 & 3 Upgrade Offer will now
end on July 27, 2013
The most cost-effective way for customers to upgrade from older UC
system while investing in UCSS
© 2010 Cisco and/or its affiliates. All rights reserved.
* Exception: Higher education and government institutions that cannot commit to more than one year.
Cisco Confidential
49

50. Included in CB
PLUS*
• 9 & 3 Upgrade Offer
• UCS Smart Play Bundles
• Cisco Customer
Collaboration Upgrade Offer
Can be combined
with CB PLUS*
• Value Incentive Program
(VIP)
Consider using instead of
CB Plus with the midmarket
customer when the deal
includes BE6K
• Mid-Market Collaboration
Promotion
• HCS Drive to 9
Promotion – Available
May 20 – January 25,
2014
• TelePresence
Acceleration Promotion
– Q4 FY13 Only!
*Other promotions/programs cannot be combined with CB+
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
50

51. Includes new DX600 Series and 8831
Conference Phone!
All Collaboration Products, Including:
Other Products:
Collaboration Applications and
Customer Collaboration
(Contact Center, WebEx, etc.)
TelePresence*
Gateways
Cisco Unified Workspace Licensing
and Cisco Unified Communications
Software Subscription
Other products will receive OIP-equivalent
discounts
Unified Communications
© 2010 Cisco and/or its affiliates. All rights reserved.
* Including TelePresence Content Server products and services
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51

52. 71% Discount
on Cisco Technical Education
(CTE) Training Bundle
• Most comprehensive Cisco
training—access over
10,000 training modules
• 71% discount on Cisco
Learning Credits
as a Deal sweetener!
• Purchase, redeem and
manage authorized training
from Cisco and Cisco
Learning Partners
Technical Education single
user license only if
purchased with
Collaboration Breakaway
PLUS
10% Discount
on Cisco WebEx
Advanced Services
• Cisco WebEx Virtual
Events
• WebEx University Services
• Planning, Design and
Implementation
• $3,500 worth of training for
$1,000 per user license!
© 2010 Cisco and/or its affiliates. All rights reserved.
* No incremental discount over current offer
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52

53. Available in US and
Canada only
Migrate Your Customer’s Legacy Solutions with Rates as Low as 0%*
• Rates apply to full payout finance
agreements or comparable lower rate FMV
leases
• Must contain at least 50% qualifying
• $25K minimum to qualify
• $10K minimum for deals including BE 6000
• $5M maximum allowed
products in the total Cisco Product BOM
• No DSA or MDM
• CB Plus deal ID# required to qualify for
special rates
© 2010 Cisco and/or its affiliates. All rights reserved.
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