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The main image dominates the contents page. It is larger than everything else to highlight its
     Daniella Johnston                   importance. A low angle shot of the band ‘Hit the Deck’ has been used. It uses direct mode of
                                         address as all band members are looking at the camera to establish a relationship with the
     Contents Page Analysis
                                         reader. In terms of body language, the band is looking down on the reader to portray their
                                         power and dominance and represent their genre of music – rock. They are manipulating the
The same style of text from              audience into reading the article featuring them. The wide show allows us to see they are
the cover has been continued             standing within close proximity to each other, representing the unity of the band. The mise-en-
onto the contents as Kerrang!            scene in the image (grey stone wall) creates a sense of imprisonment, which we can associate
has lines going through it to            with the rock music stereotype of rebellion. Finally, all of them are wearing black clothes which
give it a smashed and                    connote violence and death and the lead singers t-shirt says ‘blood’ on it. This also develops
shattered look giving                    the idea of the band being rebellious, like a typical rock band.
connotations to the rock
music stereotype of rebellion
(violence and vandalism). The
                                                                                                             Kerrang! has a consistent
tattered edges represent the
                                                                                                             house style used throughout
type of clothes we would
                                                                                                             the magazine. Masculine
expect a reader of the
                                                                                                             colours make it more
magazine to wear.
                                                                                                             appealing to its audience.
Moreover, Kerrang is
                                                                                                             Moreover, colours red,
onomatopoeia for the
                                                                                                             yellow and black have
strumming noise a guitar
                                                                                                             connotations to danger,
makes therefore the word
                                                                                                             blood, cautions, violence and
instantly informs the reader
                                                                                                             death which we can associate
of the genre of music within
                                                                                                             with rock music. The use of
the magazine.
                                                                                                             primary colours makes the
                                                                                                             page look more exciting and
                                                                                                             busy. This attracts the
   The recurring theme of
                                                                                                             audience as they feel like
   male artists featured
                                                                                                             they are getting a lot for a
   throughout the
                                                                                                             little.
   magazine make it more
   appealing to its target
   audience.
                                                                                                                Mainly upper case letters
                                                                                                                are used to make the
  The language aims to                                                                                          contents look more bold
  engage the reader. It is                                                                                      and engaging. The use of
  direct and uses words                                                                                         sans serif fonts give the
  like ‘you’ and ‘your’ to                                                                                      magazine a more
  give the reader a sense                                                                                       masculine and
  of involvement in the                                                                                         informative approach
  magazine making it
                                                                                                                making it more appealing
  more appealing.
                                                                                                                to its target audience.
                                                    The editorial letter is a convention used in every
                                                    issue the magazine. The use of conversational
  The layout is organised and divided into          language and the signature of the editor adds a
  three main sections: the main image and           personal feel and makes the reader feel more
  article, a text strip down the side and the       appreciated for buying the magazine.
  section across the bottom consisting of
  advertisements and the editorial letter.
  Different types of articles are categorised
                                                                           This page also follows the Guttenberg Design Principle and
  under headings e.g. NEWS so the reader can
                                                                           uses the rule of thirds as the masthead and main image are
  easily navigate their way through the
                                                                           placed within the primary optical area showing they are the
  magazine to find the stories they are more
                                                                           main focuses. The terminal area consists of the text strip
  interested in.
                                                                           and other information, whilst features that are not as
                                                                           important such as the issue number and cover date, are in
                                                                           the dead corners.

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Contents Page Analysis

  • 1. The main image dominates the contents page. It is larger than everything else to highlight its Daniella Johnston importance. A low angle shot of the band ‘Hit the Deck’ has been used. It uses direct mode of address as all band members are looking at the camera to establish a relationship with the Contents Page Analysis reader. In terms of body language, the band is looking down on the reader to portray their power and dominance and represent their genre of music – rock. They are manipulating the The same style of text from audience into reading the article featuring them. The wide show allows us to see they are the cover has been continued standing within close proximity to each other, representing the unity of the band. The mise-en- onto the contents as Kerrang! scene in the image (grey stone wall) creates a sense of imprisonment, which we can associate has lines going through it to with the rock music stereotype of rebellion. Finally, all of them are wearing black clothes which give it a smashed and connote violence and death and the lead singers t-shirt says ‘blood’ on it. This also develops shattered look giving the idea of the band being rebellious, like a typical rock band. connotations to the rock music stereotype of rebellion (violence and vandalism). The Kerrang! has a consistent tattered edges represent the house style used throughout type of clothes we would the magazine. Masculine expect a reader of the colours make it more magazine to wear. appealing to its audience. Moreover, Kerrang is Moreover, colours red, onomatopoeia for the yellow and black have strumming noise a guitar connotations to danger, makes therefore the word blood, cautions, violence and instantly informs the reader death which we can associate of the genre of music within with rock music. The use of the magazine. primary colours makes the page look more exciting and busy. This attracts the The recurring theme of audience as they feel like male artists featured they are getting a lot for a throughout the little. magazine make it more appealing to its target audience. Mainly upper case letters are used to make the The language aims to contents look more bold engage the reader. It is and engaging. The use of direct and uses words sans serif fonts give the like ‘you’ and ‘your’ to magazine a more give the reader a sense masculine and of involvement in the informative approach magazine making it making it more appealing more appealing. to its target audience. The editorial letter is a convention used in every issue the magazine. The use of conversational The layout is organised and divided into language and the signature of the editor adds a three main sections: the main image and personal feel and makes the reader feel more article, a text strip down the side and the appreciated for buying the magazine. section across the bottom consisting of advertisements and the editorial letter. Different types of articles are categorised This page also follows the Guttenberg Design Principle and under headings e.g. NEWS so the reader can uses the rule of thirds as the masthead and main image are easily navigate their way through the placed within the primary optical area showing they are the magazine to find the stories they are more main focuses. The terminal area consists of the text strip interested in. and other information, whilst features that are not as important such as the issue number and cover date, are in the dead corners.